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Polina Nozdracheva

Russian FederationArchitecture

Interviews with Polina Nozdracheva

Read the interviews with Polina Nozdracheva: understand their philosophy, creative process and award-winning work.

Designer Profile

Designer of the Day Interview

18 questions

Architect or Creator? For this question, you might want to tell how many years you are in the industry, as well as mention some prominent companies you worked for, some great clients you had or your educational…

Could you please tell us about your experience as a designer, artist, architect or creator?

Architect or Creator?

For this question, you might want to tell how many years you are in the industry, as well as mention some prominent companies you worked for, some great clients you had or your educational background. I was born in architectural family. Both of my parents are architects. So, I am in this profession from my childhood. Then quite long way of different architectural education (MARCHI, Moscow, Russia; course in Royal Town Planning Institute, UK; postgraduate course in IHS, the Netherlands) and working in architectural companies. In 2005 I have decided to create my own company ALPN Ltd. During all this period my company are working with quite different clients - from private to government clients.

How did you become a designer?

The most important persons of my education and my teachers were my parents, especially - my father who was very famous architect who constructed a lot of building in Russia and abroad. I have got the very good education in my country (in Russia), then - in Great Britain and in the Netherlands. For me the most impressive is urban planning and I am like the fairy who should create this magic story.

What are your priorities, technique and style when designing?

The most important words for each architect are benefit, durability, beauty. But, of course, for me is the most important - the general idea, maybe a little bit crazy thoughts in my head. That is a very intimate process. Then, and that is also very important - the place where the future project or existing project will be built or rebuilt. And I don't like decoration, I prefer the functionalism. That is like a puzzle for finding the best solution and I had to find this key for answer from the first dot to the final line.

Which emotions do you feel when designing?

It is always exciting, regardless - you are only at the beginning of the journey or are already approaching the completion of construction. Of course, if all that was conceived in the project is fully implemented - this is a special feeling of happiness about the work done.

What particular aspects of your background shaped you as a designer?

I like the topic of color and I believe that color should be present in the project (no matter it is a town - planning project, an architectural project or an interior design element). Here I always admire Impressionists; their work is very inspiring to me. With color, you can create a completely unexpected sense of shape and space. As for the perception of form, Constructivism have no equal. As for urban development projects, these are Japanese theme for me.

What is your growth path? What are your future plans? What is your dream design project?

I would like to create a City. This is a completely unique and complete structure at its core. Here everything is completely and thoughtfully, like all life on the planet. I guess this topic is the maximum set of the most complex and diverse tasks for an architect.

What are your advices to designers who are at the beginning of their career?

It is necessary to work. As much as it is possible. And greedily grab everything that gives you a profession - experience, emotions, knowledge.

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

We had to follow our thoughts and feelings. Work together and respect the work of people who are on the same team with you.

What is your day to day look like?

The best part is this is when work is carried out jointly by all specialists on any project. When all breathe the same air and when the vector of thoughts focused and pointed in one direction.

How do you keep up with latest design trends? To what extent do design trends matter?

I am sure it is necessary to develop your own style. And such individualism can be worked out only at infinite saturation of information which is at the moment possible on the Internet or traveling.

How do you know if a product or project is well designed? How do you define good design?

I would like to answer one more time - the benefit (functionality), the durability (constructive and engineering) and the beauty (architecture and design).

How do you decide if your design is ready?

The realization that the project documentation is transferred to the construction site does not allow me and my colleagues to have the right to make a mistake. Of course, we always want to reach the final result to shining. The biggest critic of an object is the author, i.e. the chief architect. With each new object, the architect learns something new and unknown, moving forward.

What is your biggest design work?

It is process. Each new project is like a new life with the own soul and individualism. The most significant projects for me are those projects where the work is carried out from the original concept of the site, further-the development of urban planning documentation in full, then the design of buildings themselves until this project comes to life. When urban planning, architecture and design live together, not in isolation, when all these components are as a single organism. We have quite a lot of such projects.

Who is your favourite designer?

There are a lot of brilliant people and creators. And each of them corresponds to the own era or period.

Would you tell us a bit about your lifestyle and culture?

There are many beautiful cities. For me, the most important thing is the availability of water in the city (waterfront). This is the place where there is a feeling of freedom. Music - of course jazz, because it is this music that reflects emotions absolutely freely without any conventions. When you come up with a project, you are also completely free, your thoughts and fantasies freely fall on a sheet of paper.

