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Ren Xiaoyu

ChinaInterior

Interviews with Ren Xiaoyu

Read the interviews with Ren Xiaoyu: understand their philosophy, creative process and award-winning work.

Designer Profile

Design Interview

Yucoo Restaurant · 18 questions

The interior style is modern, while the subtleties all represents the elegance of Northern Europe. Soft lines, bright light, unique materials, and beautiful green plants, and they all form a unique and youthful fashion…

What is the main principle, idea and inspiration behind your design?

The interior style is modern, while the subtleties all represents the elegance of Northern Europe. Soft lines, bright light, unique materials, and beautiful green plants, and they all form a unique and youthful fashion atmosphere.

What has been your main focus in designing this work? Especially what did you want to achieve?

Yucoo restaurant aims to attract young people, as the space design effect strives for young fashion.

What are your future plans for this award winning design?

I hope more and more people will know about this work.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

I decide to pursuit an inspiration.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

I intent to produce this work myself.

What made you design this particular type of work?

Interest in Chinese culture.

Who is the target customer for his design?

Citizens who love food.

What sets this design apart from other similar or resembling concepts?

Using light blue, grey and brass materials to form the main color of the space, thus the designer creates a youthful and stylish atmosphere.

How did you come up with the name for this design? What does it mean?

This is the customer's restaurant brand.

Which design tools did you use when you were working on this project?

3dmax、Photoshop、Auto CAD...

What is the most unique aspect of your design?

Using light blue, grey and brass materials to form the main color of the space, thus the designer creates a youthful and stylish atmosphere. The wine rack in the entrance position is designed with brass and solid wood, and the chandelier in the middle of the dining area is made by hand-woven rattan, that also reveals a retro fashion. The space decoration uses stylish round elements in many places, including chandeliers, wall lamps, cold dishes and the frames of doors. The addition of multiple green plants adds a little bit of natural comfort and casualness to the space.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

With my colleagues.

What is the role of technology in this particular design?

To implement the designer's ideas.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

I did a lot of research on the restaurant market.

What are some of the challenges you faced during the design/realization of your concept?

How to give new features and details, as the space design effect strives for young fashion.

How did you decide to submit your design to an international design competition?

My interest in A' Design award.

What did you learn or how did you improve yourself during the designing of this work?

Careful study of consumers is important for design.

Any other things you would like to cover that have not been covered in these questions?

No Thanks.

Design Interview

Yuyuyu Restaurant · 18 questions

There is quite a lot of these mixed contemporary designs on the market here in China today, usually based ontraditional designs but with either modern materials or new expressions.

What is the main principle, idea and inspiration behind your design?

There is quite a lot of these mixed contemporary designs on the market here in China today, usually based ontraditional designs but with either modern materials or new expressions. Yuyuyu is a Chinese restaurant, designer have created a new way to express Oriental design.

What has been your main focus in designing this work? Especially what did you want to achieve?

Created a new way to express Oriental design.

What are your future plans for this award winning design?

I hope more and more people will know about this work.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

I decide to pursuit an inspiration.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

I intent to produce this work myself.

What made you design this particular type of work?

Interest in Chinese culture.

Who is the target customer for his design?

Citizens who love food.

What sets this design apart from other similar or resembling concepts?

A new Installation composed of lines and dots, those are extended from the door to the inside of the restaurant.

How did you come up with the name for this design? What does it mean?

This is the customer's restaurant brand.

Which design tools did you use when you were working on this project?

3dmax、Photoshop、Auto CAD...

What is the most unique aspect of your design?

With the change of times, people's aesthetic appreciation is also changing. For contemporary Oriental design, innovation is very necessary.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

With my colleagues.

What is the role of technology in this particular design?

To implement the designer's ideas.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

I did a lot of research on the restaurant market.

What are some of the challenges you faced during the design/realization of your concept?

Who to use a new way to express Oriental design.

How did you decide to submit your design to an international design competition?

My interest in A' Design award.

What did you learn or how did you improve yourself during the designing of this work?

I feel Oriental culture with my heart.

Any other things you would like to cover that have not been covered in these questions?

No Thanks.

Design Legend Interview

48 questions

Good design can make customers like the brand more, and increase the commercial value and social significance.

Could you please tell us a bit about your design background and education?

I studied in China and got a bachelor of fine arts.

What motivates you to design in general, why did you become a designer?

