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DesignNewswire · COMO, Italy ·

Shunsuke Ohe Is Honored with the Silver A' Design Award for Auto Motion Car Showroom in Interior Space and Exhibition Design

Shunsuke Ohe acknowledged for interior space and exhibition design by the international grand jury of the 2024 - 2025 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2025 /DesignNewswire/ Auto Motion Car Showroom by Shunsuke Ohe has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The result belongs to the 2024 - 2025 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Silver A' Design Award

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Auto Motion Car Showroom

A showroom where luxury cars are displayed and sold. Conference rooms, office, rest rooms, etc. are arranged around the circular exhibition space. The design of the ceiling is noteworthy. The ceiling is divided into two sections, a high section and a low section, and the high section is made by stacking thinly sliced panels, with indirect lighting at the joints between the panels creating a floating feeling. There is also a negotiation room that is seamlessly connected to the exhibition space, and it was designed with meticulous calculations to stimulate buyers' desire to purchase.

About Shunsuke Ohe

CEO and founder of LUSTYdesign Inc. From a young age, he developed an interest in architecture and interior design, formally commencing his studies in both fields at the age of fifteen. He undertakes architectural design, interior design, and interior coordination for hotels, residences, retail spaces, offices, and showrooms. His designs are guided by the theme of ‘inspiring the human heart’.

Award Record

With this recognition, Shunsuke Ohe is a winner of 15 A' Design Awards. The awards were granted between the 2020 - 2021 and the 2024 - 2025 editions of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Auto Motion Car Showroom
Function
Car Showroom
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Saddle Brown, Dim Gray, Light Slate Gray, Dark Gray and Gray
Images
5

The Recognition

Laureate
Shunsuke Ohe
Country
Japan
Recognition
Silver A' Design Award
Edition
2024 - 2025
Design ID
#172538

Credits

Image Credits
Photograph: NANA TAJIMA by ToLoLo studio

Design Details

Unique Properties
The unique design of the ceiling is noteworthy. The ceiling is divided into two levels, high and low, and the high section is made of thinly sliced ​​panels stacked on top of each other, creating a floating feeling. Indirect lighting shines through the seams of the panels, creating a fantastic ceiling. This is definitely the highlight of the space. Indirect lighting is also installed in various other places, effectively enhancing the space.
Inspiration
This showroom exhibits and sells luxury cars. The layout is centered around a circular exhibition space, with meeting rooms, offices, toilets, etc. arranged around it. The ceiling is high, the space is spacious, and the entire space is meticulously designed with a layout that is efficient. The cars are beautifully displayed in the space to stimulate customers' desire to buy.
Research
It is necessary to display cars beautifully and to have a mechanism that stimulates customers' desire to purchase the car.The process leading to a purchase is different for each customer.Some people make an instant decision, while others will visit the store many times. It is very important that the car looks beautiful no matter how many times and when they come here, and that the space is one that inspires excitement.
Challenge
The design focuses on how to make the products look attractive and stimulate customers' desire to buy. Above all else, a mechanism is needed to draw customers into the store. Therefore, visibility from the outside is also very important. For example, the high, impactful, floating ceiling panels in the store and the fantastic indirect lighting around them are designed with such points in mind.
Realization and Technology
Exterior finish // roof: Galvalume steel sheet / eaves: Silicate calcium board / Exterior walls: Metal siding / Floor: Porcelain tile Interior finish // Ceiling: Cloth / Wall: Porcelain tile, Natural stone , PVC sheet , Cloth / Floor: Melamine tile, carpet, pvc tile
Operation and Interaction
The exhibition space and the negotiation room are separated by glass, but are seamlessly connected, and the exhibited vehicles can be viewed from the negotiation room, so visitors are always aware of the exhibited vehicles. However, the lighting in the negotiation room is set low to ensure privacy. There is also another negotiation room separate from this one, which can be used depending on the situation.
Project Duration and Location
Project Duration : From September 2023 to January 2024 Project location : Kyoto(Japan)
Specifications
Site area : 1530.68 sqm / Total floor area : 352.18 sqm / Category : Car Showroom
Keywords
stone, melamine tile, indirect lighting, car showroom, LUSTYdesign, Shunsuke Ohe

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