Would you tell us more about your work culture and business philosophy?

Any architect cannot work alone. This is not a profession that can afford it. The designing is always a collective work of a very large number of specialists.

What are your philanthropic contributions to society as a designer, artist and architect?

I'm always open for carrying out workshops, master-classes and lectures. And I do it with great pleasure, both in Russia and abroad. I have quite a lot of experience in this field. In addition, I have experience during 15 years as a lecturer of Moscow Architectural Institute, Russia.

What positive experiences you had when you attend the A' Design Award?

The organization and holding of the contest is a very correct event. Especially-if this competition allows you to submit the project, not on the stated topic. Participation in such events is very important from a professional point of view. The exchange of experience and present their ideas to colleagues and professionals at the highest international level allows to assess and to feel the areas in which you, as a professional, I want to move on. And, it is even better if your projects are appreciated.

Design Interview

Emerald Equestrian Complex · 20 questions

Due to requirements of technology and logistics, complex structure is similar to crystal lattice of mineral, enlarged by billions of times. This coincidence suggested main idea is gem which sparkling its facets.

What is the main principle, idea and inspiration behind your design?

Due to requirements of technology and logistics, complex structure is similar to crystal lattice of mineral, enlarged by billions of times. This coincidence suggested main idea is gem which sparkling its facets.

What has been your main focus in designing this work? Especially what did you want to achieve?

Creation single architectural &spatial project image that is unites all buildings &simultaneously reveals functional identity of each.Central block as core of entire structure does not only because of its position, but due to drawing of details and silhouette.Color scheme is close to natural one,limited by wooden shades. Emerald-grey pitched roofs echo greenery of surrounding emerald forest.Interiors continue idea of wooden facade structures,adjusting elements scale to be more proportionate human.

What are your future plans for this award winning design?

The biggest reward for an architect is to see how the project he created lives and functions.

How long did it take you to design this particular concept?

Working process lasted almost four years.

The project started in 2017.

Expert conclusion: December 2018 and July 2019.

The construction is started in December 2018 and was finished at the begining of January 2021.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

The Client liked our concept and this idea was chosen for further development and implementation.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

It's impossible. The project is unique and cannot be reused. The copyright for this project is registered in the national register of intellectual property.

What made you design this particular type of work?

It is very simple. The Client's order for the development of project documentation of the object with such functional purpose.

Where there any other designs and/or designers that helped the influence the design of your work?

This is a team of professionals who work at ALPN Ltd.

Who is the target customer for his design?

This project was doing for ALPN Ltd. The contract between ALPN Ltd. and the Client is closed information.

What sets this design apart from other similar or resembling concepts?

This architectural concept is unique, has a very strong philosophical meaning of each developed element, which are associated with the urban planning concept and complex functionality.

How did you come up with the name for this design? What does it mean?

The architectural concept itself suggested the name of the complex. And then - the name of the complex helped to create unique architectural elements and details.

Which design tools did you use when you were working on this project?

Main requirement is environmental friendliness. Such determined choice of main construction material-wood. Task is to connect large-span glued wooden structures with original & non-repeating design of each of six blocks.

What is the most unique aspect of your design?

Functionality of complex is reflected into urban and architecture. Extended facades of arenas and stables directed to central composite core as administrative block. Six-sided case-precious emerald rests in golden setting-necklace. Wall's triangles ornament scattering of bright pieces of glass into kaleidoscope. When approaching it turns into crystal. Inside of crystal structure of facade grid the environment is perceived through transparent scale.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

Working on such a large project is always the work of a large team of professionals, where the architect always plays the main role.

What is the role of technology in this particular design?

Main requirement is environmental friendliness. Such determined choice of main construction material-wood. Task is to connect large-span glued wooden structures with original & non-repeating design of each of six blocks. As conclusion is creation of unique spectacular image of entire complex, which "plays" with faces like emerald. Composition center - 2-stories administrative block with maximum use of wooden material of main load-bearing structures, facade ornament & decorative elements.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

I draw all the ideas for creating an architectural project from the environment, being inspired by the natural environment of which we are a part. Here, too, the main conceptual line is the emerald and the structure of this precious material.

What are some of the challenges you faced during the design/realization of your concept?

The biggest problem for any architect is that the implementation of the project and its construction according to the design documentation developed in all details should be carried out without optimization, losses and simplification of the originally conceived architectural idea.