My interest in art and love of life make me a designer.

Did you choose to become a designer, or you were forced to become one?

I choose to become a designer.

What do you design, what type of designs do you wish to design more of?

My design cover interior, architecture and furniture.

What should young designers do to become a design legend like you?

I would advise young designers to travel and observe life.

What distinguishes between a good designer and a great designer?

Good designers satisfy customers, great designers satisfy the world.

What makes a good design a really good design, how do you evaluate good design?

Beautiful, practical and material saving.

What is the value of good design? Why should everyone invest in good design?

Good design can make customers like the brand more, and increase the commercial value and social significance.

What would you design and who would you design for if you had the time?

If I had time, I would design for poor people, because I think design should be democratic and poor people should enjoy good design.

What is the dream project you haven't yet had time to realize?

A group of buildings in nature.

What is your secret recipe of success in design, what is your secret ingredient?

Travel frequently and enjoy observing life.

Who are some other design masters and legends you get inspired from?

Le Corbusier, Ludwig Mies van der Rohe, Zaha Hadid, ect.

What are your favorite designs by other designers, why do you like them?

I like architectures designed by Tadao Ando, He used materials very sparingly.

What is your greatest design, which aspects of that design makes you think it is great?

My greatest design is the next work.

How could people improve themselves to be better designers, what did you do?

Travel and get to know different cultures.

If you hadn't become a designer, what would you have done?

Cook, because I love cooking. Food is also my work, can make a lot of people like it.

How do you define design, what is design for you?

Design is practical art, the art category for human life service under the guidance of aesthetic theory.

Who helped you to reach these heights, who was your biggest supporter?

My family.

What were the obstacles you faced before becoming a design master?

I need to design more good works.

How do you think designers should present their work?

Designers should present their work by authoritative design magazines, design awards and events.

What's your next design project, what should we expect from you in future?

My next design project is a interesting buildings, I will share with you more excellent works.

What's your ultimate goal as a designer?

As a designer, my ultimate goal is to promote democratic design, let more poor people enjoy good design works.

What people expect from an esteemed designer such as yourself?

People expect my work to take into account the environmental and social impact.

How does design help create a better society?

Democratic design, let more poor people enjoy good design works.

What are you currently working on that you are especially excited about?

I'm really excited to do something challenging.

Which design projects gave you the most satisfaction, why?

The next work.

What would you like to see changed in design industry in the coming years?

More and more democratic design, design can really focus on ordinary people.

Where do you think the design field is headed next?

Democratic design.

How long does it take you to finalize a design project?

Two months to six months.

When you have a new design project, where do you start?

Understanding your customers' needs.

What is your life motto as a designer?

Democratic design, not only design for people, but also for nature and society

Do you think design sets the trends or trends set the designs?

I think great design sets the trends.

What is the role of technology when you design?

Technology can efficiently achieve what the design wants.

What kind of design software and equipment do you use in your work?

AutoCAD,3Dmax,SketchUp,Photoshop

What is the role of the color, materials and ambient in design?

They are good partners in design and should be respected.

What do you wish people to ask about your design?

My design philosophy.

When you see a new great design or product what comes into your mind?

Think of great artistic value.

Who is your ideal design partner? Do you believe in co-design?

My colleague is my ideal design partner, Yes, I believe in co-design.

Which books you read had the most effect on your design?

“Le Voyage d'Orient” by Le Corbusier.

How did you develop your skills as a master designer?

Concentration.

Irrelative of time and space, who you would want to meet, talk and discuss with?

Leonardo da Vinci.

How do you feel about all the awards and recognition you had, is it hard to be famous?

It takes hard work and luck to become famous.

What is your favorite color, place, food, season, thing and brand?

My favorite color is white. favorite place is hometown, favorite food is cooked wheaten food, favorite season is autumn, favorite thing is a gift from my son.

Please tell us a little memoir, a funny thing you had experienced as a designer?

When I was a child, I liked to dismantle furniture and appliances in my home, which could not be recovered after being dismantled. However, my parents tolerated and encouraged me. They thought that this was my interest and should not stop me, That's probably why I like design.

What makes your day great as a designer, how do you motivate yourself?

For the love of life, so we learn more careful to observe the life of boyhood, then use their own hands to change all can be changed.

When you were a little child, was it obvious that you would become a great designer?

I don't know, but I've always loved design and painting since I was a kid.

