Skip to content
Huang Yu-Jung

Taiwan (China)Furniture

Interviews with Huang Yu-Jung

Read the interviews with Huang Yu-Jung: understand their philosophy, creative process and award-winning work.

Designer Profile

Designer of the Day Interview

18 questions

After my master degree of interior design from 2003, and being in the field for 15 years, and work in US, China and Taiwan and experience diverse project type.

Could you please tell us about your experience as a designer, artist, architect or creator?

After my master degree of interior design from 2003, and being in the field for 15 years, and work in US, China and Taiwan and experience diverse project type. In 2005, I launched my design studio with a interior design and furniture design focus that gradually become recognized for its simplicity and modern style. This success led to the award winning project of Red Dot and If Design Award ten years later. Similar to its “my secrete garden”, the interior design features multi-functional interior/ furniture design ranging from contemporary to simplicity. It is distinctly modern but marked by original timber material, nature light, flaw space and simply flawless construction detail.

How did you become a designer?

I think I born to be a designer, and I love beautiful things and art sine I was little. After many year of practice I start to develop my own design philosophy. I believe ” simple brings good design”. I believe people are looking for a clean and simple environment that could heal their mind. We work closely with our client and come up with creative spatial solution. We also provide interior, architecture, landscape, and construction service to improve the quality of life.

What are your priorities, technique and style when designing?

“Site”, “culture”, and “function” are three most important topic I will investigate whenever start a project. And normally I will use a big idea to solve all the above problems and make it looks nice and clear.

Which emotions do you feel when designing?

I think good design are simple and functional and should make people exciting and happy when they use it or experience it. No matter it is interior, product, furniture or any design, should all follow the simple principal.

What particular aspects of your background shaped you as a designer?

While being a designer and also a teach as a professor in the university. I like to bring students and mentor them to participate in different design competition. One of the project that captivated by the simple furniture form and material that win A Design Gold Award was done by a group of her students. I also get a lots of inspiration from students fro my practice.

What is your growth path? What are your future plans? What is your dream design project?

I do not have a plan for the future, and try to leave the opportunities open for any encounter. I think that’s the way to make my life being unpredictable and exciting.

What are your advices to designers who are at the beginning of their career?

Work hard, work smart, and be hungry about knowledge. And do want you like and like what you do. Make each day as your last day and select the path you heart tell you.

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

I do not think there anything I will tell to fellow designer, I think each of them have their own philoshopy of design and that is exactly what make our built environment so exciting and interesting.

What is your day to day look like?

I am a mom of two kids, running a design studio and mentoring many students in the university, in general, I would said “ Veeeeeeeeeeeery busy”. However, I love what I am doing now and never regret of the past decision I made.

How do you keep up with latest design trends? To what extent do design trends matter?

I do not follow the design trend and do not know anything about it. I think there’s something I love and I admire in our built environment, and that will be the way I develop my practice and design philosophy.

How do you know if a product or project is well designed? How do you define good design?

A good design I think is simple and functional, and always bearing a very clear and lovely idea to solve the problems.

How do you decide if your design is ready?

Honestly, I do not think there’s a ready design in the world, a good designer can always think of something to improve upon it. However, I tend not to do a fully finish design, I love to think of how my design interact with user and that make the beauty of a good design

What is your biggest design work?

I do not think the biggest design work in important to my life, but some simple and nice design idea are that thing I love during my practice. For instant “ My Secreate Garden” and “ A Chair”, both of them area extremely small project yet each deliver a very simple and clear design idea. A design editor Borja Alcarria wrote on the 2017 paragraph ” Many pieces are integrated in order to crear the main design. A chair por Yi-An Hung, Yestudio take advantage of the ability to stack simple shapes. This way, many seats join for creating a main chair.” My design philosophy of integrating multiple function into a simple flawless form with nature material already catch the international interest for new thinking and trend for design. “A Chairs” became renowned for transforming classic furniture designs through its smart integration and simple form.

Who is your favourite designer?

I do not have favorite designer yet I respect each designer a individual to delivery great work to our built environment.

Would you tell us a bit about your lifestyle and culture?

Even thought I travel from many place, but Taipei was the place I born and raise. I love the tempo of city, good food, friendly people and the creative atmosphere and culture. I love to bring my children to experience the exhibition during weekend and that make my life fulfill and inspired.

