Ax1 Retejo by Alisa Kalnitska is a highly esteemed winner of the very prestigious 2023 Bronza A' Design Award in Retejo kaj Reta Dezajno Competition Category.

BronzoReto· 2023

Ax1 Retejo

by Alisa Kalnitska

Client: Ax1

Bronza A' Design Award Winner in Reto Category

43,846

Verified Award Winner

Verify Award Status for #150590

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ax1 Retejo

La tuta koncepto de AX1 estas nenorma, la malhela temo kaj nekredeblaj vidaj efikoj tute detruas la stereotipojn pri ĉi tiu temo. La interfaco de la retejo estas monokromata, tamen en la efiko, en la dua bloko, videblas brilkoloraj makuloj, tiel emfazante la futurismon kaj emociojn, kiujn spertas uzantoj. Unikaj krom-tegitaj tridimensiaj objektoj ankaŭ estis evoluigitaj. Ili reflektas la metalon de la tekniko kaj la altkvalitan naturon de la projekto. La dezajno estas afabla kaj respondema.

The Recognition

About the Bronza A' Design Award

Ax1 Retejo estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Ax1 Retejo estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Ax1 Retejo bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The whole concept is non-standard, the dark theme and incredible visual effects completely destroy the stereotypes about this topic. The site interface is monochrome, however in the effect, in the second block, bright colored spots can be seen, thus emphasizing the futurism and emotions that users experience. Unique chrome-plated three-dimensional objects have also been developed. They reflect the metal of the technique and the premium nature of the project. The design is user-friendly and responsive.
Dimensions & Packaging: The site is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
Tags: web3, дизайнер Alice K, UX, UI, Website, Web design, Interface, Responsive, Crypto, Blockchain
Production Technology: UX/UI design: Figma; Image retouching: Adobe Photoshop; Development & animations: HTML, CSS, JavaScript
Research: To understand what the effects should be, it is necessary to feel the approach of blockchain systems and study the principles of their development. In addition, a survey was conducted among users who are familiar with the concept of «blockchain», and among users who are not familiar with the subject. The main questions were: «How can you describe the blockchain?» and «What emotions does this topic evoke?». This survey played a role in shaping the style of graphic elements.
Inspiration: In 2023 blockchain technologies continue to develop actively. Besides, they are increasingly used in various industries. These technologies provide users with many possibilities. Therefore, such a topic cannot but be of interest. In the work on the AX1 website, the main inspiration was precisely manufacturability. The purpose was to convey all the modernity, the speed of development and futurism. To do this, complex visual effects have been thought out and developed that arouse curiosity and capture the attention.
Project Duration: The project started in July 2022 in Ukraine. Published on the web in September 2022. Update February 2023 - until now.
Operation Flow: The site has a one-page structure with scrolling and easy navigation. Minimum of text description so as not to overload users. The founders of the AX1 organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain. To participate users can use the contacts to tell about their project and take part in the competition.
Team Members: Alisa Kalnitska