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CHEANG Hoi Fung

Hong Kong (China)Interior

Interviews with CHEANG Hoi Fung

Read the interviews with CHEANG Hoi Fung: understand their philosophy, creative process and award-winning work.

Designer Profile

Designer of the Day Interview

17 questions

I started my career as a quantity surveyor for 3 years and then changed as a project coordinator for fitout projects. I learned interior design via evening study and job training.

Could you please tell us about your experience as a designer, artist, architect or creator?

I started my career as a quantity surveyor for 3 years and then changed as a project coordinator for fitout projects. I learned interior design via evening study and job training. I did a lot of freelance design works while worked as a project manager and I found my own company WHDL by 2010. our service is design, management and build. I have a diploma of interior design and I am the full member of Hong Kong Interior Designer Association and Hong Kong Design Association

How did you become a designer?

I had my first summer job worked as a surveyor assist at the construction site Peninsula Hotel Extension at 1994. I was so lucky I assisted on building the famed restaurant 'felix' in there, designed by world famous designer Philippe Starck. while I worked in there my potential of design passion triggered and then I made up my mind and studied interior post graduated. after my career 1st 3 years surveying training, I changed my career to project manager for fitout projects. i become more interested on interior design as i involved a lot of great design projects. actually, i started more interested on architectural and my favour architect is Tadao Ando, Foster etc. but it is more easy to start up a design work is interior design in HK.

What are your priorities, technique and style when designing?

my priority of design 1)enduser friendly, 2)form and layout, 3)personalized style of enduser.

i can use hand sketch to do design concept, and rely on the auto cad and rendering for the client understanding. as my background is a builder, i can understand the technical and scale of the end product. i seldom rely on mockup except clients wanted.

Which emotions do you feel when designing?

i always feel exciting when doing design. the idea suddenly hit my head made me so exciting. i am exciting from the design concept to the end product built. i like most during design is mediation and smoke cigar. i am sensitive on details surround me. i always can create something inspired by surrounding. i feel so happy through this process if the idea transferred to realistic. inner side satisfaction.

What particular aspects of your background shaped you as a designer?

hardworking, passion, respect and love people and creature. caring others.

all the above.

design is you creating somethings for others to enjoy. that's why you need to respect people and caring others. so that you can do good design.

What is your growth path? What are your future plans? What is your dream design project?

my own growth path is via construction training.

i hope people remember my well organized on design, progress, and budget control, not just only focus on good design. i want to design more furniture in future.

What are your advices to designers who are at the beginning of their career?

work hard, be sensitive, care others, sense of humor

patient

passion. self thought.

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

never bad mouth to the competitor, the resource from the universe is abundant

respect every design/ designer

allow sometime for oneself alone. mediation is the best way.

What is your day to day look like?

i started mediation and exercise in the morning. enhance both mentally and physically.

i something read design news.

riding motorcycle and smoke cigar

doing joke with people

How do you know if a product or project is well designed? How do you define good design?

-timless, unique, connected to people, make people feels good and inspiration .

-not too rely on the trend

How do you decide if your design is ready?

my design is initial from practical point of view so that it is always feasible.

i usually stop further development when it actually feasible, i have to consider the budget and timeline as well.

when the client see the draft and feel happy. it is successful then.

100% of my client happy to my design since myself satisfied on it before present to client.

What is your biggest design work?

i designed and named a biscuit store for my wife calls "blesscuit", all baked be blessed and customers be blessed when they eat them. the idea is the biggest, even each store is small.

i am originally doing commercial design and build and one of my client encouraged me to do her residential projects. after that, my client so happy and served me with a lot of referral. this is the milestone i started work for residential projects

Who is your favourite designer?

tadao ando

tadao ando

Zaha Hadid

le corbriuser

all the above

Would you tell us a bit about your lifestyle and culture?

hk

yes

yes

hk

interior design

good design makes people feel joyful, peaceful, happy, harmony, timeless, less pressure.

Would you tell us more about your work culture and business philosophy?

i am easy to work with.i respect people.

50/50 individual and team work

i concern the attitude and character of someone, rather than just skill and knows how.

creativity and how they treat people and street smart.

design with love, gratitude and blessing

influence others with some direction with my thought

take care all stuff of my company

creativity and caring people

What are your philanthropic contributions to society as a designer, artist and architect?

i yearly donate an amount to the institute i joined (RICS, CIOB etc.0

i yearly donate an amount to the mediation centre and wish more people can benefited with mediation process

i yearly donate to Oxfam, orbis, cancer fund, unief, save the children etc.

What positive experiences you had when you attend the A' Design Award?

participate competition widen ones vision on design aspect, build up network and got update with design trend.

