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Hernuta Day Pakaĵo de Sekfruktoj by Mohsen Koofiani

Hernuta Day Pakaĵo de Sekfruktoj by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Bronza A' Design Award in Pakada Dezajno Competition Category.


BronzoPakado· 2024

Hernuta Day Pakaĵo de Sekfruktoj

by Mohsen Koofiani

Client: Hernuta Day

Bronza A' Design Award Winner in Pakado Category

15,004

Verified Award Winner

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Colors

The Design

About Hernuta Day Pakaĵo de Sekfruktoj

En la desegnita pakaĵo, la karaktero de Sinjoro Hernuta estas unu el la unikaj trajtoj de ĉi tiu pakaĵo, kiu estas aventura karaktero en la mondo de nuksoj. Aliaj trajtoj de la dezajno inkluzivas la simplecon de la pakaĵa dezajno (blanka fono kun reala bildo de la produkto uzante nigrablankan bildon kiel fantazion). Ĉiu pakaĵo rakontas historion pri aventuro kaj samtempe, vi vidas dinamikajn kaj specialajn pakaĵojn.

The Recognition

About the Bronza A' Design Award

Hernuta Day Pakaĵo de Sekfruktoj estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Hernuta Day Pakaĵo de Sekfruktoj estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Hernuta Day Pakaĵo de Sekfruktoj bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The character of Mr. Hernuta is one of the unique features of this package, which has an adventure with nuts. Other features of the design are white packaging and the creation of special and different nut machines.
Dimensions & Packaging
All packages are made of three-layer opp material, and their dimensions and sizes vary according to the weight of each one.
Tags
Nuts, Nuts Package, Adventure, Foods, Dried Fruits, Package Design, Illustration
Production Technology
The designs are created manually and each product has its own design. The designs are drawn with a pencil and executed with the same technique (black pen). Each nut is creatively equipped with a series of tools such as wheels, cameras, lights, etc.
Design Challenge
Creating an attractive character with high capabilities that will surprise the viewer with activities.
Research
Research objectives: One of the research objectives was whether the main character of the packaging can convey the designer's wishes to the viewer.
Results: After the research, the character was welcomed and in addition to the designer's goal, it has added other advantages to the packaging.
Inspiration
Each food has a special effect on your senses and reminds you of an event. The designer was looking for a way to create a special mind and bring the viewer with him. So, an idea was taken from the world of the unknown and to show exciting things in this different world, a character who can do exciting things was needed and he is none other than Mr. Hernuta. After that, Mr. Hernuta's days with various nuts were formed.
Project Duration
The project started in October 2022 and finished in March 2023 in Shiraz, Iran.
Operation Flow
Consuming nuts creates a lot of energy in the body and as a result, is happy. Therefore, the packaging design is done in such a way that it can transfer this energy to the viewer.
Image Credits
All of the images: Illustrator / Character Designer & Creator: Mohsen Koofiani

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