Would you tell us more about your work culture and business philosophy?

I respect each individual colleague in my studio as designer and they should follow their heat to lead their design into what they think is good design. I think everyone is a talent to something, and I tend to provide the environment/studio to make it happened.

What are your philanthropic contributions to society as a designer, artist and architect?

I love to do some project that benefit help the local community and big society. Many of my project I believe have some good impact on it. I believe I will keep working on it when there’s chance encounter to me.

What positive experiences you had when you attend the A' Design Award?

I think A Design Award is the most professional design group in the world. I believe all the good designer from the world can benefit from your organization. Please do keep up the good work. I think you guy are great!!!

Design Legend Interview

49 questions

I would design for children and for busy city people who have lots of storage problems.

Could you please tell us a bit about your design background and education?

master degree of interior design from Taiwan.

What motivates you to design in general, why did you become a designer?

I love beautiful things and simple design.

Did you choose to become a designer, or you were forced to become one?

I guess I somehow choose to be one.

What do you design, what type of designs do you wish to design more of?

interior, product, furniture, exhibition...

What should young designers do to become a design legend like you?

work hard, work smart, open to new idea

What distinguishes between a good designer and a great designer?

open minded, willing to accept new idea and changes.

What makes a good design a really good design, how do you evaluate good design?

simple, clean, and solve the critical problems.

What is the value of good design? Why should everyone invest in good design?

good design bring a quality life style to our built environment.

What would you design and who would you design for if you had the time?

I would design for children and for busy city people who have lots of storage problems.

What is the dream project you haven't yet had time to realize?

I never think about a dream project, but I tend to focus on every project I work on.

What is your secret recipe of success in design, what is your secret ingredient?

passion, inspiration, idea.

Who are some other design masters and legends you get inspired from?

I look at so many project in different perspective, and do not have a particular design master I get inspired from.

What are your favorite designs by other designers, why do you like them?

No particular project I love, I try to look at them in all different perspective.

What is your greatest design, which aspects of that design makes you think it is great?

simple, functional, clear idea design.

How could people improve themselves to be better designers, what did you do?

look at more good project and practice more.

How do you define design, what is design for you?

is a profession that improve our quality of life.

Who helped you to reach these heights, who was your biggest supporter?

my family, colleague, and students

What helped you to become a great designer?

passionate and keep practicing.

What were the obstacles you faced before becoming a design master?

quality design project, good client.

How do you think designers should present their work?

of course, designer should present their work in most of time, visually and verbally.

What's your next design project, what should we expect from you in future?

we are working on a forest exhibition hall in China.

What's your ultimate goal as a designer?

keep working on interesting project.

What people expect from an esteemed designer such as yourself?

I do not know what they expect, you should ask them...

How does design help create a better society?

good design always improve our society or remind people to care about our environmental in different way.

What are you currently working on that you are especially excited about?

a exhibition hall in China

Which design projects gave you the most satisfaction, why?

a penthouse project in Taiwan and A chair project, because they are all small project with simple idea, but win a lots of attention.

What would you like to see changed in design industry in the coming years?

A more technology will applied on design process and how technology will impact our living world.

Where do you think the design field is headed next?

I guess with more modern technology impact on how we use the space and how we interact with the space.

How long does it take you to finalize a design project?

It all depend on different project.

When you have a new design project, where do you start?

looks at the site, and client's need, local culture, functionality, and what might be the big idea....

What is your life motto as a designer?

simple make good design.

Do you think design sets the trends or trends set the designs?

design set the trends.

What is the role of technology when you design?

help the process of design and make it more presentable.

What kind of design software and equipment do you use in your work?

SU, adobe, autodesk.

What is the role of the color, materials and ambient in design?

great impact to how user experience the space.

What do you wish people to ask about your design?

the idea behind each design? thinking process

When you see a new great design or product what comes into your mind?

what's the big idea?

Who is your ideal design partner? Do you believe in co-design?

my husband, yes I believe so.

Which people you interacted had the most influence on your design?

my colleague, my students, family.

Which books you read had the most effect on your design?

too many, hard to mention just one.

How did you develop your skills as a master designer?

I do not consider myself as master designer, just do what I like.

Irrelative of time and space, who you would want to meet, talk and discuss with?

no one, just to be with family more.

