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1821 Vintage Bolgrad Ŝaŭmvino by Valerii Sumilov

1821 Vintage Bolgrad Ŝaŭmvino by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 Ora A' Design Award in Pakada Dezajno Competition Category.


OroPakado· 2023

1821 Vintage Bolgrad Ŝaŭmvino

by Valerii Sumilov

Client: Shumi Love Design

Ora A' Design Award Winner in Pakado Category

3,553,699

Verified Award Winner

Verify Award Status for #151382

Colors

The Design

About 1821 Vintage Bolgrad Ŝaŭmvino

La marko Bolgrad enkorpigas la esencon de la sudaj regionoj de la ukraina marbordo: malpeza atmosfero, bonega klimato kaj bona vinfarado. La jaro 1821, kiu estas indikita sur la etikedo kaj estas ĝia ĉefornamaĵo, estas la jaro la urbo Bolgrad, situanta en la Odesa regiono en la sudo de la lando, estis fondita. Bolgrad estas la unua ukraina produktanto, kiu decidis alporti al la merkato ŝaŭmvinon en pli malalta kaj pli larĝa botelo, kiu estas pli tipa por okcidentaj produktantoj. La dezajno de ĉi tiu produkto reflektas progresecon, altan statuson kaj aliĝon al eŭropaj tradicioj de vinfarado.

The Recognition

About the Ora A' Design Award

1821 Vintage Bolgrad Ŝaŭmvino estas gajninto de la Ora A' Design Award, treege prestiĝa rekono donata al unuaklasaj, mirindaj kaj elstaraj dezajnoj. La Oraj gajnintoj estas treege novigaj, viziecaj kaj glamure miregigaj kreaĵoj, kiuj reflektas la talenton, saĝon kaj lertecon de siaj dezajnistoj. Oni atendas, ke 1821 Vintage Bolgrad Ŝaŭmvino estu tre laŭdata, tendencdifina kaj monumenta inventaĵo, kiu liveras senprecedencan valoron. Ĉi tiu dezajno gajninta la Oran A' Design Award estas spektakla, estimata projekto, kiu tre profitigas kaj antaŭenigas la limojn de arto, scienco, dezajno kaj teknologio. 1821 Vintage Bolgrad Ŝaŭmvino kreas intensajn dezirsentojn, vekas pasion, kuraĝigas kreemon kaj fascinas nin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
1821 is the year in which the city of Bolgrad, located in Odesa Region in southern Ukraine, was founded. The Bolgrad brand embodies the essence of the southern regions along the coast: a light atmosphere, excellent climate, and good winemaking. Bolgrad was the first Ukrainian producer to decide to bring sparkling wine in a lower and wider bottle to market, which is more typical of Western producers.
Dimensions & Packaging
Necklaces: 100 mm X 27 mm Label: 64 mm X 65 mm Paper: Fasson Orion Frozen Diamond Plus
Tags
sparkling, wine, bolgrad
Production Technology
Agency development: bottle design, brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Fasson Orion Frozen Diamond Plus Post-print: gold stamping, embossing, tactile varnish
Design Challenge
The main idea of the design is the high status of the product and brand Bolgrad. In the design we wanted to reflect the severity, respectability, so that the consumer feels belonging to the "high society". We also conveyed a sense of celebration, bright lights and festivity.
Research
We did market research on the competitive shelf. As a result of the research it became clear to us that sparkling wines are not only about breed and brevity. But also mood, atmosphere, a special status - severity, restraint, a high level of presentability. That is what we tried to reflect in the design.
Inspiration
Our target was to carry out a comprehensive branding campaign for sparkling wines under the TM 1821 Vintage Bolgrad. We had the following tasks: bottle design, label set design, further development of the previously created brand identity.
Project Duration
The project started in summer 2022 in Kiev, Ukraine.
Operation Flow
The bottle design was based on the traditional shape of those for European sparkling wines. The embossed logo personalizes the bottle and clearly identifies the brand. The overall design is stylistically consistent with the brand identity. Special art paper, a tactile varnish, foil stamping, and embossing were used to create the label. Together, all this creates the overall image of the product and makes it attractive to the consumer.
Patents
Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Team Members
Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
Image Credits
Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov

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