Design Interview

Zen Living Residential Apartment · 16 questions

- the design mood and functional requirement from my client. (zen mood, hotel ambient and mult- function area and interior space blended with the outdoor scenery -timeless, peaceful, harmony, functional with all hidden…

What is the main principle, idea and inspiration behind your design?

- the design mood and functional requirement from my client. (zen mood, hotel ambient and mult- function area and interior space blended with the outdoor scenery

-timeless, peaceful, harmony, functional with all hidden storage, zen material with metal highlighted, form follows function

What has been your main focus in designing this work? Especially what did you want to achieve?

- the layout planning, strict alignment rules and material combination

What are your future plans for this award winning design?

- treat it as a milestone, recognition and motivation for the company development

-enhance the confident of new clients using us.

How long did it take you to design this particular concept?

- after couple of mediations

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

I worked this out together with my client.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

the design is directly produced to my client.

What made you design this particular type of work?

-client has strong sense in the mood of zen and modern blended with elegant luxury, so do i.

Where there any other designs and/or designers that helped the influence the design of your work?

as I did a lot of luxury retail projects where the refined detail inspired me on this project. so that the zen mood becomes more refined and elegant.

Who is the target customer for his design?

someone required for high quality, peaceful, timeless and precise design.

What sets this design apart from other similar or resembling concepts?

-the layout and functional requirement is unique. so that the design is unique for each projects; always form follows function, less is more.

How did you come up with the name for this design? What does it mean?

Zen Living. the space is for living, mediation, worship and enjoy the peaceful and harmony

Which design tools did you use when you were working on this project?

autocad, hand drawing

What is the most unique aspect of your design?

timeless, NOT fully follow the trend, practical, precise, strong mind on proportion, alignment and ergonomics

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

myself, my client and my millworker

What are some of the challenges you faced during the design/realization of your concept?

too much irregular structural members at the space against the harmony/ peaceful theme

What did you learn or how did you improve yourself during the designing of this work?

I will review the end result each time in order to make improvement for next projects.

Design Legend Interview

49 questions

i graduated in BSC (Hon) quantity surveying and worked as a quantity surveyor for 3 years. i felt so excited when the design drawing turned to actually built. i was touched by every detail.

Could you please tell us a bit about your design background and education?

i graduated in BSC (Hon) quantity surveying and worked as a quantity surveyor for 3 years. i felt so excited when the design drawing turned to actually built. i was touched by every detail. i studied part time evening course of interior design after then and changed my career gradually.

What motivates you to design in general, why did you become a designer?

-i am talented on it, and i have passion.

-with the strong technical background makes me a lot easier to manage the designer.

Did you choose to become a designer, or you were forced to become one?

i have worked as interior designer more than 15 years

What do you design, what type of designs do you wish to design more of?

i design interior. i wish to do more furniture design

What should young designers do to become a design legend like you?

-think out of the box.

-work hard

-work with passion

What distinguishes between a good designer and a great designer?

-good designer can do good design

-great designer can do timeless and symbolic design.

What makes a good design a really good design, how do you evaluate good design?

-good form and shape

-useful

-make people/ end users feel exciting, touching and joyful.

-VS. cost

What is the value of good design? Why should everyone invest in good design?

good design can make people feeling joyful, peaceful, happy, exciting, interesting, inspiration, relaxing. that's why we need invest on design so that people physical and mental health can be improved.

What would you design and who would you design for if you had the time?

i will design a mediation place for buddhist.

What is the dream project you haven't yet had time to realize?

architectural projects

What is your secret recipe of success in design, what is your secret ingredient?

-touch base client needs from their heart

-study the living pattern of the enduser

-inspiration via the mediation.

-budget and progress control

Who are some other design masters and legends you get inspired from?

-tadao ando; norman foster; lecorbusier;

What are your favorite designs by other designers, why do you like them?

Porsche ; timeless and always good looking and good performance

What is your greatest design, which aspects of that design makes you think it is great?

I ever designed and owned biscuit shop named 'Blesscuit'; it means all the cookie and biscuit baked with blessing.

How could people improve themselves to be better designers, what did you do?

-more care others

-enlarge their vision

-respect everyone/ everything surrounded

If you hadn't become a designer, what would you have done?

- a builder

How do you define design, what is design for you?

design is part of our life, it physically and mentally influence our life.

Who helped you to reach these heights, who was your biggest supporter?

-my family

-all my ex- bosses

-all my clients

What helped you to become a great designer?

-gratitude

-blessing

-love

What were the obstacles you faced before becoming a design master?

-my own thought; self- limitation

How do you think designers should present their work?