How do you feel about all the awards and recognition you had, is it hard to be famous?

yes, very hard and it is a lots of work to do.

What is your favorite color, place, food, season, thing and brand?

nature woods texture, Taipei city, white color, autumn....

Please tell us a little memoir, a funny thing you had experienced as a designer?

my student call me angle teacher.

What makes your day great as a designer, how do you motivate yourself?

to be able to participate more interesting project.

When you were a little child, was it obvious that you would become a great designer?

not sure what I am going to be when I was small.

What do you think about future; what do you see will happen in thousand years from now?

who knows, end of the world....?

Please tell us anything you wish your fans to know about you, your design and anything else?

do I have fans? hahaah

Designer Interview

40 questions

I have graduate degree in interior design and teach as a professor in University and run a design studio in Taipei.After my master degree of interior design from 2003, and being in the field for 15 years, and work in…

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I have graduate degree in interior design and teach as a professor in University and run a design studio in Taipei.After my master degree of interior design from 2003, and being in the field for 15 years, and work in US, China and Taiwan and experience diverse project type. In 2005, I launched my design studio with a interior design and furniture design focus that gradually become recognized for its simplicity and modern style.

Can you tell us more about your company / design studio?

www.yestudio.com, We are gang of passionate designer from Taiwan.As a designer, we have individual design philosophy.However, we believe” simple brings good design!”Good design is using simple design solution to solve complicated problems. As the same time, it represent our design attitude and spirit of places.

What is "design" for you?

Design is an idea that solve the problems in a beautiful way, and what I consider a good design is to utilized a simple yet elegant strategy to solve complicated and difficult problems and create value to the project itself.

What kinds of works do you like designing most?

No specific type, but anything that is interesting and inspiring. As you know it is always difficult to find a good design project and a good client at the same time. Most of time, a good design project do not have a good client, and the project may good wrong or the process might not be smooth. However, I consider a good client is more important than a good project.

What is your most favorite design, could you please tell more about it?

A design that is simple and beautiful with clear idea. My secret garden is a small interior design project in Taipei. It is to design a small penthouse space a the client's two little girl and for their friend to come for a visit during the holiday. I combine several important spatial idea, like stair, slide and storage space into one single design element and make the space really interesting to use.

What was the first thing you designed for a company?

I design a cool small penthouse two little girl and her family where they can invite friends to enjoy they life during weekend. And this design integrate with multiple functional element into one simple slide and stairs. The design win several international award and get into may design magazine and on-line report.

What is your favorite material / platform / technology?

Natural woods, white wall, wind and sunshine. I believe a good space need to be able to flow, and the wind, sunshine, and air should be able to work closely with the space I design.

When do you feel the most creative?

I think creativity or idea come from nowhere, I will appear suddenly and disappear right away. Sometime, when I drink a coffee in the shop or sometime I walk on the street, and many time when I review my students design, I got inspire by what they though process.

Which aspects of a design do you focus more during designing?

A big idea that can solve most of the problems. I particular like to solve the problems of modern living world where people do not have plenty of space to live, and I like to combine multiple function into one design pieces.

What kind of emotions do you feel when you design?

Exciting and energetic, especially when people are using my design. I feel it is the best job in the world.

What kind of emotions do you feel when your designs are realized?

Happy and feel good about my profession, there's one time when I find people are talking about my design, I feel very proud and satisfied. I think it is the best job for me and I born to be a designer.

What makes a design successful?

Good client, good budget, good designer, good contractor, enough time….. In my opinion, the good client is most element to make a good design, I prefer to communicated with good client and solve his or her problems through quality design.

When judging a design as good or bad, which aspects do you consider first?

The beautiful big idea that solve the problems. Lots of time I look at many design project, and there's one a few design I will pulse and take a few time to review it again. And lot of time, they are simple and elegant design that showcase the ability of the designer.

From your point of view, what are the responsibilities of a designer for society and environment?

I think designer are mean to create a better living environment for our society and make it a better world for our built environment, and that's what help me to keep working and being a designer.

How do you think the "design field" is evolving? What is the future of design?