How did you decide to submit your design to an international design competition?

This is not the first time I have participated in this competition. It is pleasure for me to show our projects, which are the part of my life, to professionals from all over the world.

What did you learn or how did you improve yourself during the designing of this work?

An architect is a profession that you have been studying all your life. With each new project, you will master this profession more and more and learn more about the meaning of life and the beauty of the world around us.

Any other things you would like to cover that have not been covered in these questions?

Thanks for your questions. The list of questions allowed me to tell about this project EMERALD in as much detail as possible.

Design Interview

Equi Temple Equestrian Arena · 20 questions

Main source of inspiration is unique natural environment. Trunks of mighty pines & firs that rise up behind windows of Arena are part of rhythmic series of vertical structural elements with their syncopating rhythm.

What is the main principle, idea and inspiration behind your design?

Main source of inspiration is unique natural environment. Trunks of mighty pines & firs that rise up behind windows of Arena are part of rhythmic series of vertical structural elements with their syncopating rhythm. Stained glass windows of building perimeter unite interior & planning web of exterior & are especially spectacular at sunset, pierced by slanting rays of setting sun. Pitched roof with far-projecting eaves hovers like flying ship over Arena's field, supported by mighty wooden frames.

What has been your main focus in designing this work? Especially what did you want to achieve?

Uniqueness of object predetermined depth and thoroughness of pre-project research. Features of landscape and climatic conditions of design region are studied in detail. This made it possible, using modern technologies and materials, to achieve greater energy efficiency of the building in complex structure. Selected solutions allow to observe the optimal humidity and temperature conditions in Riding arena for equestrian sports, including in winter, which is extremely important for project area.

What are your future plans for this award winning design?

The biggest reward for an architect is to see how the project he created lives and functions.

How long did it take you to design this particular concept?

The working process lasted almost four years. The project started in 2017. Expert conclusion: December 2018 and July 2019. The construction is started in December 2018 and was finished at the begining of January 2021.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

The Client liked our concept and this idea was chosen for further development and implementation.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

It's impossible. The project is unique and cannot be reused. The copyright for this project is registered in the national register of intellectual property.

What made you design this particular type of work?

It is very simple. The Client's order for the development of project documentation of the object with such functional purpose.

Where there any other designs and/or designers that helped the influence the design of your work?

This is a team of professionals who work at ALPN Ltd.

Who is the target customer for his design?

This project was doing for ALPN Ltd. The contract between ALPN Ltd. and the Client is closed information.

What sets this design apart from other similar or resembling concepts?

This architectural concept is unique, has a very strong philosophical meaning of each developed element, which are associated with the urban planning concept and complex functionality.

How did you come up with the name for this design? What does it mean?

Arena is main building of equestrian complex, example of organic connection of several functions: sport, technological, recreational & representative. Rectangular parallelepiped, completed with traditional gable roof, resembles the main ancient monument-temple.

Which design tools did you use when you were working on this project?

Smooth lines of constructional elements from glued wood define create prime structural silhouette & set basic rhythmic concept of interior space. Glazed facades integrate internal & external spaces; massive roof like hovers above ground.

What is the most unique aspect of your design?

Most important project task is creation expressive architectural & spatial image, operating of technologically limited. Use of rhythm, drawing of details simple but expressive silhouette of structure create impression of voluminous and majestic structure. Color scheme is as close to natural as possible, limited to shades of golden wood. Emerald-gray roof slopes echo surrounding greenery. Interiors continue topic of wooden facade structures, using scale of elements to more proportionate human one.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

Working on such a large project is always the work of a large team of professionals, where the architect always plays the main role.

What is the role of technology in this particular design?

Prime requirement is environmental friendliness. This determined the choice of main building material-wood for all structural elements, facades and details. Task is to connect large-span glued wooden structures with equestrian technology. Combination of traditional material for structural elements with original lines and details of the wooden facades creates a unique and memorable spectacular image. Concrete is only used for foundations and exterior staircases (due to fire safety regulations).

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

I draw all the ideas for creating an architectural project from the environment, being inspired by the natural environment of which we are a part. Here, too, the main conceptual line is the emerald and the structure of this precious material.

What are some of the challenges you faced during the design/realization of your concept?

The biggest problem for any architect is that the implementation of the project and its construction according to the design documentation developed in all details should be carried out without optimization, losses and simplification of the originally conceived architectural idea.

