Onshore Roasters Markrego by Cansu Dagbagli Ferreira

Onshore Roasters Markrego by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 Arĝenta A' Design Award in Dezajno de Grafiko, Ilustrado kaj Vida Komunikado Competition Category.

ArĝentoGrafiko· 2025

Onshore Roasters Markrego

by Cansu Dagbagli Ferreira

Client: Cansu Dagbagli Ferreira

Arĝenta A' Design Award Winner in Grafiko Category

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Verified Award Winner

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Colors

The Design

About Onshore Roasters Markrego

Onshore Roasters-a markidenteco spegulas la harmonion de lukso, naturo kaj daŭripovo. La emblemo kunigas kafograjnon, sunradiojn kaj ondojn, enkorpigante la riton de perfekta mateno ĉe la maro. Zorge elektita tera kolorgamo kaj pakado el reciklita papero plifortigas la sindediĉon de la marko al eleganteco kaj ekologie konsciaj valoroj. Inspirita de la jaktada vivstilo, la dezajno ekvilibrigas simplecon kaj rafinitecon, kreante senjuntan ligon inter altkvalita kafo kaj la malfermaj akvoj.

The Recognition

About the Arĝenta A' Design Award

Onshore Roasters Markrego estas gajninto de la Arĝenta A' Design Award, grandege prestiĝa rekono donata al plejklasaj, belegaj kaj impresaj dezajnoj. La Arĝentaj gajnintoj estas treege brilaj kaj treege kreemaj verkoj, kiuj ilustras la elstaran sperton, talenton kaj sagacon de siaj dezajnistoj. Oni atendas, ke Onshore Roasters Markrego estu mirinda, montrinda verko, kiu estas rimarkinde profesia kaj profunde nova. Ĉi tiu dezajno gajninta la Arĝentan A' Design Award estas tre rimarkinda, admirata inventaĵo, kiu profitigas kaj antaŭenigas la limojn de arto, scienco, dezajno kaj teknologio. Onshore Roasters Markrego estas vaste enviata kreaĵo, kiu vekas dezirojn, alportas pozitivajn sentojn kaj ekbrilas miron kaj mirigon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
Dimensions & Packaging: The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
Tags: coffee, yacht, sea, logo design, branding, packaging
Production Technology: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
Design Challenge: The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
Research: Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
Inspiration: The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
Project Duration: From September 2023 to March 2024
France
Operation Flow: Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.