Low-Carbon Life Malalt-Karbona Vivo by CCB Fintech Co., Ltd. is a highly esteemed winner of the very prestigious 2023 Bronza A' Design Award in Daŭripovaj Produktoj, Projektoj kaj Verda Dezajno Competition Category.
BronzoDaŭripova Produkto· 2023
Low-Carbon Life Malalt-Karbona Vivo
Client: China Construction Bank Corporation
Bronza A' Design Award Winner in Daŭripova Produkto Category
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- Verified Award Winner
- Verify Award Status for #144837
The Design
About Low-Carbon Life Malalt-Karbona Vivo
Malalt-Karbona Vivo estas poŝtelefona aplikaĵo kreita por klarigi malalt-karbonan vivstilon per interaktivaj 3D-scenoj. La aplikaĵo uzas simulitan realecon por montri urbon trafitan de poluado. Uzantoj ligas veran vojaĝkarton kaj gajnas verdan energion elektante verdan transporton kaj partoprenante ĉiutagajn agadojn por redukti emisiojn. La verda energio tiam estas uzata por planti virtualajn arbojn kaj plibonigi la scenon, kaj ankaŭ povas esti interŝanĝita kontraŭ donacoj. Klaraj datumdiagramoj prezentas la rezultojn. La celo estas klarigi karbonan pinton kaj karbonan neŭtralecon en simpla kaj intuicia maniero.
The Recognition
About the Bronza A' Design Award
Low-Carbon Life Malalt-Karbona Vivo estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Low-Carbon Life Malalt-Karbona Vivo estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Low-Carbon Life Malalt-Karbona Vivo bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Low-Carbon Life" is an application app that uses virtual reality 3D interactive scenes to create an easy to understand carbon peak, carbon neutralization and science popularization. With real life scenes as a reference, it builds an immersive experience that combines reality with reality, popularizes low-carbon environmental protection knowledge in an intuitive and easy to learn way, and guides users to participate in low-carbon environmental protection actions with friendly experience interaction.
- Dimensions & Packaging
- This design is made with Sketch. it is based on iPhone X(1125px x 2436px)
- Tags
- Environmental science popularization, Green travel, 3D scene, Simulation reality, Interactive games
- Production Technology
- 1. According to the environmental pollution problem, provide the building elements of urban pollution source, daily low-carbon tips, carbon reduction ranking, tree planting, etc. to create a carbon peak and carbon neutral scene with virtual game screen
2. Provide virtual online learning to practice low-carbon action, free from the constraints of real life time and place. - Design Challenge
- How can users quickly and intuitively understand the relationship between environmental pollution and their personal life, and the sense of achievement of user participation. Based on the real life, the 3D simulated reality technology is used to build an immersive experience combining virtual reality with real life. At the same time, the game data is quantified with clear data charts to help green travel and reflect its own value.
- Research
- The launch of low-carbon life and low-carbon environmental protection 3D games has been favored by the majority of young people, forming a participation boom.Through the harmfulness of environmental pollution, help more people realize the importance of environmental protection and spontaneously participate in low-carbon environmental protection and green travel action;At the same time, through online tree planting and intuitive change of environment and other game links, users can truly feel the impact and significance of low-carbon travel on carbon neutralization and carbon peak, and contribute their own strength.
- Inspiration
- 1. Build virtual game scenes in the form of 3D models to popularize low-carbon environmental protection knowledge in an intuitive and easy-to-learn manner, so that users can learn carbon peak knowledge more easily and quickly.
2. Let users truly feel the impact and significance of low-carbon travel on carbon peak through environmental changes such as inclement weather such as sandstorms, and game links such as planting trees to change the environment
3. Based on real life, build an immersive exp - Project Duration
- PROJECT DURATION AND LOCATION: The project was launched in Guangzhou in February 2020 and completed in February 2022.
- Operation Flow
- 1. Low carbon life uses simulated reality technology to provide users with 3D game scenes polluted by human activities. Users need to bind real-life travel cards to obtain green energy by taking green transport and participating in daily low-carbon emission reduction activities.
2. Users can upgrade and transform the game scene environment with green energy to realize low-carbon life; Users can take part in actions together and exchange green energy for real gifts. - Team Members
- Designer: Wending Zuo
Designer: Hui Chen
Designer: Jinrong Zhu
Creative direction: Shusheng Liu
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