Interviews with Maryam Heydarian

I have been working in Industrial design field since 2012. I worked for some companies and startups like Clexi, Hio, ID Melon and ...

I think whatever is around us from the chair we sit on to the smartphones that we use everyday they all have a purpose and behind the goal of whatever we use, there is always a unique and great design. I always wanted to be that designer who thinks and designs something new and practical.

I have always followed the design process that suits the project. For Clexi we followed thinking process and security rules.n

Every time I start a design i am so happy and exited that I have to think and face some new challenges. sometimes i get frustrated if I can not impress my feelings in the design, but if that happens I just need to take a short break and start over. overall designing is my passion and I feel happy, proud and confident while working. Renders and final product is the most exciting part for me.

I love to exercise, do Yoga, listen to music, play Violin and paint. all these skills together brought me focus, creativity, motivation and peace. for being a good designer all these skills are required to me.

I love to work with bigger and international companies. Also I would love to continue my education and go for my PHD. I would love to travel more to historic countries to learn more about their culture and get inspired.I want to be involved more in designing new devices using the latest methods of technology.

Don't ever get disappointed or frustrated if you couldn't express what you want to show in your design. patience is the key. the more you work, the easier the designing will get for you. just follow your dreams and passion. also don't forget to learn about the available platforms and software which van help you grow your design.

Based on my experiences and age I consider my self as a successful designer. i would suggest to read and study about the culture and history more. and learn to use computer software and platforms more. also don't ever get dissapointed.

Everyday I start my morning with doing some Yoga and some reading as soon as I get to work. talking to people. coworkers and customers give me a better point of view and I feel motivated. when ever I have to design i try to be focus and take notes of people's opinion. I do my best in the office and finish my day with a great food with the beloved ones.

I follow so many designers's blogs and social media pages. Also i read the news everyday and check the trend and fashion daily in newspapers and websites. I get inspired by the news and trend, but i believe I should follow my own way in designing and design new products.

Good design is not just what looks good. It also needs to perform, convert, astonish, and fulfill its purpose. It can be innovative or it might just get the job done.

A good design cannot be measured by a finite way multiple perspectives are needed.

Checking to see if you applied all the protocols and points that make your product unique. check to see if it is based on the needs and requires of the clients. if it fits the materials that you want to use and show the passion and feelings that you wanted to show.

Clexi design is the biggest design i have ever done. because i worked in an international company with an international target audiences. i learned so many new things about materials, latest methods of security and cyber security and data breaches. also i traveled to other countries for designing this USB drive

One of my favorite designs is: Philippe Starck. which contains emotional design. Also I can point out Steve Jobs for designing minimal Apple products. And the last one I can mention Nades Faghihzadeh for designing BMW products.

I am from Iran which is one the most famous countries in culture and architecture, however Paris has always been a place where creative people come from around the world come to flourish. Paris also inspires me. Paris distills a world that is full of fantastic things to see, do, and think about. Because of the great density of things that appeal to the senses, the mind, the spirit that I experienced in Paris

I always loved to work and learn new things, being a team member makes me inspire more and be more motivated. I love to chose companies which they work as a start up and everyone is motivated as well.

The purpose of philanthropy is to improve the well being of humankind by preventing and solving social problems. I would love to be a part of this community and provide opportunities for designers and artists and architects.

A design is an international competition, it will help us grow our business faster and introduce it easier to our audiences. A design will also approve the value of a design.

For the design we have inspired from the letter “X”, as a sign of privacy

Rivets as security from Roman Imperial helmets

We have chosen Rose gold and gray colors for a classic and trendy look for everyone

Also, LED light running around the USB, plays a main role in user’s experience improvement by changing colors in different stages.

To show this product is secure and since everyone knows what is USB, this one should feel different and secure

To bring it to the real world and help people protecting their privacy.

Cause I have always loved to combine art and technology together and create something new. I inspired from helmets and the letter 'X'

no, work with my team

A great team and a practical device which anyone can use and be hap

The CEO of the company who had the idea of this project. Mr.Piri

all the people in the world who carry data weather personal or business data on a portable USB drive and care about their privacy.

using a military grade security and being extremely user friendly

Clexi means lock in French. Since this is a secure USB , you can lock your data in this flash drive.