What do you think about future; what do you see will happen in thousand years from now?

Maybe in the future, scientists and designers will be the only two professions to create dreams.

Please tell us anything you wish your fans to know about you, your design and anything else?

I wish my fans to know my design philosophy and works

Designer Interview

39 questions

I comes from China and has been exposed to rich culture since his childhood. My interest in art has made me a designer. I think I will be a designer all my life and do what I am interested in

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I comes from China and has been exposed to rich culture since his childhood. My interest in art has made me a designer. I think I will be a designer all my life and do what I am interested in

Can you tell us more about your company / design studio?

1-Cube design founded in 2015, we dedicated to researching and exploring the behaviours of people in the context of the new era, and the relationship between experience and space.

What is "design" for you?

Design is practical art, the art category for human life service under the guidance of aesthetic theory.

What kinds of works do you like designing most?

I like to design unexpected works.

What is your most favorite design, could you please tell more about it?

Simple and surprising.

What was the first thing you designed for a company?

A smart hotel, it is very interesting.

What is your favorite material / platform / technology?

I like natural materials.

When do you feel the most creative?

Late at night, when I can be alone and quiet. or when I'm traveling.

Which aspects of a design do you focus more during designing?

I pay more attention to the social significance of design.

What kind of emotions do you feel when you design?

Design excites me.

What kind of emotions do you feel when your designs are realized?

when my designs are realized, I felt very proud.

What makes a design successful?

Customer trust is the most important.

When judging a design as good or bad, which aspects do you consider first?

The beauty of design and its significance to society

From your point of view, what are the responsibilities of a designer for society and environment?

Protect the environment, reduce the waste of resources, and oppose the use of too many materials.

How do you think the "design field" is evolving? What is the future of design?

I think the design field will pay more and more attention to the lives of ordinary people rather than the luxury of people. The future of design is concerned with the environment.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

My last exhibition was in Frankfurt, Germany, and I hope to have another one next year.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

The design inspiration of my works comes from the observation of life and the culture that accompanied me since childhood. I often travel to stimulate my creativity, because it allows me to learn about different cultures.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

My design style is simple and rich in culture. Traveling got me interested in exploring this style. The main features of my style are the saving of materials and the attention to fashion. My design method is to observe life.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I live in China,the cultural heritage of my country affects your designs. Living in my country has allowed me to see more different cultures.

How do you work with companies?

Over time both partners can cooperate better, so long as each person keeps a positive attitude and an honest line of communication.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

Enterprises should value designers' communication ability and design talent.

Can you talk a little about your design process?

We pay great attention to communication with the customer. We have the conviction that we must understand the demand of customer to design the wonderful work.

What are 5 of your favorite design items at home?

YUCOO Restaurant, YUYUYU Restaurant, Chinese characters Chiar for Fairmont Singapore,The swiss house, Cafe.

Can you describe a day in your life?

In the morning, I like to run along the river, and then browse the design website in the company. In the afternoon, I like to have a cup of coffee and do the design work that interests me most.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

I think young designers should travel to different countries and learn about different cultures.

From your perspective, what would you say are some positives and negatives of being a designer?

I love design; it makes my life more interesting and meaningful.

What is your "golden rule" in design?

Pay more attention to fashion.

What skills are most important for a designer?

Knowledge of processing technology.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

PhotoShop, 3Dmax, AutoCAD, SketchUp, etc.

Designing can sometimes be a really time consuming task, how do you manage your time?

Take time to analyze the main problem.

What is the most frequently asked question to you, as a designer?

How to maintain a good relationship with customers.

What was your most important job experience?

When I received my first hotel design.

Who are some of your clients?

A lot of customers.

What type of design work do you enjoy the most and why?

I like exciting designs best.

What are your future plans? What is next for you?

I hope to design more works. I will focus more on the development of the company

Do you work as a team, or do you develop your designs yourself?

I work as a team.

Do you have any works-in-progress being designed that you would like to talk about?

I'm designing a fish tank shop, which is very challenging.

How can people contact you?

People contact me on the web or by phone

Any other things you would like to cover that have not been covered in these questions?

No, your problem is very comprehensive.

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Data Source

The design interview data shown in our design interview page with Ren Xiaoyu regarding Yucoo Restaurant comes from the Design Interviews platform, where leading designers, architects and brands are interviewed regarding their award-winning designs, products and projects.