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Cesare Zuccaro

ItalyJewelry

Interviews with Cesare Zuccaro

Read the interviews with Cesare Zuccaro: understand their philosophy, creative process and award-winning work.

Designer Profile

Design Legend Interview

50 questions

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

Could you please tell us a bit about your design background and education?

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

What motivates you to design in general, why did you become a designer?

I've always liked the world of graphics and design, plus I come from a family of artists, so I think it's something inherited.

Did you choose to become a designer, or you were forced to become one?

I choose to become but I'm also an entrepreneur.

What do you design, what type of designs do you wish to design more of?

I design watches. I really like studying and creating details.

What should young designers do to become a design legend like you?

Have a focus that motivates their commitment and persevere.

What distinguishes between a good designer and a great designer?

The details.

What makes a good design a really good design, how do you evaluate good design?

Based on the emotions it transmits to me. For good design it must have the right balance between the designer's idea through shapes and colors.

What is the value of good design? Why should everyone invest in good design?

In terms of product design, the value is perceived from the final result, from how functional that product may be and could appeal to the market.

What would you design and who would you design for if you had the time?

I'd like to design lamps for any company that appreciates minimal design.

What is the dream project you haven't yet had time to realize?

My next project that I had to postpone. It is a new model that I would like to include in my collection.

What is your secret recipe of success in design, what is your secret ingredient?

Taking inspiration from objects that have nothing to do with the product I'm designing.

Who are some other design masters and legends you get inspired from?

Bruno Munari

What are your favorite designs by other designers, why do you like them?

The Noms watch by Mark Braun. He's a great designer and I love hi's bauhaus inspiration.

What is your greatest design, which aspects of that design makes you think it is great?

My last creation, the Argo watch. I've spend a lot of month to study all the details, and the final result it's pretty good.

How could people improve themselves to be better designers, what did you do?

Draw every day and study a lot.

If you hadn't become a designer, what would you have done?

Probably the musician.

How do you define design, what is design for you?

First of all it's art.

Who helped you to reach these heights, who was your biggest supporter?

My girlfriend and my family.

What helped you to become a great designer?

Practice, research, music and dreams.

What were the obstacles you faced before becoming a design master?

The short time available.

How do you think designers should present their work?

There is no method, everyone presents their work as they see fit, with the most extravagant and the most sober and classic ways. It will be up to the customer to understand and appreciate. A designer is also an artist.

What's your next design project, what should we expect from you in future?

The next project will be a reinterpretation of the current watch created, but with a different mechanics.

What's your ultimate goal as a designer?

My last timepiece design. Argo.

What people expect from an esteemed designer such as yourself?

New watch models with new experimental shapes.

How does design help create a better society?

Design is one of the foundations of innovation. It's up to us to use it to build products or show ideas that can build a better society.

What are you currently working on that you are especially excited about?

The new watch model, but it's too early to talk about it.

Which design projects gave you the most satisfaction, why?

My first artwork for my old band. Because I was younger and everyone liked my first job.

What would you like to see changed in design industry in the coming years?

The increase of digitization.

Where do you think the design field is headed next?

Completely on online platforms, without going through drawing on paper.

How long does it take you to finalize a design project?

It depends on the project. For this last job it took me 3 months to finalize it.

When you have a new design project, where do you start?

I start from a sketch and then move on to vector software, then I move on to 3D

What is your life motto as a designer?

Practice more.

Do you think design sets the trends or trends set the designs?

The design sets the trends.

What is the role of technology when you design?

80% I usually use various graphic design software for working on a project.

What kind of design software and equipment do you use in your work?

dobe illustrator, Photoshop, Blender 3D.

What is the role of the color, materials and ambient in design?

They help finalize the idea and create various options.

What do you wish people to ask about your design?

I was inspired to create it

When you see a new great design or product what comes into your mind?

This guy have make a very good work!

Who is your ideal design partner? Do you believe in co-design?

A very creative and propositive person and yes, I believe in co-design.

Which people you interacted had the most influence on your design?

Th music and the nature influence my designs.

Which books you read had the most effect on your design?

Design e comunicazione visiva.

How did you develop your skills as a master designer?

Practice, practice, practice.

Irrelative of time and space, who you would want to meet, talk and discuss with?

Leonardo DaVinci

How do you feel about all the awards and recognition you had, is it hard to be famous?

Enough, but if you believe in what you do, the success deserved will be recognized to you.

What is your favorite color, place, food, season, thing and brand?

Blue, Greenland, baked rice, autumn, breguet.