Photoshop

Adobe xd

Illustration

Using materials in the design to be light, sustainable and compatible with the technology that the technical team wanted to apply in a small size.

The technical team for understanding the concept of this product

Technology plays the main role in this design. Clexi the world's 1st smart flash drive. It uses the latest technology to keep whatever is inside safe and secure.

Data breaches and the cyber security impact in our daily lives.

Using the material in the design that works with the technology we wanted to use. Also we wanted to use steady and light materials.

Since Clexi is a device that almost everyone needs to have one, International competition could help us grow our business faster and show our product to the world easier.

I learned a lot about some technology rules, new light materials, some new design platforms and met so many great people.

Thank you, that's all

I finished my MS in Industrial design, and my MA in Industrial and product Design , University of Tehran,Iran. Also have been working in this field since 2012

I have always wondered design is about combining art and technology. I believe usability by it self is not enough and beauty without usability is not nothing. Therefore, I chose Industrial design to work in this field and will continue to design and create things.

Designing is my passion and I wanted to become a designer

i love to design smart devices

just follow their dreams and passion and never give up! it's important for them to practice as much as possible as well.

a great designer should be creative and sharp and disciplined

Good design is not just what looks good. It also needs to perform, convert, astonish, and fulfill its purpose. It can be innovative or it might just get the job done.

A good design cannot be measured by a finite way multiple perspectives are needed.

design brings the main purpose of creating something. it is so important for an item to be well designed, design combines since and art.

A smart vacuum cleaner. I'd love work with Dyson company one day.

Travelling abroad more and learn about different cultures.

brain storming with my team

I can mention Nades Faghihzadeh for designing BMW products.

One of my favorite designs is: Philippe Starck. which contains emotional design. Also I can point out Steve Jobs for designing minimal Apple products.

Clexi is one of the good examples. it is practical, new, fancy and unique

read about different cultures and follow the designing protocols

a Yoga instructor

To me design is not just about make appealing things or just about usability, design is the process of imagining and planning the creation of objects, systems $ etc. With using design process like design thinking, double diamond and so on.

My dad is my main supporter , however my professor during BA really changed my perspective and motivated me.

I am not yet a great designer, however practicing, reading and follow the designer's protocols

I was always good at sketching however working with designing software and platforms was not easy for me. I had to learn them

they should present their final result in a good quality after checking everything is completely done

well we are thinking on a smart backpack

learn as much as I can and keep working with great designers

to be focused, sharp, disciplined and creative

design can bring something useful,practical and new to the real world. something that makes people live their lives easier and happier.

it's a smart key chain that has so many lighting design on

Hio key design. it is a small device and I had to designs almost everything on a small peace and choose the right material to bring it to the real world

combining art in more fields of industry and creating more meaningful designs and concepts

designing more in the AI field and combining art with technology more for creating robots and smart devices.

it depends I had projects that i finished in 6 months, also some in a day.

reading about the history about that product or study about the main purposes of creating that.

simplicity is the most beautiful thing.

design sets the trend

since I mostly work in a technology field almost technology has a main role in my designs

3Dmax

Rhino

Vray

Cinema 4D

Photoshop

Adobe xd

Illustration

each color has it's own meaning and message, therefore choosing the right color is so important in different designs. also each product needs a special material. so a good designer should know well about these two factors.

how i got inspired at the beginning.

I need to work with this designer! this person is awesome!

I love to work with a partner who doesn't exactly think like me, but we almost have the same point of view. in this way we will design something more beautiful and unique together.

My dad, professor and co workers

Donald Norman

2-The art of innovation

3-Emotional design (Donald Norman)

4-Experience design (Nathan shedroff)

5-Process: 50 Product Designs from Concept to Manufacture

Buch von Jennifer Hudson

practicing sketching and learning software and tools. also reading a lot about art and concepts.

Philippe Starck , Salvador Dalí

being famous is not enough for me. I believe getting famous can be easy, but in what in field you are famous in? I believe if you follow your passion and dreams also work hard, you'll be famous in a good way in the fields you want to be.

