Press Release
Yasemin Ulukan Is Honored with the Silver A' Design Award for Mila Trend Vacuum Cleaner in Home Appliances Design
Yasemin Ulukan acknowledged for home appliances design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ Mila Trend Vacuum Cleaner by Yasemin Ulukan, designed for Senur Elektrik Motorları San Tic AS, Brand Name: Arnica, has been granted the Silver A' Design Award in the Home Appliances Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Mila Trend Vacuum Cleaner
Mila Trend is a practical and elegant product with its patented cyclonic filter that helps to keep the dust in the tank in a very efficient way. Patented one-touch tank lock mechanism allows the user to lock, unlock, and empty the tank using only one hand. Mila Trend stands out with its 2,5 lt dust capacity and low noise. Fluidized lines blended with hot foiled parts give Mila a distinguished high-end look.
About Yasemin Ulukan
SENUR, one of the first firms which established R&D department in its own field in Turkey, gives great significance to R&D and makes large investments in this field. As a result of these studies it produced first citrus juicer, first juice extractor, first food processor, first carpet cleaning machine, first mincing meat machine and first meat mincer of Turkey. With its experienced,dynamic and highly motived design team which most of the members has a minimum 10 years of background in the company, Senur always has been the architect of firsts holding a serious number of patents in hand.
Award Record
Yasemin Ulukan is a winner of 6 A' Design Awards, including this recognition. The awards were granted between the 2011 - 2012 and the 2019 - 2020 editions of the A' Design Award & Competition.
About the A' Home Appliances Design Award
The A' Home Appliance Design Award is an international competition recognizing good home appliance designs by best appliance designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to home appliance designers, industrial designers, product engineers and appliance brands from all countries. Typical entries include refrigerators, dishwashers, microwaves, washing machines, dryers and ovens. The awarded home appliance designs are published at https://designers.org/design-category/home-appliance
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/88155
- A' Design Award Page: https://competition.adesignaward.com/88155
- Media Showcase: https://www.designnewsroom.com/!88155
- Laureate Profile: https://designers.org/d/106600
- Further Information from the Laureate: http://www.arnica.com.tr
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Mila Trend Vacuum Cleaner
- Function
- Vacuum Cleaner
- Category
- Home Appliances Design
- Discipline
- Industrial Design
- Industry
- Electronics & Appliances and Furniture & Home
- Colors
- Dark Slate Gray, Gray, Gainsboro, Silver and Dim Gray
- Images
- 5
- Client
- Senur Elektrik Motorları San Tic AS, Brand Name: Arnica
The Recognition
- Laureate
- Yasemin Ulukan
- Country
- Turkiye
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #88155
Credits
- Team
- Yasemin Ulukan, Senur Design Center
- Image Credits
- Photo credits : Serhan Akın
Design Details
- Unique Properties
- Mila Trend is an innovative and elegant product with its patented cyclonic filter that helps to keep the dust in the tank in an efficient way , patented one touch tank lock that allows the user to lock and unlock the tank with one hand and fluidized lines blended with hot foiled parts that gives Mila a distinguished high end look at affordable cost.
- Inspiration
- Mila Trend was born after observations that shows the vacuum cleaner market is in need of high performance cyclonic vacuum cleaners with high end look at affordable cost . Mila trend is one of the members of the Pika vacuum cleaner familiy which had a great success in Turkish market.
- Research
- After hundreds of prototypes for cyclonic system has been made and tested in the laboratories, which allows to keep the dust in a better way,Mila high efficient patented cyclonic system has been developed. It is approved that Mila has AAA performance. After the researches in R&D department, all parts of the vacuum cleaner are designed so that they can be assembled quickly and a minimum error rate.
- Challenge
- Mila is distinguished with its innovations, elegant design and functionality. Beside, Mila is very economical product for the users, if its benefits, price and product life are taken into consideration. Mila is made of fluidized lines and elegant details.To achieve a high end look with low cost, hot foil printing was used instead of chrome coating
- Realization and Technology
- In vacuum cleaners, when the tank is full or the filter between the motor and the body is covered with dust, the suction power of the vacuum cleaner decreases significantly. Thanks to the filter sensor in Mila, the indicator light starts to flash red when the tank or the motor protection filter is full. All plastic parts of Mila are made of recycled material. A sign has been placed on each part that shows the type of the materials used in production of such part and this facilitates the recycling.
- Operation and Interaction
- The tank is designed to remove the discomfort of cleaning customary cyclonic cleaners problems. The user can reach anywhere in the bucket shaped tank, so it can be cleaned easily. In known designs user needs to use both hands to lock and unlock the tank, but thanks to patented one touch lock when the tank has been placed into the body, the connection between tank and the body will be established.To clean the tank, removing it from the body using its handle and emptying will be enough.
- Project Duration and Location
- The project started in January 2018 in Istanbul and launched in Turkey in 2019
- Specifications
- box dimensions 34cm x36cm x57cm
- Keywords
- cyclonic , vacuum , cleaner , hot foil , efficient