Please tell us a little memoir, a funny thing you had experienced as a designer?

Go to a meeting with a client to show them the final work, but realize that you don't have the job with you once you arrive at the appointment.

What makes your day great as a designer, how do you motivate yourself?

The good soundtrack of the day. Everyday I'll change my soundtrack.

When you were a little child, was it obvious that you would become a great designer?

Absolutely not, I was an adventurer.

What do you think about future; what do you see will happen in thousand years from now?

All the material design tools will disappear, everything will become as digital as possible.

Please tell us anything you wish your fans to know about you, your design and anything else?

I am also a drummer, a watch lover and I love to design watches.

Designer Interview

40 questions

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

Can you tell us more about your company / design studio?

Gravithin was born in 2017 with the intent to create something new that reflects the contemporary tastes of the market, after about 2 years, I decided to change direction and create something that instead was seen as unique in its genre, so the Argo collection was born.

What is "design" for you?

Design for me is the maximum expression of an idea in the form of matter.

What kinds of works do you like designing most?

I prefer to design products.

What is your most favorite design, could you please tell more about it?

5. My favorite is my latest work, the Argo watch which takes inspiration from the ancient sextants.

What was the first thing you designed for a company?

A catalog.

What is your favorite material / platform / technology?

I really like using Adobe Illustrator software, I am a lover of vector drawing.

When do you feel the most creative?

In the morning.

Which aspects of a design do you focus more during designing?

The product perspective and the details.

What kind of emotions do you feel when you design?

I feel complete and I know I am doing what I love.

What kind of emotions do you feel when your designs are realized?

I am never completely satisfied with the final product, but I still feel a sense of well-being.

What makes a design successful?

The right balance between shapes and colors.

When judging a design as good or bad, which aspects do you consider first?

For me, a design is perfect when I can perceive the harmony of the whole.

From your point of view, what are the responsibilities of a designer for society and environment?

Try to create something that respects intellectual property.

How do you think the "design field" is evolving? What is the future of design?

The future of design is increasingly aimed at the digital world, I believe that over time new tools will be created to simplify the design process, so as to leave more space for ideas.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

I have never done exhibitions until now.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

Usually my inspirations are accompanied by the music I listen to and by what I read.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

I would describe it as unconventional, after my last work, I decided that the right path to take is that which gives those who observe my works the possibility of perceiving uniqueness.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I live in Italy which is the number 1 country of world art & design.

How do you work with companies?

I work for my company.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

I suggest looking for a designer with a good dose of creativity and with a desire to experiment.

Can you talk a little about your design process?

It all started from an idea, and then moved on to a sketch on my tacquino, after which I moved on to the realization of the actual drawing. If instead it is a product, I use illustrator to create it in vector.

What are 5 of your favorite design items at home?

Pencil, ruler, protractor, compass, square.

Can you describe a day in your life?

I wake up in the morning around 7, breakfast, exercise and work.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

Experiment as much as possible and do not be ashamed to show it to the world, even if you receive criticism.

From your perspective, what would you say are some positives and negatives of being a designer?

On the positive side, being a designer is a stimulating job that leads you to get to know new styles and techniques. On the negative side, I see nothing new except the typical difficulties that any type of work could give.

What is your "golden rule" in design?

Always question what you have created.

What skills are most important for a designer?

Patience, especially for those who start.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

My sketchbook first. After that I moved on Illustrator.

Designing can sometimes be a really time consuming task, how do you manage your time?

When I realize that the work will take a long time, the next day I wake up earlier to recover.

How long does it take to design an object from beginning to end?

It depends on the object. In my case, it took me 3 months to finalize the new collection.

What is the most frequently asked question to you, as a designer?

What is your next project?

What was your most important job experience?

Create my company and make it known to the world.

Who are some of your clients?

I have clients from all over the world.

What type of design work do you enjoy the most and why?

Designing products, because then I like to see them made and touch them by hand.

What are your future plans? What is next for you?

In the near future I plan to design the automatic version of the current watch model.

Do you work as a team, or do you develop your designs yourself?

I develop the projects myself.

Do you have any works-in-progress being designed that you would like to talk about?

I am currently developing the new version of the current model, but I have to put the ideas in order because I have created too many varieties.

How can people contact you?

By following the email address partner@gravithin.com

Any other things you would like to cover that have not been covered in these questions?

That's all.

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Data Source

The designer interview questions and answers published in our interview page with Cesare Zuccaro come from Designer Interviews, the international platform where world's top designers, star architects, creators and innovators are interviewed.