Newker Logo Marka Dezajno by Jian Sun is a highly esteemed winner of the very prestigious 2021 Fera A' Design Award in Dezajno de Grafiko, Ilustrado kaj Vida Komunikado Competition Category.

FeroGrafiko· 2021

Newker Logo Marka Dezajno

by Jian Sun

Client: SunDesign Brand＆design（beijing）co.ltd

Fera A' Design Award Winner in Grafiko Category

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Verified Award Winner

Verify Award Status for #106798

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Colors

The Design

About Newker Logo Marka Dezajno

La celo de Newker estas liveri altkvalitajn servojn al la homoj de la Internaciaj Ĉinlingvaj Premioj. Dezajno ludas gravan rolon en ĝi. La grafika konstruaĵo por la New York Award estas la Empire State Building. La kombinaĵo de la N-vorto kaj la Empire State Building-grafiko malfermas pordon al la Empire State Building, kiu interpretas la internacian servokoncepton de Newk. Newker kreis glorajn, ĉiam ŝanĝiĝantajn kaj novigajn tutmondajn internaciajn premiojn kune kun mondklasaj internaciaj interŝanĝoj kaj kunlaboro, kiujn povas ĝui ĉiu ajn tuŝita de lingvo.

The Recognition

About the Fera A' Design Award

Newker Logo Marka Dezajno estas gajninto de la Fera A' Design Award, prestiĝa rekono donata al bonaj dezajnoj, kiuj plenumas la profesiajn kaj industriajn postulojn atendatajn de bone dezajnitaj kreaĵoj. La Feraj gajnintoj montras grandan lertecon, altan specialiĝon, spertan komprenon kaj kreivan kapablon de siaj kreintoj. Oni atendas, ke Newker Logo Marka Dezajno estu tre estimata, admirata kaj ŝatata kreaĵo, kiu estas praktika kaj nova. Ĉi tiu dezajno gajninta la Feran A' Design Award integras plej bonajn industriajn praktikojn kaj havas kompetentajn teknikajn karakterizojn ligitajn kun scipovo kaj talento. Newker Logo Marka Dezajno estas respektata pro sia zorgemo kaj estas dezajnita por provizi plibonigojn de la vivokvalito, kiuj helpas fari la mondon pli bona loko.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The company hopes to have a unique logo. Newker uses a simple logo to come up with the concept of "International Award Promoter". The graphics are simple, easy to remember and easy to recognize. The name "Newker" was inspired by several cross-cutting aspects, and seized the brand's "good resonance" to achieve the goal of better internationalization.
Dimensions & Packaging: It can be enlarged or reduced in equal proportions according to requirements, and the minimum length cannot exceed 15cm on the long side. The grid is standard drawing, and the proportion is set to prohibit deformation.
Tags: Award, brand, logotype, Newker Brand, design
Production Technology: Many elements have been created to complement the brand. From business cards, art festival billboards, printed portfolios, design patterns, social media, T-shirts and coffee cups. Each has its own technology, starting from offset printing, screen printing and acrylic UV printing.
Design Challenge: Newker's goal is to provide the best service to people who help international awards in Chinese. Design plays a very important role in it. The landmark building of the New York Awards is the Empire State Building. The combination of the N word and the Empire State Building graphic opens a door to see the Empire State Building, which better interprets Newker's international service concept. Newker works with world-class international exchanges and cooperation to create glorious, transforming, and innovative global international awards, which can be enjoyed by anyone affected by language.
Research: Based on Newker's advanced concept of promoters of international conventions, Newker's design promotes the operation of the New York International Advertising Awards. In order to be more active with international awards, contestants need information to enable them to become professional participants, reduce contestants’ budget mistakes, and help support international practices in communication between Chinese-speaking countries and contestants.
Inspiration: The name "Newker" is inspired by international awards. Newker's text logo consists of the letter N and the graphic of the US Empire State Building. Just like opening the door to promoting the New York International Advertising Awards, the New York International Television Film Awards, and the London International Awards, so is doing business in China. Strict, fair, efficient and sustainable development; accurately express the meaning and function of the brand.
Project Duration: May 2019 in China Shanghai
Operation Flow: The center of Newker is that people can achieve good results in the exciting Chinese area with international awards, improve or learn some of the most cutting-edge creative ideas. The International Award supports experts, consultants and assessments to provide advice to those in need. Humanized and strict, fair, efficient and sustainable development.The brand interacts with the media, whether it is paper, business cards, outdoor signs or billboards. Accurately expressed the slogan of the promoters of the International Awards.
Patents: "Copyrights belong to SunDesign, 2020."
Team Members: Sun Jian
Image Credits: Picture #1-5: Designer Sun Jian.