How did you decide to submit your design to an international design competition?

This is not the first time I have participated in this competition. It is pleasure for me to show our projects, which are the part of my life, to professionals from all over the world.

What did you learn or how did you improve yourself during the designing of this work?

An architect is a profession that you have been studying all your life. With each new project, you will master this profession more and more and learn more about the meaning of life and the beauty of the world around us.

Any other things you would like to cover that have not been covered in these questions?

Thanks for your questions. The list of questions allowed me to tell about this project EMERALD in as much detail as possible.

Design Interview

Oat Wreath Equestrian Pavilion · 19 questions

Architecture of the arena is due to a rather difficult task- to inscribe organically a large-sized large-span structure in the historical ensemble of one-story pavilions-stables of 1954.

What is the main principle, idea and inspiration behind your design?

Architecture of the arena is due to a rather difficult task- to inscribe organically a large-sized large-span structure in the historical ensemble of one-story pavilions-stables of 1954. The transparent wooden structure of the outer walls designed to dematerialize the volume as much as possible, dissolve it against the background of high firs and old sprawling poplars. The main motif of the facades ornament simultaneously resembles the thickness of intertwined wooden branches and ears, stylized in the spirit of socialist realism, which in turn refers to the ingenious loci of the exhibition.

What has been your main focus in designing this work? Especially what did you want to achieve?

Conditions of construction on the territory of the object of cultural heritage excludes the possibility of construction of capital buildings and structures. This determined the overall architectural-spatial and constructive solution of the equestrian pavilion. The choice made in favor of creating a spatial structure of environmental and renewable materials.

What are your future plans for this award winning design?

The future plan for this award winning design is building of it.

How long did it take you to design this particular concept?

Several mouths.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

This project was ordered.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

This question is for design element (lamp, furniture etc.), but not for architectural project. Architectural project is always unique.

What made you design this particular type of work?

The idea and several symbols of this very specific place. The construction site is part of the VDNH (all-Russian exhibition of achievements of the national economy) – the object of cultural heritage and protected by cultural zone.

Where there any other designs and/or designers that helped the influence the design of your work?

Only natural elements such as ears of wheat or rye influenced the creation of this architectural project.

What sets this design apart from other similar or resembling concepts?

This architectural concept is unique, has a very strong philosophical meaning of each developed element, which are associated with the historical territory for construction.

How did you come up with the name for this design? What does it mean?

The name of the project is associated with the main elements of the facades, which resemble a field with ears of wheat or oats.

Which design tools did you use when you were working on this project?

Study of natural elements - ears.

What is the most unique aspect of your design?

Creating a field of wheat ears or rye in the form of an architectural element in the urban structure of the city.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

With the specialists of the ALPN Ltd.

What is the role of technology in this particular design?

Designing equestrian complex (club or pavilion) is always primarily a technology that is inextricably linked with the architecture and structure.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

The design preceded by a stage of creative research. A considerable amount of information illustrating the history of the construction site studied. Significant urban area of the city. The first buildings appeared on this site in 1937-39 as part of a large urban complex of the all-Union Agricultural Exhibition (VSHV).

What are some of the challenges you faced during the design/realization of your concept?

The construction site is part of the VDNH – object of cultural heritage and protected cultural zone. This severely limited the choice of structural structure and spatial solution.

How did you decide to submit your design to an international design competition?

It is not the first time of my participation in this competition. And I was invited to be a part of this event again.

What did you learn or how did you improve yourself during the designing of this work?

The profession of an architect is a profession that you learn all your life. With each new project you will learn this profession more and know the meaning of life deeper.

Any other things you would like to cover that have not been covered in these questions?

Everything is OK. Thanks.

Design Interview

Equitorus Equestrian sport center · 20 questions

The natural environment and the unique history of the neighboring villages predetermined the integrated approach in the formation of the concept of urban development.

What is the main principle, idea and inspiration behind your design?

The natural environment and the unique history of the neighboring villages predetermined the integrated approach in the formation of the concept of urban development. In the one project it was necessary to immediately solve three tasks: functional, ecological and cultural identity. Separate buildings of the complex, picturesquely scattered on the site by type of irregular layout of Russian manor, in fact, clearly fit into the rigid scheme of the functional zoning. The silhouettes of the pitched roofs of different heights and lengths look organically at the background of the forest close to its picturesque mass of tree crowns. Wooden trim of the facades emphasizes the connection of the new construction and the surrounding landscape.

