Press Release
Silver A' Design Award in Lighting Products and Fixtures Design Goes to Level Pendant Lamp by Alexey Danilin
Alexey Danilin recognized for lighting products and fixtures design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2025 /DesignNewswire/ A' Design Award & Competition has announced that Level Pendant Lamp by Alexey Danilin, designed for Maytoni, has been granted the Silver A' Design Award in the Lighting Products and Fixtures Design category. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Level Pendant Lamp
Level is a collection of pendant lamps designed for interior lighting. The collection includes three models with slightly different shapes. Each lamp is built on a metal frame that holds multi-level amber glass elements with a vertical ornament. The forms recall the silhouette of a city business center at sunset. Two LED light sources are used in every model. The lower source lights the functional areas of a room. The upper source lights the glass and creates reflections on its surface. The three models can be combined into larger compositions.
About Alexey Danilin
Born in 1987. Graduated from university with a degree in fine arts. Started working in 2010 as an interior designer for French decorator Vanina Boudet. Later continued my career as an event designer and decorator. The designer's New Year decorations were published in the book "Holiday Design - FESTIVE&JOYFUL" by Send Points publishing house. Later Alexey tried himself as a contemporary artist. He exhibited his works at the Youth Biennale of Contemporary Art with the installation "Futuristic Cross", which then decorated the Evangelical Lutheran Cathedral of Saints Peter and Paul. He designed the Shell sofa transformer, for which he won his first Red Dot award.
Award Record
With this recognition, Alexey Danilin is a winner of 10 A' Design Awards. The awards span the editions from 2021 - 2022 to 2024 - 2025 of the A' Design Award & Competition.
About the A' Lighting Products and Fixtures Design Award
The A' Lighting Design Award is an international lighting design competition recognizing good lighting designs by best lighting designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to lighting designers, lighting architects, industrial design studios and lighting product manufacturers from all countries. Entries typically include chandeliers, pendant lights, wall sconces, table lamps, floor lamps and outdoor lights. Awarded lighting designs are published at https://designers.org/design-category/lighting
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/167509
- A' Design Award Page: https://competition.adesignaward.com/167509
- Media Showcase: https://www.designnewsroom.com/!167509
- Laureate Profile: https://designers.org/d/297371
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Level Pendant Lamp
- Function
- Pendant Lamp
- Category
- Lighting Products and Fixtures Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home and Electronics & Appliances
- Colors
- Dark Gray, Silver, Rosy Brown, Gray and Dark Slate Gray
- Images
- 5
- Client
- Maytoni
The Recognition
- Laureate
- Alexey Danilin
- Country
- Germany
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #167509
Credits
- Team
- Alexey Danilin, Engineer: Nikita Morozov, Product manager: Elena Slivka, Assistant product manager: Anastasia Orlova, Brand Director Natalia Danilova, Brand manager Valeria Putz, Art Director Kristina Bushueva, Photographer Pavel Dunaev.
- Image Credits
- Maytoni brand photographer Pavel Dunaev, 2024; Maytoni brand photographer Pavel Dunaev, 2024.
Design Details
- Unique Properties
- The silhouette of the landscape of the metropolis in the rays of sunset is created due to the forms, materials and light properties. The lamps consist of multi-level glass forms, which in the composition create an image of the silhouette of the business center of the city, consisting of skyscrapers. Light scenarios were specially thought out so that the lower light source illuminates the functional areas of the interior, and the upper light source illuminates glass forms and creates glare and play of light on them. A vertical ornament was created on these elements to emphasize associations with early 20th century architecture.
- Inspiration
- Unfortunately, people often forget about their first impression and emotions. That is why a collection was created to emphasize the beauty of familiar places. For example, many people live in modern megacities, and they are initially impressed by modern architecture and urban landscape, but then it becomes familiar to them. The Level collection conveyed the beauty spirit of the big city. This was done thanks to multi-level glass elements, vertical ornament and amber glass, the color of sunrise.
- Research
- In order to create an image of the silhouette of a metropolis in the rays of sunset, it was necessary to come up with forms, technologies and materials that would best convey the creative idea of the project. The first task was to study the images of the silhouette of the business center of the city, to find patterns of forms. It was necessary to understand what unites them. For this, hundreds of photographs of megacities of the early 20th century were viewed at sunset.
- Challenge
- The study of archival photographs of megacities of the early 20th century, and the study of the properties of light at sunset, yielded great results, but showed the need for additional research on glass ornaments to understand how it affects the formation of glare and chiaroscuro. After that, it was decided to use a second additional light source to illuminate decorative glass elements. In particular, it was decided to use a vertical ornament, which fit the meaning of the lamps and did not interfere with the perception of its general silhouette.
- Realization and Technology
- The collection of pendant lights is created from three models each with slightly different shapes. The basis of the lamps is a metal frame, on which amber glasses with a vertical ornament are attached. The models have two LED light sources: Lower to illuminate the functional areas of the space and Upper to illuminate the glass, as well as to emphasize its quality and decorative properties. LED lights are made with a warm color temperature to emphasize the shades of amber glass. You can create different compositions for the interior from three models. The height of the wire is 3000 mm and it can be changed.
- Operation and Interaction
- The lamps have a bright design, but at the same time consist of rather simple shapes and restrained ornament. Thanks to this, they can be used in a wide variety of interior styles. Due to their similar shapes, pendant lights can be combined into different compositions. They can be placed in the dining room, above the bar, above the bedside table, or even create a large composition in the stair flight.
- Project Duration and Location
- The project started in January 2023 in Moscow and finished in January 2024 in Moscow, and was exhibited in Interlight in September 2024.
- Specifications
- Pendant lamp, armature color brass, color temperature 3000 K, IP protection IP 20, scattering angle 120 °, voltage AC 220-240 V, luminous flux 1450 lm.
- Keywords
- alexey danilin, maytoni, pendant lamp, design, lighting, level, lamp