-simple and clear; but strong message

What's your next design project, what should we expect from you in future?

-I am doing couple of small residential project currently. I expect to do some big one in near future.

What's your ultimate goal as a designer?

-financially freedom with no stress; just doing the high quality projects

What people expect from an esteemed designer such as yourself?

-good design

-work in harmony and joyful mood with people

-responsible (quality , time and cost control)

How does design help create a better society?

-create harmony, joyful and peaceful space for people releasing stress and balance their emotion

What are you currently working on that you are especially excited about?

-I do design + PM + build projects and all parts under my control

Which design projects gave you the most satisfaction, why?

'Blesscuit' cookie store, meaningful name and strong message deliver to customers.

What would you like to see changed in design industry in the coming years?

-recycle material used;less use of the natural material such as wood and stone

Where do you think the design field is headed next?

blend with the natural

How long does it take you to finalize a design project?

depends. usually 4-6 weeks

When you have a new design project, where do you start?

-user criteria (mood, time , cost)

What is your life motto as a designer?

- always respect and care people

-meditation

Do you think design sets the trends or trends set the designs?

either ways

What is the role of technology when you design?

-make end users and the team more easy to understand the design via seeing the visual simulation

What kind of design software and equipment do you use in your work?

-autocad; 3d studio max

What is the role of the color, materials and ambient in design?

-main role; as important as the form and shape

What do you wish people to ask about your design?

- how can you make the ambient so timeless, peaceful and harmony?

When you see a new great design or product what comes into your mind?

-feel gratitude I have the opportunity to seeing that.

Who is your ideal design partner? Do you believe in co-design?

-buddha/ universe (via the mediation)

Which people you interacted had the most influence on your design?

-client / end user

Which books you read had the most effect on your design?

-law of attraction

How did you develop your skills as a master designer?

-projects designed by others

-past experience

-window shopping

-seeing the show flat for new property

-mediation

How do you feel about all the awards and recognition you had, is it hard to be famous?

-I treat all these as a profile in order to give confident to my clients.

What is your favorite color, place, food, season, thing and brand?

earth tone;

hong kong

all foods

autumn

cars, glasses, watches, cigar, home

Please tell us a little memoir, a funny thing you had experienced as a designer?

the contractor engraved the dimension sign and figure on the physical stone floor as shown in the shop drawing

What makes your day great as a designer, how do you motivate yourself?

-gratitude

-blessing

-family

When you were a little child, was it obvious that you would become a great designer?

-not yet; until I had my first summer job for building philippe starck designed restaurant

What do you think about future; what do you see will happen in thousand years from now?

AI can do interior design and fitout

Please tell us anything you wish your fans to know about you, your design and anything else?

I want everyone knows I am so caring about their thought, I want to design the space for people feel, joyful, happy , harmony, peaceful and timeless.

Designer Interview

40 questions

I actually studied building studies and quantity surveying at the City University in Hong Kong. my first summer job worked as a quantity surveying trainee at the construction site at the Peninsula Hotel extension, HK at…

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I actually studied building studies and quantity surveying at the City University in Hong Kong. my first summer job worked as a quantity surveying trainee at the construction site at the Peninsula Hotel extension, HK at 1994. I was arranged to coordinate the construction for the top floor restaurant called 'Felix' which is designed Philippe Starck, the world-famous designer. I was so lucky I could work for the world- class design project for my 1st job and my buried interest and potential on design has been triggered via the design drawing and physical built. after my graduated and worked as the quantity surveyor, I studied the part time evening course for interior design. after 3 years worked for the quantity surveying industry, I worked for interior fitout contractor as a project manager and involved many world class design projects (retail boutiques, hospitality, office and residential) . meanwhile, I have gained a lot of visions, experiences, skills of interior design through the job training. i had an opportunity to work as a freelance design and build project for a small retail boutiques for my friends on 2007. i have got a lot of referral for new projects since then. i setup my own design+PM+build firm named WHDL on 2010. as i have the strong technique background and the sense of aesthetic, which can help me to strike the balance between the feasibility and aesthetic. i always got a strong touch when i walked into a interesting designed space. somehow i feel the connection between my soul and the space.

Can you tell us more about your company / design studio?

My company called WHDL合十, established since 2010, our scope is design, design/ PM consultancy and construction. 合十, the Chinese characters means palm togethers. with the spirit of gratitude and blessing, our company is committed to creating comfortable, practical and yet harmonious, elegant and joyful space for our clients through our designs. this is our business philosophy and design concept.

What is "design" for you?

to create something (object, space etc.)to improve human life both physically and mentally

What kinds of works do you like designing most?

interior design and architectural

What is your most favorite design, could you please tell more about it?

cars, watches, interior space, glasses, fashion, architect.