What has been your main focus in designing this work? Especially what did you want to achieve?

Architectural composition of the object is characterized by its particular function and natural environment. In the conditions dictated by strict and very specific regulatory requirements, the author of the concept lacked the possibility to freely manipulate the free volumes. Therefore, the color was selected as the primary means of expression. The main idea has been realized through the facade rhythmically organized geometric decor.

The object is perceived as a contrast object in relation to the natural environment, and structuring the monotonous landscape, it assigns him the role of the natural background. It seems as if someone had spread the colorful homespun mat on the ground. The huge glass planes work on the contrasts, emphasizing the arches end facades and connecting the interior with the exterior together.

What are your future plans for this award winning design?

The very participation and, even more so - an award in such a prestigious international competition for the company - it is a confirmation of professionalism and a sign of quality of our works, it’s a great achievement and a significant step forward for the whole team. That is a good opportunity for new projects for a world.

How long did it take you to design this particular concept?

First stage (general plan) - 2005-2007,

Second stage (main building of the complex) - 2007-2009,

Third stage (infrastructure) - 2013-2015.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

It was the client order to design such functional complex who is the professional sportsmen (rider).

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

This project is already built and, of course, we were involved at the construction process with project following. This project is unique and we can not to do the copy of it. But some technological aspects are useful in the other projects with such functional goal.

What made you design this particular type of work?

Equitorus designed and built according to customer under the contract.

Where there any other designs and/or designers that helped the influence the design of your work?

For the main indoor arena used long-span wooden structures from glued wood.

Who is the target customer for his design?

Equestrian center built for professional horse riders in Olympic sports, and also for fans who are interested in horses come to ride horses and spend time with the whole family.

What sets this design apart from other similar or resembling concepts?

Speaking of stables, in my head the image appears quite utilitarian object for agricultural purposes. This example is really a multi-functional sustainable equestrian sports complex, where the architectural design reveals a completely different theme of design and construction of equestrian facilities, identifying the uniqueness of such structures.

How did you come up with the name for this design? What does it mean?

The title of the complex was creating the client. Everything is very simple. EquitoRus means the following: "Equi" - part of the word equestrian, "toRus" - means "for Russia".

Which design tools did you use when you were working on this project?

Because the object is directly connected with technology, it takes much time to thoroughly study this matter, taking into account the technological and sustainable aspects of the creation of such unique complexes.

What is the most unique aspect of your design?

The idea is giving an emotionally saturated image for a purely utilitarian object.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

A very big help in creating this project was the customer, since she is himself a professional athlete equestrian sport. So the category of "Technology" directly discussed, decided and approved with the customer.

It is also very productive work has been with a specialized company for designing and construction of long-span structures from laminated timber.

What is the role of technology in this particular design?

Section "Technology" - is the main topic for such project (meaning - equestrian complex). Technological issues needed to be addressed at the stage of urban design development and the design of the complex and further - to create all interior parts.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

Geo-technical investigations, engineering and design calculations, environmental studies and sustainability were performed within the framework of the development and construction of Equitorus.

What are some of the challenges you faced during the design/realization of your concept?

Initially the biggest issue was the study of the topic in order to create an object that will meet all international requirements for construction and operation of the equestrian center.

How did you decide to submit your design to an international design competition?

I was invited to participate in the contest official letter from your organization after awarding this project as Leisure Architecture in Great Britain.

What did you learn or how did you improve yourself during the designing of this work?

Extensive experience in design and construction of these unique objects ranging from a town-planning concept of the development master plan, construction of specialized buildings and equipment specialized equipment with all engineering and technological requirements. Today in the corporate portfolio ALPN is more than 20 of such facilities.

Any other things you would like to cover that have not been covered in these questions?

The key areas of activity and socio-occupational importance to design and implement Equestrian Center Equitorus were realized and, I guess, quite successful. Today Equitorus is one of the most popular equestrian sport complexes in Russia, where at the highest professional level competitions year round, including in the Olympic disciplines.

Design Legend Interview

49 questions

I grew up in an architectural environment. I am from architectural family. And the question "whom to be?" was not very difficult.

Could you please tell us a bit about your design background and education?