Orange. Paris. Burger. Fall. Books and Apple

I was attending a big and popular industrial event, one of the most famous professors in this field was giving a speech. During the break, I was so excited to talk to him, so I went super nervous and started to talk to him, suddenly saw he is wearing one of the bracelets i designed before. so I laughed and we started to talk about my designs.

Doing Yoga and read news and articles in art and fashion and read books

I was always creative and couscous about everything around me. i was good at paining as well. so my dad always thought i'll become a famous painter! not a designer!

I believe AI will play the main role in each society. probably everything works based on the technology and everywhere will be robots.

I'd be so happy if I could help any one the students and young designers. They should feel free to contact me via LinkedIn or email.

I have always wondered design is about combining art and technology. I believe usability by it self is not enough and beauty without usability is not nothing. Therefore, I chose Industrial design to work in this field and will continue to design and create things.

We are a motivated team of engineers and designers aiming to make security and privacy more accessible and meaningful. We believe in the world today, data breach is one of the most common and dangerous threats in both company’s policies and individual’s lives. This is how we came up with the idea of making the first smartphone controlled encrypted flash drive. So you can stay secure without any Internet Requirement, just with a tap on your smart phone. We have great dreams and we do our best to provide a new efficient, affordable and reliable device which protect your privacy and security.

To me design is not just about make appealing things or just about usability, design is the process of imagining and planning the creation of objects, systems $ etc. With using design process like design thinking, double diamond and so on.

I would like to design in form of problem solving products and services which can help people improving their life quality.

Philippe Starck. which contains emotional design. Also I can point out Steve Jobs for designing minimal Apple products. And the last one I can mention Nades Faghihzadeh for designing BMW products.

The first thing I designed was a smart ergonomic backpack. which is more than a backpack, cause it can alert when you are carrying things in it more than 10% of your body weight.

Recyclable materials and environment friendly ones

After listening to a good and happy song or doing Yoga.

Technical concept, product and process of design.

Happiness from thinking of designing something new and useful.

When the design comes to the reality, I feel powerful, happy and proud.

I think the design process is just as important as the final product. I believe there are so many factors that make the design successful. First is concept to me; concept provides the direction for the entire project. Then the research; research is about target group and market & literature review. After is simplicity; which the product should be improved and user friendly and easy to understand.

Being unique. usability and the aesthetics. Also I believe Gestalt (the overview of the product) is important as well.

According the sustainable design rule. The design should be environment friendly, consumes low energy for making it, be recyclable, has long life cycle and steady.

Technology and art will be combined more and will make life more easy.

IDIran and university of Tehran exhibitions. And would love to enroll in some global exhibitions.

Usually Romanian and classic designs. I always read and search for their designs.

Being minimal with approachable experience.

I was born in Iran which is popular for it's art and culture. I have always inspired from the mosques designs and the souvenirs.

I would love to work as a freelancer cause that makes me experience so many new things.

Usually I work with the technology companies. They usually love to pick an experienced, mind free and committed designers.

Design thinking which is contains 6 parts; 1-empathize, 2-define, 3-Ideate, 4-prototype, 5- test and 6-implement.

chairs,chandeliers, picture and frames, plants and all the wallpapers.

I start my day with doing Yoga and listen to music. then usually walk to work and get inspired by the nature. then start a good day with coworkers and create new designs.end it with a good food and familly.

creativity is the most important factor for being a successful designer.

positive ones: being creative and inspired and up to date.

negative: just copying from old designs

I always follow design process rules.

creativity, sketching skills and computer skills.

brainstorming and Swot. also software like: 3Dmax

Rhino

Vray

Cinema 4D

Photoshop

Adobe xd

Illustration

step by step according to my design process

it depends on the product we are designing

what is Industrial design to you? what are you experiences?

Being the chief design officer of Hio Tech INC and Clexi INC

usually high tech companies and people with sensitive data

work on smart products.

getting better in designing smart products and combining art and technology more often.

it depends on the project. i do both. team work and as an indivisual.

smart wearable technology for daily digital life with user experience approach

By LinkedIn: http://linkedin.com/in/maryam-heydarian-56745292

That's all. Thank you!