What was the first thing you designed for a company?

a company logo

What is your favorite material / platform / technology?

-wood, metal and stone.

-pinterest

-3D studio max

When do you feel the most creative?

when I feel happy and peaceful.

Which aspects of a design do you focus more during designing?

human living pattern inside the space.

What kind of emotions do you feel when you design?

exciting, concentrated, energetic

What kind of emotions do you feel when your designs are realized?

exciting, blessed, touching and gratitude

What makes a design successful?

clients feel happy, exciting, touching and feel better improvement when using their new space.

When judging a design as good or bad, which aspects do you consider first?

i respect every design. the design makes client happy is always good design.

From your point of view, what are the responsibilities of a designer for society and environment?

-to design space makes people feel peaceful, harmony and joyful

-use material less damage the environment and less energy consumed

How do you think the "design field" is evolving? What is the future of design?

AI design

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

i did some local TV interview to demo my projects and introduction of advanced material last year. the next one will be next year.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

-zen elements, architectural, travelling, mediation

-mediation, projects done by others

-mediation, life details

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

-zen, peaceful, harmony, elegant, subtle luxury, timeless, practical, human care

-i am a buddhist, i hope my clients always feel peaceful and joyful via living for the spaces i design for them.

-form follows function, less is more

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

i live hk. hk used to be the colonial city of UK and is a international metropolitan city. multi cultural in the city makes the design vibes very exciting.

(+)multi cultural makes a lot of idea flowing around the city

(-)hk is a tiny city where the space design is very limited

How do you work with companies?

i like to work close with the team via respect each other, open discussion, accept new idea, less pressure but serious atomsphere

What are your suggestions to companies for working with a designer? How can companies select a good designer?

-concentrate more on their heart and thought rather their skill

Can you talk a little about your design process?

client requirement (scope)> mediation> brain storming> design development

What are 5 of your favorite design items at home?

mini garden, multi function zone (worship, mediation, gym, study and gathering), hidden storage mechanisim, walk-in closet and layout planning

Can you describe a day in your life?

driving, mediation, smoke cigar, make jokes with people, blessing people, working, gym, play with dogs

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

- listen/observe attentively to people;

- work with your passion rather than just treat it as a job.

From your perspective, what would you say are some positives and negatives of being a designer?

I will say positive only

-creativity; free of thought, exciting, self satisfaction, team work; vivid

What is your "golden rule" in design?

-understand the needs from end users

What skills are most important for a designer?

sensitive on every details

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

recycle paper and drawing pens.

Designing can sometimes be a really time consuming task, how do you manage your time?

-via mediation, I can be inspired. I will drop down all the idea floating around. most productive is in the morning

How long does it take to design an object from beginning to end?

depends the scale and level of requirement

What is the most frequently asked question to you, as a designer?

- how is the function requirement for the space used?

- how is the timeline and budget?

What was your most important job experience?

-I worked for Duty free stores and worked with international projects and designer in asia pacific area. I gained the international vision which help my design work a lot.

Who are some of your clients?

retail owner; residential end user and millwork supplier from oversea.

What type of design work do you enjoy the most and why?

furniture design.

What are your future plans? What is next for you?

-I want to buy some properties and renovated them in my own style and then resell them or rent them out. as a investiment

Do you work as a team, or do you develop your designs yourself?

50% my own design, 50% team work

Do you have any works-in-progress being designed that you would like to talk about?

-I am doing a residential project in hK where my client likes the Japanese style. finally we mutually agreed to do mild Japanese style just with some signature elements to highlights.

How can people contact you?

fung@whdl-hk.com

+852 96997115

Any other things you would like to cover that have not been covered in these questions?

as my career path started as a surveyor, and then a builder project manager and then a designer, my company is quiet all rounded to provide prof. service on each scope.

besides I work for design work for the local clients, I also as a PM consultant for some luxury brands such as YSL and tumi. meanwhile, for my international network and know how for building, I provide service for installation work for oversea millworker for local installation as well. and I am both the HK and macau permanent residence, I am legally to work at both locations.

I have the follow professional qualifications:

RICS- Royal institute of chartered surveyors

CIOB- chartered Institutes of Builders

HKICM- Hong Kong Institute Construction Managers

HKIDA- Hong Kong Interior Design Association

HKDA- Hong Kong Design Association

the above shown myself and my team is capable to do the design, PM and build projects.

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The design interview data shown in our design interview page with CHEANG Hoi Fung regarding Zen Living Residential Apartment comes from the Design Interviews platform, where leading designers, architects and brands are interviewed regarding their award-winning designs, products and projects.