I grew up in an architectural environment. I am from architectural family. And the question "whom to be?" was not very difficult. The best thing in childhood for me was the design the new buildings from constructions (like lego). And then - school of art, school of architecture, Moscow Architectural Institute (department of Urban planning). Then I had Urban design course in St.Andrews/Great Britain. After - Postgraduate course on Sustainable Building and Urban Design, IHS, Rotterdam /the Netherlands.

2000, Urban designer, TCPSS, Royal Town Planning Institute, St.Andrews/Great Britain;

What motivates you to design in general, why did you become a designer?

I like to be architect and urban planner. I guess that a happy person is the one who has a passion (or hobby) is the profession itself. I suppose that I am one of those people.

Did you choose to become a designer, or you were forced to become one?

Of course, it was my decision to become an architect.

What do you design, what type of designs do you wish to design more of?

Multi-functional and urban design complexes.

What should young designers do to become a design legend like you?

To work as much as you can. To try new possibility in constructions, materials, technologies.

What distinguishes between a good designer and a great designer?

For me there is no such gradation of good or great architect. So as an architect is a mission and a calling.

What makes a good design a really good design, how do you evaluate good design?

Based on personal professional experience and impressions.

What is the value of good design? Why should everyone invest in good design?

Investments, if they are, they are always and must be invested only in the good project.

What would you design and who would you design for if you had the time?

In one sentence it is difficult to describe.

What is the dream project you haven't yet had time to realize?

My dream is to make a large urban development area on the seashore.

What is your secret recipe of success in design, what is your secret ingredient?

An innate sense of beauty and hard work.

Who are some other design masters and legends you get inspired from?

Santiago Calatrava, Renzo Piano, James Wines, Jean Nouvel and many others.

What are your favorite designs by other designers, why do you like them?

Such projects quite a lot. I like russian construktivizm, etc.

What is your greatest design, which aspects of that design makes you think it is great?

Each project is unigue. And each project should be the best if we are working.

How could people improve themselves to be better designers, what did you do?

You have a lot to look around, to explore, to learn. Actually, I think that the architect's profession is such a profession where lifelong learning, improving and evolving.

If you hadn't become a designer, what would you have done?

I guess I would become an architect with a musical education.

How do you define design, what is design for you?

For me, the Architecture is my life.

Who helped you to reach these heights, who was your biggest supporter?

My parents - my father and my mother, who are architects as well.

What helped you to become a great designer?

My immense love for this profession.

What were the obstacles you faced before becoming a design master?

There are no obstacles if there is a favorite thing and an idea.

How do you think designers should present their work?

Definitely.

What's your next design project, what should we expect from you in future?

My company works in parallel on several projects.

What's your ultimate goal as a designer?

To make the world a little better.

What people expect from an esteemed designer such as yourself?

Honesty in the profession.

How does design help create a better society?

Very simple, because humanity is always striving for the beautiful, and the architect and creates a perfect environment for people.

What are you currently working on that you are especially excited about?

Every new project is exciting.

Which design projects gave you the most satisfaction, why?

Every project that is implemented entirely on the project, brings a sense of satisfaction.

What would you like to see changed in design industry in the coming years?

The technological process itself will tell us the way.

Where do you think the design field is headed next?

In the direction of sustainability and the correct use of natural environment.

How long does it take you to finalize a design project?

The period of development of project documentation depends on the scope, design stage and the functional purpose of the object; from a few months to a year, and even more.

When you have a new design project, where do you start?

I make up (compose) that the image (or the legend). The sale of this project at the moment is not important.

What is your life motto as a designer?

To do what you like to do.

What is the role of technology when you design?

It is one of the main aspect for project.

What kind of design software and equipment do you use in your work?

Quite a lot in my office and various computer programs. But fo me it is not important. The most important idea that I want to bring to life.

What is the role of the color, materials and ambient in design?

For me it is precisely those things that for me plays a huge role (color, material, and environment). That's what I go by when creating the project.

What do you wish people to ask about your design?

Any questions interesting to answer, not idle.

When you see a new great design or product what comes into your mind?

It's great!

Who is your ideal design partner? Do you believe in co-design?

My ideal partner is my company ALPN.

It is necessary to have a team of experts to do a good project in full.

But the creation of idea is a very personal space.

Which people you interacted had the most influence on your design?

Talented and passionate about their profession people. And here it does not matter, architect this person or not.

Which books you read had the most effect on your design?

Quite a lot.

How did you develop your skills as a master designer?

I'm just working and experimenting.

