Qiong Niang Baijiu Pakado by Evan Chen, Lei Zhang and Tian Dong

Qiong Niang Baijiu Pakado by Evan Chen, Lei Zhang and Tian Dong is a highly esteemed winner of the very prestigious 2022 Bronza A' Design Award in Pakada Dezajno Competition Category.

BronzoPakado· 2022

Qiong Niang Baijiu Pakado

by Evan Chen, Lei Zhang and Tian Dong

Client: Lascaux Design Institute Inc.

Bronza A' Design Award Winner in Pakado Category

13,962

Verified Award Winner

Verify Award Status for #133243

View at A' Design Award Press Release Award Badge

Colors

The Design

About Qiong Niang Baijiu Pakado

Ili integrigis la Sonorilon kaj Tamburan Turon, kiu plej bone reprezentas Qionglai, kaj la mapon de Qionglai en la ĉefbildon de la enpakado desegnante ilin kiel abstraktajn grafikojn. La grandaj montoj de Qionglai nutris la homojn kaj kulturon de Qionglai kaj estas grava vehiklo por Qionglai. En ilia botela etikedo dezajno, la abstraktaj grafikaĵoj estas plurfoje supermetitaj sur maldika speciala papero, kun malpeza filtrado tra la botelo kaj la vinindustrio por krei bildon de la loka Tiantai-Montoj de Qionglai, kiu supermetita aldonas sian kulturan pezon.

The Recognition

About the Bronza A' Design Award

Qiong Niang Baijiu Pakado estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Qiong Niang Baijiu Pakado estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Qiong Niang Baijiu Pakado bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Qiong wine, a National Geographical Indication product of China. The local mountain, water and climate conditions, situated at the eastern foot of the Hengduan Mountains, have created a cliff valley microclimate - the air is warm and humid with little flow, which is conducive to the reproduction of winemaking micro-organisms, and the local glacial meltwater, rich in potassium and strontium, is a raw material for winemaking, this wine is soft and mellow, sweet and refreshing.
Dimensions & Packaging: The size is 210mm*80mm*80mm。
Tags: logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
Production Technology: The abstract graphic representation of Qionglai's layered mountains is repeatedly overlaid using thin special paper, with light filtering through the bottle and the wine industry to create the image of Qionglai's local Tiantai Mountains, and the overlap also adds to its cultural weight.
Design Challenge: Thickness considerations for layers of paper are complex and they need to address the issue of print and whether the paper thickness is translucent.
Research: The mountains of Qionglai have nurtured the people and culture of Qionglai, and are carriers of Qionglai. The Qionglai Bell and Drum Tower, the Hulan Pagoda and the map of Qionglai are abstractly drawn and incorporated into the main image of the packaging. The victory of the mountains is as much about the mountains as it is about the water.
Inspiration: The mountains are as much about the water as they are about the mountains; the mountains in Qionglai nurture the people and culture of Qionglai, and are an carrier of Qionglai. The abstract graphics are repeatedly overlapped using thin special paper, and the light shines through the bottle and the wine industry, creating the image of Qionglai's local Tiantai Mountains, and the overlap adds to its cultural weight.
Project Duration: This project is being completed in Suzhou and is due to be completed in October 2021.
Operation Flow: When the consumer touches the bottle, the layers of the label have a special texture and feel of texture.
Team Members: LeiZhang
EvanChen
TianDong
ZimingGuo
SuhengYao
FanZhang
MinFang
ZhaohuiYang