Grandpa Gui Teopakumo by Jinxin Liu is a highly esteemed winner of the very prestigious 2025 Bronza A' Design Award in Pakada Dezajno Competition Category.

BronzoPakado· 2025

Grandpa Gui Teopakumo

by Jinxin Liu

Client: Grandpa Gui

Bronza A' Design Award Winner in Pakado Category

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Verified Award Winner

Verify Award Status for #166449

View at A' Design Award Press Release Award Badge

Colors

The Design

About Grandpa Gui Teopakumo

Avo Gui estas teopakuma desegno kreita por herba teomarko. La pakumo estas farita el mata speciala papero, presita per Pantone-koloroj kaj finfarbita per reliefpresado. Sur la surfaco montriĝas ilustraĵoj de la herboj kaj floroj enhavitaj en la teo. Hela kolorpaletro respegulas la malpezan karakteron de la produkto. La strukturo plibonigas la tradician "aviadila skatolo"-formon kaj kombiniĝas kun tradicia ĉina volvo-formo. La volva metodo tenas produktadkostojn malaltaj kaj donas al la pakumo rimarkindan aspekton.

The Recognition

About the Bronza A' Design Award

Grandpa Gui Teopakumo estas gajninto de la Bronza A' Design Award, tre prestiĝa rekono donata al elstaraj dezajnoj distingitaj per kreemo, ingenieco kaj sagaco. La Bronzaj gajnintoj estas abunde lertaj kaj frape kreemaj artefaktoj, kiuj aŭtentikigas la vastan sperton, imagpovon kaj elturniĝemon de siaj dezajnistoj. Oni atendas, ke Grandpa Gui Teopakumo estu tre estimata, admirata kaj ŝatata objekto, kiu estas rimarkinde profesia kaj nova. Ĉi tiu dezajno gajninta la Bronzan A' Design Award enkorpigas plej bonajn praktikojn en arto, scienco, dezajno kaj teknologio, kaj estas bonega pro sia atento al detaloj. Grandpa Gui Teopakumo bonege kontentigas bezonojn, tuŝas dezirojn, ĉarmas sentojn kaj allogas scivolemon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This tea packaging focuses on promoting body lightness and beauty, aiming to give consumers a direct sense of lightness through its design. We illustrated the herbs and flowers contained in the tea on the packaging and used a traditional winding method, which not only highlights the product's uniqueness but also keeps packaging costs low. In terms of color, we chose a light palette to reflect the product's characteristics.
Dimensions & Packaging: Width 270 mm x Depth 100 mm x Height 95 mm
Tags: Packaging, Tea, Chinese Culture, Women, Herbs
Production Technology: The packaging utilizes matte special paper, with the pattern featuring Pantone colors and embossing techniques, which render the design exquisite and textured. Complemented by the airplane box structure and the winding form, the entire packaging exudes a sense of lightness and cultural sophistication.
Design Challenge: The biggest challenge in the project was to express Chinese tea culture through packaging and showcase the product's slimming and beautifying features. We consulted numerous ancient Chinese texts, found the winding packaging form, and addressed the issue by illustrating herbs and using light colors.
Research: This project enhances sales by improving product packaging to attract consumers. The goal is to showcase Eastern tea culture and convey a light, healthy feeling through design. Market research and customer interviews were used to create eco-friendly, light-colored packaging. The design improves the sensory experience, differentiates the product in the market, and strengthens the brand. It reduces costs, boosts appeal, and supports sustainability with recyclable materials and reduced printing.
Inspiration: This is a tea packaging that focuses on lightness and beautifying effects. The client wishes to present the visual essence of Eastern tea culture. To convey this, we used traditional Chinese winding techniques, illustrated flowers and herbs related to herbal tea, and incorporated light colors in the packaging.
Project Duration: The project started in December 2023 in Nanning and finished in August 2024 in Nanning.
Operation Flow: This packaging has been improved upon the traditional airplane box structure and enhanced with a winding form, making the entire package more innovative and unique.
Team Members: Designer: Jinxin Liu
Image Credits: Image #1: Photographer Simin Wang, Jinxin Liu
Image #2: Photographer Simin Wang, Jinxin Liu
Image #3: Photographer Simin Wang, Jinxin Liu
Image #4: Photographer Simin Wang, Jinxin Liu
Image #5: Photographer Simin Wang, Jinxin Liu