Irrelative of time and space, who you would want to meet, talk and discuss with?

It is difficult to answer. With a lot of people.

How do you feel about all the awards and recognition you had, is it hard to be famous?

No need to think about it otherwise, not enough time to work.

What is your favorite color, place, food, season, thing and brand?

I love the white color, bright colors (orange, red), the colors of the wood. I love the sea, not in the tourist season. I love to wander around the city when it is alive, and not a tourist. Love music, different, but especially jazz.

Please tell us a little memoir, a funny thing you had experienced as a designer?

Such moments quite a lot. It is possible to write a whole book.

What makes your day great as a designer, how do you motivate yourself?

New project and good music.

When you were a little child, was it obvious that you would become a great designer?

I guess, yes.

What do you think about future; what do you see will happen in thousand years from now?

A lot of happiness people.

Please tell us anything you wish your fans to know about you, your design and anything else?

My projects and my work tell better about me.

Designer Interview

40 questions

I was born in architectural family. I was a part of real architectural process of my parents who both are practical architects from my childhood. My favorite pastime was playing constructor games.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I was born in architectural family. I was a part of real architectural process of my parents who both are practical architects from my childhood. My favorite pastime was playing constructor games. And so it was no hesitations about the future profession. Architectural school, Moscow Architectural Institute, studies in Great Britain the Netherlands, teaching in Architectural Academy, master-classes and lectures. But, the more exciting to be a part of architectural creation.

Can you tell us more about your company / design studio?

ALPN Ltd. based in Moscow, Russia. We are working more than 15 years. During this period, we have worked more than hundred projects of various functional purposes and scales (from a private equestrian clubs and a block of townhouses to the reconstruction of residential areas and industrial facilities). We like to create our projects from just beginning till the final result. A lot of these projects are already built or are in the construction process.

What is "design" for you?

Designing is a very amazing and mysterious process for me, where using the knowledge of many specialists and engineers created a living organism, which is designed to be comfortable, functional and to serve the human being. And the "orchestra conductor" all of these is Architect, who should generate all these questions and, at the same time, create the beauty, aesthetics for the final result.

What kinds of works do you like designing most?

I feel the maximum excitement when we create the object from the very beginning, i.e. from the urban planning. When already at the first sketch "tab of the" basic main concept, which gradually takes form, grows out of the existing urban planning structure in a separate element. For me, urban planning and architecture are inseparable, because only in this case it is possible to create an architectural object, which will become the part of the urban space.

What is your most favorite design, could you please tell more about it?

Every new project is special in the process. There is nothing that one project is more favorite and the other one does not. The project idea germinates in the mind, there is an image, then this image appears on the paper, after drawings, details, engineering sections, approvals, construction, etc. It's not a quick process, sometimes it takes a few years. Each project is like a child, which is necessary to carry, deliver, raise and release.

What was the first thing you designed for a company?

Frankly speaking I don't remember. Usually we are working simultaneously with several projects in various stages of design. To my mind, it was the urban planning concept of the district reconstruction or equestrian urban planning design.

What is your favorite material / platform / technology?

I prefer "to play" with wood and brick. I like to combine these materials with large areas of glazing. Also, I really like to fit the object into an existing environment, saving intact the maximum natural elements to the proposed facility was seen as a part of the natural environment.

When do you feel the most creative?

Each project stage is as creative as possible. Even with the development of working documentation on engineering topics requires a creative approach. But, of course, at the beginning of a long journey on the project, the creativity is maximum and it is more fantastic and magic process.

Which aspects of a design do you focus more during designing?

The answer of this question can be just using the Vitruvius words: utility, durability, beauty.

What kind of emotions do you feel when you design?

Honest answer is the excitement before the appearance of a miracle.

What kind of emotions do you feel when your designs are realized?

Of course, the greatest pleasure if everything has done right during construction concerning the project documents. Hereinafter, the fatigue, and then some devastation. But, in any case, we always have such moment, between projects. Some sadness is having passed very quickly and only the desire to observe the life of our project remains.

What makes a design successful?

Honesty in relation to your work, and after - literacy and professionalism.

When judging a design as good or bad, which aspects do you consider first?

The functionality and the correct attitude to the already established urban environment are the main positive points in the architectural design.

From your point of view, what are the responsibilities of a designer for society and environment?

It seems to me that the profession of an architect is similar to the medical profession. Both a doctor and an architect are professions that are responsible for human life, only in different aspects.