I do not have the answer for this question, however, I think there’s plenty of design trend in the world, and it would be interesting to see which one will lead the field. Personally, I like to develop the new technology with design and see how will it evolve over time.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

I do not have an exhibition yet. However, I do have several exhibition experience with the student I tough in school.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

I think the inspiration come from anywhere, from life, from pass experience, from who you meet, from client…. Can be anything…and a lots of time they are come from my students.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

I do not have a style of my design and do not think it is important to have a style. I consider more about the big idea behind each project I can deliver to my user and audience. Beside, I most like to take a simple form or design material to solve a complicated questions and try to vivid the design idea.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I live in Taiwan, and it is rich with Chinese culture and also extremely open to other culture. I think it is great place for my creativity thinking. Everywhere and lots of time there will be design or culture related exhibition or event take place in the city, I love to bring my children to these event and make myself all refresh.

How do you work with companies?

I run my small studio in Taipei with several creative colleague. I also work with some other talent designer in Taipei, depend on what kind of project that come to me. All of them are great designer and I learn so much from them during every project.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

I think good design need more space for creativity, and please leave the professional work to the professional people. I think a good designer need to explore the world more and many of them are working really hard, I consider design is a 24 hours work, and people are keep explore the design idea...

Can you talk a little about your design process?

It all depend on client and project type, so far, no project is the same. However, I will normally do a interview to the client and understand they need, and do the site inspection, then to search on my data base do see if there's good design solution for his or her particular problems.

What are 5 of your favorite design items at home?

Few nice toy under my monitor, nice bag, sunglasses, etc…I like to wear good and interesting design cloth or decoration when working or teaching, that make me feel good.

Can you describe a day in your life?

Busy most on time during weekday, and go out with kids during weekend…. Sometime, when urgent on project, I do work late with colleague, but not that often, I try to balance the work and life a most as I can.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

Work hard, work smart, and be open to new idea and things. I think a good designer to to explore the world through traveling and to looking at good design.

From your perspective, what would you say are some positives and negatives of being a designer?

It is a tired professions, you have to love it to be able to do it well. When I was teaching to my students, I always let them know, you are about to enter a field that can not make a lot of money, lots of work, you have to love it before you should continuous.

What is your "golden rule" in design?

I do not have the golden rule for my design, just keep doing some interesting project and things to make me happy. I consider each project and problems are different, I enjoy new thing and challenge to happen during my work.

What skills are most important for a designer?

Communication, and passionate to design. and lots of time, a good designer tend to work pretty hard and sometime forget the time when doing design.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

Pencil and trace paper and clear brains….I do understand the basic design software, like autodesck, adobe, office etc. and many time I will ask my colleague to help me on difficult software.

Designing can sometimes be a really time consuming task, how do you manage your time?

I tend to do several things at the same time, sometime, one thing can ring a bell to another. Multi-taking is the working condition I enjoy the most, and I can stand under big stress.

How long does it take to design an object from beginning to end?

There’s no time limit for design, I believe good designer can keep improving his or her design all the time, as long as the time is available.

What is the most frequently asked question to you, as a designer?

Can it done by tomorrow? What? you charge on designing things?

What was your most important job experience?

There’s no such a thing or experience, I just try to pay enough attention and time to each of my projects. Beside, I also teach at school, I consider teaching and practice are both very important aspect to make me a good designer.

Who are some of your clients?

Can be friends’ friends, and some from my website. Some are the government, they all come from different source.

What type of design work do you enjoy the most and why?

Interesting and challenging one, and the one that client pay me well. especially when I face a good client who respect our opinion, I could even work for him or her with cheaper design fee.

What are your future plans? What is next for you?

I got no plan for future, just wait and see what may encounter to me.

Do you work as a team, or do you develop your designs yourself?

Team, I have few colleague and sometime I also work with other design company. It all depend on the project type and its nature.

Do you have any works-in-progress being designed that you would like to talk about?

I am currently working on a very interesting forest exhibition project in China with strong design idea to framework the whole project.

How can people contact you?

www.yestudio.com.tw +886-2939-9355, tzuhohung@gmail.com

Any other things you would like to cover that have not been covered in these questions?

I think it cover a lot. I have nothing to add.

Keep Reading

More Designer Interviews

Read designers.org interviews to discover the philosophy, the creative process and the work of more award-winning designers.

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate

Data Source

The designer interview questions and answers published in our interview page with Huang Yu-Jung come from Designer Interviews, the international platform where world's top designers, star architects, creators and innovators are interviewed.