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Enrico Enrieu and Emanuela Zaniboni

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Interviews with Enrico Enrieu and Emanuela Zaniboni

Read the interviews with Enrico Enrieu and Emanuela Zaniboni: understand their philosophy, creative process and award-winning work.

Designer Profile

Design Interview

Toba Tank Bag for Helmet · 20 questions

The inspiration comes from a personal need, the idea of ​​finding that nothing similar on the market had been done, the principle of managing the jet helmet in comfort giving it a specific function when it is not worn

What is the main principle, idea and inspiration behind your design?

The inspiration comes from a personal need, the idea of ​​finding that nothing similar on the market had been done, the principle of managing the jet helmet in comfort giving it a specific function when it is not worn

What has been your main focus in designing this work? Especially what did you want to achieve?

Create something that wasn't there and get a concrete result from an idea

What are your future plans for this award winning design?

We see this victory as the beginning of an extraordinary adventure. We hope that the award gives us the visibility we need to create new relationships, new synergies, reinforce the creativity of Made in Italy, work hard

How long did it take you to design this particular concept?

I can't quantify the time but certainly not much and I'm still working

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

I pursued an inspiration

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

The project was produced by a textile company and our brand has been registered. For now the costs have been borne by us and we have no preclusions over the future. Any offers or collaborative proposals will be evaluated

What made you design this particular type of work?

A personal need and the desire to get involved

Where there any other designs and/or designers that helped the influence the design of your work?

The clothing. The inspiration from the outside comes from an outerwear designer who introduced me to the world of eco-sustainability

Who is the target customer for his design?

The customer who wants to stand out with a fashion solution, smart, attentive to details, lover of accessories and who does not give up on comfort and safety

What sets this design apart from other similar or resembling concepts?

The toba is a triptych.

A single object that becomes a handbag, a shoulder strap or a backpack

How did you come up with the name for this design? What does it mean?

We wanted to find a name that is easy to remember and immediate, a catchy sound while maintaining the identities important for us.

To is Turin (our city) Ba is Barcelona (the city of the heart and the destination of our travels for reasons of friendship)

Tank emphasizes the concept of container, the primary function of design

Which design tools did you use when you were working on this project?

Lover, paper, pensil, intuition

What is the most unique aspect of your design?

The unique aspect of the design is undoubtedly its zipper of deliberately important dimensions which gives personality to the bag

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

I worked with people with specialized technical skills who gave me advice on some technical aspects of the product

What is the role of technology in this particular design?

I don't know exactly what you mean about technology. The realization of the product was made with the transformation technology of polymer of plastic into yarn for fabrics and laser cutting for the shape

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

After drawing the project, I searched into the market for a similar product in appearance and with the same functions and I availed myself of the collaboration of professionals.

What are some of the challenges you faced during the design/realization of your concept?

The availability of recycled and recovered tissues was not easy. The greatest difficulty was certainly to sew a zipper so important

How did you decide to submit your design to an international design competition?

I remember the moment very well. We were in Barcelona and went to the home of an artist friend who exposed the prize poster about the competition in his studio. He told us his adventure and we decided to try it too

What did you learn or how did you improve yourself during the designing of this work?

I was used to working alone and I learned to work in a team

Any other things you would like to cover that have not been covered in these questions?

I thank my collaborator Emanuela Zaniboni who worked a lot on the Design Award platform and that plays a fundamental role in the growth of the Toba

Designer Interview

39 questions

I love the details and I am a good observer, I love what is beautiful. I love what is functional. I became a designer because the push to create was born of a personal need

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I love the details and I am a good observer, I love what is beautiful. I love what is functional. I became a designer because the push to create was born of a personal need

Can you tell us more about your company / design studio?

The company was born 2 years ago because, after having designed the bag and made a craft prototype, we understood the validity of the project and it was necessary to register a brand for its uniqueness and to be able to start with a small production and understand the peolple answer

What is "design" for you?

Design is idea, beauty, functionality. Design is to enrich people's lives with something that can satisfy and make them happy. Design is a little, big dream

What kinds of works do you like designing most?

Accessories, beautiful and useful

What is your most favorite design, could you please tell more about it?

Generally speaking, my preference goes to the style of sports car models from 1950 to 1970

What was the first thing you designed for a company?

This is the first project conceived, wanted and created for me and for people who use a two wheels vehicle and want to give a specific function to the jet helmet. The first in my life

What is your favorite material / platform / technology?

We must face reality. The human being has great abilities that can and must be put at the service of the planet. Reuse what pollutes the planet, transform it and give it new life. From my point of view, plastic remains the biggest and most urgent problem. We must find solutions to eliminate as much as possible. Recovery and recycling are my priority

When do you feel the most creative?

Always I believe. My brain never stops.

Which aspects of a design do you focus more during designing?