How do you think the "design field" is evolving? What is the future of design?

Sure, the architectural profession is evolving. The future of architectural design depends on advanced technology and new materials.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

At the moment, I think, in connection with the pandemic, we can only talk about possible future exhibitions that will be held in the format familiar to all of us, and hope.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

The best sources of inspiration are our environment and nature. Should be just very observant.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

The style of my work is to be friendly to the environment and to society, observing all the colorful of the environment.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I'm from Moscow, Russia. Undoubtedly, the Russian architectural school of has a very rich heritage. Naturally, such a historical baggage, such as the Russian vanguard and constructivism, are having a profound impact on all our projects.

How do you work with companies?

ALPN Ltd. performs design documentation in full (this and urban sections, and architectural, constructive and engineering and special sections of project documentation). But, if necessary, we work with other companies as part of contractual obligations.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

High professionalism, international level and obligation of respecting precious client's resources characterize the successful of any architectural companies.

Can you talk a little about your design process?

The design is very mysterious and the fantastic process. These two words even can't describe maximum everything of this process.

What are 5 of your favorite design items at home?

There are no such items. Probably, if we talk about the building as a whole, I love the input space, as it is the connecting element between the exterior and interior. Very important for me - the ergonomics of the space, functionalism and sustainability.

Can you describe a day in your life?

Every day is so different that it is rather difficult beyond description. A clear daily routine is never existing. Having an understanding of office work, but always show the progress in connection with meetings, negotiations, business trips and construction processes.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

You should work as much as you can. A lot to study, constantly to watch. The architect's profession is the one profession where you have to learn constantly. There is no such that you got education and all my life to use the acquired knowledge. Modern life is such that there is a lot of new materials and technologies. But the most important is the respect for architectural work and diligence.

From your perspective, what would you say are some positives and negatives of being a designer?

You are in this work all the time, during day and night, everywhere (watching the movie, meeting with friends...). If you're on some kind of project; you're always involved in this process. I don't know - is it negative or positive for life? For me - it is my life.

What is your "golden rule" in design?

You have to be honest about your profession.

What skills are most important for a designer?

There are a lot of components. I can't say that such list needs to be that way and no other. For me it is very important feeling of space. Everything should be functional. Each building element should be in place and, in any case, not to become simply a decoration.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

There are a lot of different computer programs used for design documentation. For engineering sections is AutoCAD, structures analysis - the other program, for presentations and concepts - the other ones. Most importantly, the presence of the knowledge, experience and the so-called "viewability".

Designing can sometimes be a really time consuming task, how do you manage your time?

It is can't be controlled.

How long does it take to design an object from beginning to end?

It is so different. Sometimes it takes a few months, sometimes - a few years. There are no accurate temporal indicators.

What is the most frequently asked question to you, as a designer?

Such issues are several. Mostly: how much it costs to order the project? And could we make a project that will be unique and non-standard?

What was your most important job experience?

The most important experience for the architect is the author's supervision of construction, when all that is conceived and designed on paper comes to life.

Who are some of your clients?

There are completely different clients: government, public and private.

What type of design work do you enjoy the most and why?

I like to work on multi-functional and urban planning projects. The most interesting for myself - the totality, from the urban planning concept of the whole object, up to the moment of delivery of object in operation. Only in this case the architect (author) can become the part of the origin legend about the creation the new urban space component.

What are your future plans? What is next for you?

Architectural projects and construction the interesting buildings are the future and the life.

Do you work as a team, or do you develop your designs yourself?

The general concept and the basic idea - of course it is very individual work of people who are very closely professionaly. And then, as we develop all the design documentation sections (urban design, architectural, constructive, engineering topics and author's supervision of construction) - it is team works of different directions specialists.

Do you have any works-in-progress being designed that you would like to talk about?

Yes, there are such projects. We are currently working on several objects in parallel.

How can people contact you?

It is quite elementary. Me and my company are very open. My company has the websites: www.alpn.design and www.alpn.ru. Also we have pages in social networks. We are open for contacts and collaboration.

Any other things you would like to cover that have not been covered in these questions?

Thanks for such interesting questions.

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The design interview data shown in our design interview page with Polina Nozdracheva regarding Emerald Equestrian Complex comes from the Design Interviews platform, where leading designers, architects and brands are interviewed regarding their award-winning designs, products and projects.