Press Release
Thomas Geissert Receives the Silver A' Design Award for Airport Bremen Wayfinding System in Graphics, Illustration and Visual Communication Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Thomas Geissert for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Airport Bremen Wayfinding System by Thomas Geissert, designed for Teamgeissert, has been granted the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Airport Bremen Wayfinding System
A high-contrast modern design and a clear information Hirarchie distinguishes the new system. The orientation system works fast and will make a positive contribution to the quality of service afford the airport. The most important means next to the use of a new font, a distinctive arrow element the introduction of different, high-contrast colors. It was particularly on functional and psychological aspects, such as good visibility, readability and barrier-free information recording. New aluminium cases with contemporary, optimized LED illumination are used. Signage towers were added.
About Thomas Geissert
Expert in creation and planning of wayfinding and orientation systems. architect and designer, graphics and archtecture, 2d and 3d design. Specialising in design of new wayfinding and orientation systems for airports, universities, offices and industrial buildings as well as touristic orientation- and information-systems such as the City of Straubing, Bavaria Germany and Grafenegg Palace Gardens, Austria.
Award Record
This recognition makes Thomas Geissert a winner of 2 A' Design Awards. The awards were granted between the 2018 - 2019 and the 2019 - 2020 editions of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/93704
- A' Design Award Page: https://competition.adesignaward.com/93704
- Media Showcase: https://www.designnewsroom.com/!93704
- Laureate Profile: https://designers.org/d/241226
- Further Information from the Laureate: http://www.teamgeissert.de
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Airport Bremen Wayfinding System
- Function
- Wayfinding System
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Dark Slate Gray, Dim Gray, Light Slate Gray, Lavender and Dark Gray
- Images
- 5
- Client
- Teamgeissert
The Recognition
- Laureate
- Thomas Geissert
- Country
- Germany
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #93704
Credits
- Team
- Anne Wichmann
- Image Credits
- teamgeissert
Design Details
- Unique Properties
- The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
- Inspiration
- The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests. The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information. The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
- Research
- The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated. The primary information is flight-related information, the secondary information concern the service facilities in the airport.
- Challenge
- The arrow became an independent, striking element suitable for the pictograms newly designed.
- Realization and Technology
- New aluminium cases with contemporary, optimized LED illumination are used for the signage system. Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex. The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
- Operation and Interaction
- the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
- Project Duration and Location
- starting in 2012 finished in 2018
- Specifications
- Various dimensions according to the neccessities on-site
- Keywords
- modern, contemporary, reluctant, minimal, plain, timeless
