Press Release
Lift Portable and Adaptable Shelf by Shiva Pouryousef Khameneh Receives the Bronze A' Design Award in Furniture Design
Shiva Pouryousef Khameneh recognized for furniture design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Lift Portable and Adaptable Shelf by Shiva Pouryousef Khameneh, designed for P- Design Studio, has been granted the Bronze A' Design Award in the Furniture Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Lift Portable and Adaptable Shelf
Lift is a portable shelf designed to display books and magazines. Lift is not freestanding, so any wall can serve as its support. Two zigzag plywood columns form the main structure. Wooden and copper bars connect the columns and hold magazines, while yellow steel trays support standing books. The trays become narrower towards the top. Lift measures 2000 mm in height and 600 mm in width and weighs 23 kg, so one person can carry it. The design avoids ornamentation and reduces the number of components by using existing walls.
About Shiva Pouryousef Khameneh
Shiva is a distinguished international award-winning interior designer. She holds a Master of Science degree in interior design from Pratt Institute, ranked number one in design intelligence worldwide, and Bachelor of Art in interior architecture from Oxford Brookes School of Architecture. Her works are identified globally mainly as top workplace projects. Strategic planning and design of the offices of J.P Morgan Chase, Tiffany & Co., Nascar, Tetra Pak, NFL, and many recognized brands are just a small part of her professional work.
Award Record
With this recognition, Shiva Pouryousef Khameneh is a winner of 1 A' Design Award.
About the A' Furniture Design Award
The A' Furniture Design Award is an international furniture competition recognizing good furniture designs by best furniture designers worldwide. The competition is organized within the A' Design Award & Competition and is open to furniture designers, product designers, industrial design studios and furniture brands from all countries. Entries typically include chairs, tables, sofas, beds, cabinets and shelves. Awarded furniture designs are published at https://designers.org/design-category/furniture
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/89652
- A' Design Award Page: https://competition.adesignaward.com/89652
- Media Showcase: https://www.designnewsroom.com/!89652
- Laureate Profile: https://designers.org/d/251219
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Lift Portable and Adaptable Shelf
- Function
- Portable and Adaptable Shelf
- Category
- Furniture Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home
- Colors
- Linen, Goldenrod, Gainsboro, Light Gray and Tan
- Images
- 5
- Client
- P- Design Studio
The Recognition
- Laureate
- Shiva Pouryousef Khameneh
- Country
- Canada
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #89652
Credits
- Image Credits
- Image #1,#2,#3,#4 photographer Zoha Babazadeh, 2019. Image #5 Computer Rendering Mona Pouryousef, 2019 Video Credit: Mona Pouryousef
Design Details
- Unique Properties
- Lift exhibits books & magazines, the metal trays for standing books and the cooper bars for hanging magazines. As a dependent product, it is created by the idea of tailoring furniture to spaces. The initial vision of this project is to avoid ornamentation and reducing the usage of components and make a product that could benefit from its surrounding to function. Therefore inspiration of Lift formed by gazing through dependent products ,such as ladder, that need a wall to function.
- Inspiration
- The inspiration is adaptability. The design is based on minimizing energy,material usage & time for producing extra parts for this product when any space could address those needs. By maximizing the use of walls the usage of material for creating components of shelf breaks off. Therefore one of the unique aspects of Lift is the fact of not being freestanding. Any wall could perform as its support.
- Research
- Type of research was experimental, based on analyzing all kinds of human body anatomy and disabilities. The objective is to avoid designing some of the necessary components but benefiting from the existing architectural elements to complete the design. Research methodology is based on case studies and observing physical habits and interactions of end users with similar products. As a result, Lift provides simple shelving system in multiple height levels for any human height level with two presentation options, hang or stand. Adaptability is unique part of its identity which adds value to the product as it adapts with multiple tastes and habits.
- Challenge
- The challenge was to find the right angle to stand safely without gliding.
- Realization and Technology
- Primarily, idea of project formed by sketching and analyzing average human size. Model making and form finding are generated in Rhino. Production planing and shop drawings occurred by Aouto CAD. Two wooden frames and the bottom tray are made out of 18 mm plywood and cut by CNC machine. Yellow metal trays are made out of steel, cut by CNC machine and are bent by bending machine. They ate then hand-painted carefully in 5 layers. For wooden book supports, beech wood is turned by hand and wooden profiles with the diameter of 25 mm are made. Finally 8 mm metal profile with the look of copper are used for making magazine holders.
- Operation and Interaction
- This product could fit in a 210 cm x 70 cm box. The two large zigzag columns are the main structural elements and contain two sizes of holes on the facing side. They have to be parallel. Cooper and wooden bars would fit in the holes and connect the two columns as part of the structure. Tray holder also plays a fundamental role in the structure of Lift and keeps static of the bottom of this shelf steady. All the yellow trays are in multiple sizes to fit on each row as the shelf height increases it becomes narrower in depth and the distance between wooden lines decrease. Therefore the most bottom line contains the largest size of tray and the highest line, the smallest size.
- Project Duration and Location
- The project started in May 2017 in New York. The technical drawings and prototype edition finished in July 2018. The final product got funded and produced in January 2019.
- Specifications
- Lift has 2000 mm height, 600 mm wide and maximum distance of it from any wall could not be more than 400 mm at the bottom.
- Keywords
- Shelf, Adaptable, Portable, Bookcase, Display
