No Excuse Kruca Broŝuro by ABC Design Communication is a highly esteemed winner of the very prestigious 2025 Fera A' Design Award in Socia Dezajno Competition Category.
FeroSocia· 2025
No Excuse Kruca Broŝuro
Client: ABC Design Communication
Fera A' Design Award Winner in Socia Category
Verified Award Winner
Verify Award Status for #164278The Design
About No Excuse Kruca Broŝuro
Ĉi tiu kruca broŝura dezajno estas potenca kaj noviga ilo por altigi konscion kaj promocii agadon. Ĝia interaga formato, kuraĝaj bildoj kaj impresaj statistikoj efike transdonas la urĝecon de la temo. Engaĝante uzantojn sur persona nivelo kaj kuraĝigante partoprenon, la kubo funkcias kiel katalizo por ŝanĝo, povigante individuojn fariĝi aktivaj advokatoj por virina sekureco kaj egaleco.
The Recognition
About the Fera A' Design Award
No Excuse Kruca Broŝuro estas gajninto de la Fera A' Design Award, prestiĝa rekono donata al bonaj dezajnoj, kiuj plenumas la profesiajn kaj industriajn postulojn atendatajn de bone dezajnitaj kreaĵoj. La Feraj gajnintoj montras grandan lertecon, altan specialiĝon, spertan komprenon kaj kreivan kapablon de siaj kreintoj. Oni atendas, ke No Excuse Kruca Broŝuro estu tre estimata, admirata kaj ŝatata kreaĵo, kiu estas praktika kaj nova. Ĉi tiu dezajno gajninta la Feran A' Design Award integras plej bonajn industriajn praktikojn kaj havas kompetentajn teknikajn karakterizojn ligitajn kun scipovo kaj talento. No Excuse Kruca Broŝuro estas respektata pro sia zorgemo kaj estas dezajnita por provizi plibonigojn de la vivokvalito, kiuj helpas fari la mondon pli bona loko.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
- Dimensions & Packaging
- Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
- Tags
- noexcuse, women, violence, abcdesign, brochure, awareness, social
- Production Technology
- The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
- Design Challenge
- The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
- Research
- The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
- Inspiration
- The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
- Project Duration
- The project started in July 2024 in Athens and finished in September 2024 in Athens.
- Operation Flow
- The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
- Team Members
- Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis
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