Arĝento Pakado · 2025
Nai Olivoleuja Ujo kaj Botelo
- Arĝenta A' Design Award 2025 in Pakado
- CLIENT: A|S Strategy, Branding & Communication
- Estimated Number of Design Views: 27,182
- Verification code EF34F0B666 · Verify this award
Colors
About Nai Olivoleuja Ujo kaj Botelo
La pakaĵo Nai redifinias rezistemon kaj transformon, repurposigante forĵetitan marmoron en unikajn ujojn por premiuma olivoleo. Inspirita de la transformo de Mikelanĝelo el rifuzita marmoro en la ikonan Davidon, ĉiu pakaĵo servas kiel simbolo de reinvento. La aŭdaca Nai, Jes en la greka, defias la Ne, la negativajn fortojn de rifuzo, enkorpigante la potencialon por duaj ŝancoj. Ĉi tiu dezajno ne nur protektas sian enhavon sed ankaŭ portas socian mesaĝon pri espero kaj individualeco, montrante ke tio kio ofte estas forĵetita povas iĝi eksterordinara inspiro por optimismo.
About the Arĝenta A' Design Award
Nai Olivoleuja Ujo kaj Botelo estas gajninto de la Arĝenta A' Design Award, grandege prestiĝa rekono donata al plejklasaj, belegaj kaj impresaj dezajnoj. La Arĝentaj gajnintoj estas treege brilaj kaj treege kreemaj verkoj, kiuj ilustras la elstaran sperton, talenton kaj sagacon de siaj dezajnistoj. Oni atendas, ke Nai Olivoleuja Ujo kaj Botelo estu mirinda, montrinda verko, kiu estas rimarkinde profesia kaj profunde nova. Ĉi tiu dezajno gajninta la Arĝentan A' Design Award estas tre rimarkinda, admirata inventaĵo, kiu profitigas kaj antaŭenigas la limojn de arto, scienco, dezajno kaj teknologio. Nai Olivoleuja Ujo kaj Botelo estas vaste enviata kreaĵo, kiu vekas dezirojn, alportas pozitivajn sentojn kaj ekbrilas miron kaj mirigon.
Press Kit
- Unique Properties
- The Nai packaging is crafted from repurposed marble, making each piece unique and reinforcing the concept of transformation and reinvention. Inspired by Michelangelo's David, it symbolizes resilience by turning discarded materials into something extraordinary. The bold "Nai" (Yes) stands as a statement of defiance against rejection, encouraging second chances. This packaging not only protects its contents but also sparks a conversation about creativity, sustainability, and opportunity.
- Dimensions & Packaging
- Width 200 x 200 x 200 mm / Marble Cube Box
- Tags
- Marble packaging, repurposed materials, water jet engraving, resilience design, sustainable packaging, premium olive oil, transformation, second chances, symbolic design, rejection
- Production Technology
- The Nai packaging was created using discarded pieces of marble, which were carefully selected and shaped into a protective case for premium olive oil. The marble was processed and cut to precise dimensions to ensure the safety and integrity of the product. The name Nai was engraved using advanced water jet engraving technology, allowing for precision and clean lines. This method highlights both the sustainability of using reclaimed materials and the craftsmanship involved in transforming marble into a functional and symbolic piece.
- Design Challenge
- The greatest challenge of the Nai project was transforming discarded marble into functional packaging while simultaneously conveying a powerful social message. Creatively, we aimed to use the material’s journey from rejection to reinvention as a symbol of resilience. Marble, a heavy and rigid material, required careful shaping into a protective case without compromising its integrity, while also delivering the message of second chances. Additionally, balancing sustainability in sourcing discarded marble and using water jet engraving for precision were key technical challenges.
- Research
- We searched for pieces of marble that were rejected and were going to the rubbish bin. We gave them a chance to be something useful. And showed people how beautiful they are at the same time. They became the safeguards for a vulnerable bottle of olive oil.
- Inspiration
- The Nai project was inspired by the concept of transformation and resilience, drawn from the story of Michelangelo’s David, where the artist repurposed a rejected piece of marble into an iconic masterpiece. This idea of giving new life to discarded materials resonated with our vision to create packaging that symbolizes reinvention. Additionally, the project draws from the philosophy of embracing second chances, and challenging rejection with the affirmative Nai meaning Yes to inspire optimism and defiance in the face of adversity.
- Project Duration
- The project started in October 2023 in Athens, Greece and finished in January 2024 in Athens, Greece.
- Operation Flow
- A hard case which protects the valuable olive oil. The user opens the upper part which is sealed to the body by magnets and is able to take the glass bottle that is secured inside the coarse marble box.
- Patents
- Copyrights belong to Antonia Skaraki, 2024
- Image Credits
- Image #1 : Marios Antonopoulos
Image #2 : Marios Antonopoulos
Image #3 : Marios Antonopoulos
Image #4 : Marios Antonopoulos
Image #5 : Marios Antonopoulos