First the eye shot. I like to cath the originality and functionality and the two concepts must be harmonic with among them. If the design is also beautiful, then I think this is the greatest result

What kind of emotions do you feel when you design?

Happiness and satisfaction

What kind of emotions do you feel when your designs are realized?

A great emotion. See and touch your idea, your model, for me and for everyone

What makes a design successful?

The beauty and the useful

When judging a design as good or bad, which aspects do you consider first?

Practical, comfort, aesthetics

From your point of view, what are the responsibilities of a designer for society and environment?

It is difficult to think that any project cannot be carried out today without using materials that do not derive from recovery or recycling whenever possible. It is now our responsibility to take action to protect the environment

How do you think the "design field" is evolving? What is the future of design?

The design of the future will marry eco-sustainability. We can not pretend anything and therefore any creation will absolutely have to take this aspect into account. It is really too important

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

This is the first exhibition for me and I don't know about the future because this is a very difficult historical moment and of great uncertainty about the future

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

My inspiration simply comes from what surrounds me. People, objects, environments and identify what can be improved, make something more beautiful or more useful. Or, in my case, create something that improves our life better every day during our travels

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

Urban style. The main features are aesthetics, comfort and portability

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I am Italian and I live in Italy. Mine is a country with a vast artistic and cultural heritage. We are the cradle of art, of fashion, of food, of wine. It is easy to get inspired when surrounded by beauty and goodness

How do you work with companies?

I have looked for synergy. I looked for experienced, capable and direct people. Sincere and prepared And luckily I found them; we talk and confront each other, every day I learned something and something I gave. There are many meetings, monthly meetings and daily telephone contacts

What are your suggestions to companies for working with a designer? How can companies select a good designer?

Elasticity and give the right advice and suggestions without taking away the identity of the project and giving the right space to its creator

Can you talk a little about your design process?

First of all the important thing was the search for ecosustainable recycling and recovery materials to package our bag.

No less important is to maintain the entire production chain for production not only nationally but regionally reaching the goal, a product all Made in Italy

What are 5 of your favorite design items at home?

First, certainly my garden, designed and redesigned by me in the green and rocky spaces. For me it is now pure design for the exterior. And then one of the first calculating machines designed in the world, in the year 1920 and an Olivetti typewriter, 1940. An ancient Venetian-style wardrobe that belonged to my great-grandfather. A leather travel bag from the 1940

Can you describe a day in your life?

Wake up at 6 am.

Breakfast and then in the laboratory. Meeting people, doing work, comparing myself. You learn a lot from people.

In the evening at home, with my family

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

Believe in your abilities and dreams, listen to who is older because that person has certainly gained defeats and victories, pains and joys. Submit the project to several categories of people to collect consents, criticisms and suggestions

From your perspective, what would you say are some positives and negatives of being a designer?

The privilege of being able to express yourself but at the same time be exposed to criticism, don't be understood or feel

distrust about something new

What is your "golden rule" in design?

For me a strongly identifying logo, which becomes an emotional image, which represents who you are and what you have created. And the materials used

What skills are most important for a designer?

The vision, courage, patience

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

For this first and only project we went to look in the toolbox and we used everything there was: fabrics, zippers, needle, thread, paper, pencils, intuition, fantasy, love and many ideas

Designing can sometimes be a really time consuming task, how do you manage your time?

Working hard, dividing my time between the dental technician job and the start up

How long does it take to design an object from beginning to end?

For me in this case 20 days without distractions , probably a sudden shock

What is the most frequently asked question to you, as a designer?

How did you come up with the first helmet cover?

Who are some of your clients?

All jet helmet users, for those who use scooters, and electric scooters and skiers. Anyone with a helmet to protect and wear with elegance

What type of design work do you enjoy the most and why?

Without a doubt the search for materials because they lead me to meet new realities and new people

What are your future plans? What is next for you?

Mine is a green product, made with recycled and recycled materials. I hope to be able to collaborate soon and significantly with the world of electric vehicles

Do you work as a team, or do you develop your designs yourself?

By myself first of all. Then is important to compare with my collaborator, my suppliers, my friends and my family

Do you have any works-in-progress being designed that you would like to talk about?

Yes, of corse. We are working on the new collection,on the news colors and on the insertion of a second measure

How can people contact you?

By email or telephon numer or Instagram or Facebook or web site

Any other things you would like to cover that have not been covered in these questions?

It was an extraordinary experience and I want to thank all the people who helped me, supported me and who believe in my design and especially my collaborator Emanuela Zaniboni who plays a fundamental role for the Toba, my family and my suppliers

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The design interview data shown in our design interview page with Enrico Enrieu and Emanuela Zaniboni regarding Toba Tank Bag for Helmet comes from the Design Interviews platform, where leading designers, architects and brands are interviewed regarding their award-winning designs, products and projects.