Press Release
Percept Design Perceptron Design Group Receives the A' Design Award for 3D Mondrian Show Flat in Interior Space and Exhibition Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Percept Design Perceptron Design Group of Percept Design(Perceptron Design Group) for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that 3D Mondrian Show Flat by Percept Design Perceptron Design Group of Percept Design(Perceptron Design Group), designed for Percept Design, has been granted the A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the A' Design Award
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About 3D Mondrian Show Flat
3D Mondrian is a show flat interior design located in Changsha, China, covering about 140 square meters. The design restructures the primary colors and geometric lines of Mondrian's abstract art and transforms these graphic elements into three-dimensional living space. Red, yellow and blue accents are set against a calm background of black and white to define each functional area. Flexible divisions balance shared and private areas for large families. Light, sound and scent are adjusted to create different scenes, and a QR code in each space offers further explanation.
About Percept Design Perceptron Design Group
Life inspire design, PERCEPT SPACE is established due to its outstanding and innovation. We work together with one heart to provide our customers professional and systematical service such as complete set of space planning scheme, instruction of construction, soft decoration ornament design etc.
About Percept Design(Perceptron Design Group)
We focus on our practice and the research of high end projects in the real estate industry, e.g. hotels, offices, sales offices, sample apartments, standard apartments, etc. We can offer professional and unique services in the planning stage, in construct
Award Record
Percept Design Perceptron Design Group of Percept Design(Perceptron Design Group) is a winner of 13 A' Design Awards, including this recognition. The awards span the editions from 2014 - 2015 to 2019 - 2020 of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/98728
- A' Design Award Page: https://competition.adesignaward.com/98728
- Media Showcase: https://www.designnewsroom.com/!98728
- Laureate Profile: https://designers.org/d/148157
- Further Information from the Laureate: http://www.psid.cn
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- 3D Mondrian Show Flat
- Function
- Show Flat
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Silver, Dim Gray, Dark Gray, Rosy Brown and Dark Olive Green
- Images
- 5
- Client
- Percept Design
The Recognition
- Laureate
- Percept Design Perceptron Design Group
- Country
- China
- Brand
- Percept Design(Perceptron Design Group)
- Recognition
- A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #98728
Credits
- Team
- Miss Zheng SongLing
- Image Credits
- #2#3#4#5 Photographer Mr.Liang RongDong
Design Details
- Unique Properties
- This project is located in the core ecological scenic spot of Changsha. And it aims for clients with good art tastes. In the design process, the space is thought as an artistic work rather than a simple design project. This design tries to restructure Mondrian's representative artistic elements of colors and abstract lines and combines them into different functional space. This project hopes to create an open and contemporary living environment with modern esthetic principles, and to explore new living ways and spatial solutions for contemporary Chinese families. Besides, the introduction of artificial intelligence could strengthen the space using experience.
- Inspiration
- As an important factor for space atmosphere creation, art can resonate with human’s emotion. The main idea of this project is to integrate Mondrian’s natural-friendly and modern abstract art concept into living environment, trying to give the living space a new sense. The application of Mondrian's representative elements and colors are trying to transform graphic art elements into 3D space.
- Research
- Peugeot's "red yellow blue" is a symbol of modern design returning to classics.
- Challenge
- The restructuring and combination of Mondrian's representative elements to create contemporary artistic atmosphere in living space is the biggest challenge of this project. And this project is considered for big families which asked to provide a balance between public and private to allow every family member to stay close as well as having their own private space. The flexible space division permits each area to stay independent as well as creating a connecting circulation.
- Realization and Technology
- Color, light, intelligence, QR code, interaction and interpretation
- Operation and Interaction
- When customers enter different spaces, they will have different scene experience, which will be strengthened through the combination and adjustment of lights, sounds and smells. The commissioner is equipped to guide and explain. Customers can also scan the QR codes set in each space to understand better the space.
- Project Duration and Location
- The project is Located in Changsha, China. The project duration was from Apr,2019 to Nov,2019.
- Specifications
- About 140 square meters
- Keywords
- A: Art in life. B: Good living experience. C: A combination of art and technology