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Sienna Monroe Kosmetika Pakumo by Ricci Williams

Sienna Monroe Kosmetika Pakumo by Ricci Williams is a highly esteemed winner of the very prestigious 2021 Bronza A' Design Award in Pakada Dezajno Competition Category.


BronzoPakado· 2021

Sienna Monroe Kosmetika Pakumo

by Ricci Williams

Client: Summerhouse Collective

Bronza A' Design Award Winner in Pakado Category

17,346

Verified Award Winner

Verify Award Status for #124404

Colors

The Design

About Sienna Monroe Kosmetika Pakumo

Sienna Monroe estas la marka identeco kaj pakumo por planto-bazita, sen-kruelaĵa kosmetika serio. La donackesto ankaŭ funkcias kiel la sendokesto por retaj mendoj, kio reduktas rubaĵon. La kesto estas farita el recikligita netegita komposteblan kartonon presitan per legomaj inkoj. La boteloj estas faritaj el vitro, materialo kiu povas esti reciklita ripete, kaj la etikedoj uzas post-konsumantan rubopaperon. Natura presita motivo mildigas la aŭdacan tiparon. La pakumo estas destinita por esti konservita kaj reuzita post kiam la produkto estas finuzita.

The Recognition

About the Bronza A' Design Award

Sienna Monroe Kosmetika Pakumo estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Sienna Monroe Kosmetika Pakumo estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Sienna Monroe Kosmetika Pakumo bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sienna Monroe is a conscious cosmetics brand that creates plant-based, cruelty-free beauty products. We created a unique identity, packaging and stationery to fit the brand's ethos and eco-needs. We wanted to ensure that to create protective packaging without being wasteful, reflect the brand's desire to tackle environmental issues at all stages of their product's life cycle and encourage their customers to think twice about their products' re-usability.
Dimensions & Packaging
Bottles and Packaging are various sizes
Presentation Box is 300 x 300 mm
Cylinder Box is 90 x 90 x 230 mm
Soap is 120 x 30 x 60 mm
Tags
eco-packaging, brand identity, art direction, beauty, fashion, logotype
Production Technology
To minimize waste, the beauty gift box doubles as a shipping box for online orders. The box is manufactured from recycled un-coated, compostable cardboard stock printed with vegetable inks.

The potion bottles are all made from infinitely recyclable glass and can be recycled repeatedly and still retain their original material integrity. At the same time, the self-adhesive sticker is made from Post-Consumer Waste paper stock.
Design Challenge
The most challenging part of this project was to meet the client's brief. They were keen to have something that customers would know without using cliched vegan design cues. The key to achieving this was in adding the natural print pattern to the design. It gave the design some depth in colour, but it also provided a softness juxtaposed nicely with the somewhat harsh typography.
Research
The client had put together a series of mood boards to give us some ideas regarding the visual direction. This included some initial type treatment concepts for the logo, packaging and layout designs and mood imagery for the photographic renders. We went through three rounds of presentation, from initial concepts through to final idea presentation working closely with the client at each stage.
Inspiration
The client was clear that they wanted an instantly recognizable logotype that was sophisticated and modern but playful and steer away from the script and handwritten lettering often associated with conscious brands.

The photography reflects a specific desire to include natural elements without appearing messy. The shots feature daylight, unfinished walls and draped curtains, while the plinths provide height and depth to the images.
Project Duration
The project was completed in Los Angeles during the summer of 2020.
Operation Flow
The idea is to encourage the user to re-use the packaging by making it feel less like something they would throw away.

Glass bottles can be used more than once, extending the packaging's lifespan far beyond that of the product.

Glass is also non-toxic and does not contain Bisphenol-A and other potentially hazardous chemicals found in plastics. Plastic is made from oil and gas. These are non-renewable resources that will run out eventually.

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Good Design Deserves Great Recognition

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