La dizajno Tomorrow Lab Eventspaca Dezajno de Hong Kong Trade Development Council estas tre estimata gajninto de la prestiĝa 2020 Arĝenta A' Design Award en la Konkursa Kategorio Dezajno de Eventoj kaj Okazaĵoj.
ArĝentoEvento· 2020
Tomorrow Lab Eventspaca Dezajno
de Hong Kong Trade Development Council
Kliento: Hong Kong Trade Development Council
Gajninto de Arĝenta A' Design Award en la Kategorio Evento
Kontrolita Premiogajninto
Kontroli Premiostaton por #89982La Dezajno
Pri Tomorrow Lab Eventspaca Dezajno
Tomorrow Lab estas eventspaca dezajno kreita por Centrestage, moda evento okazigita ĉe la Hongkonga Konferenca kaj Ekspozicia Centro dum kvar tagoj. La dezajno kovras tri komunajn areojn: la enirhalon, centran ekspozicion kaj podian arenon ene de la ekspozicia salono. Futurisma industria laboratoria temo estas aplikata tra la tuto. Moviĝantaj robotaj brakoj kaj bendtransportilaj vitrinoj prezentas la modajn markojn. La strukturoj estis antaŭfabrikitaj eksterloke kaj kunmetitaj en tri tagoj. Metalaj kavaj sekcioj estis reciklitaj post la evento kaj la tapiŝoj estis biomalkomponeblaj.
La Agnosko
Pri la Arĝenta A' Design Award
Tomorrow Lab Eventspaca Dezajno estas gajninto de la Arĝenta A' Design Award, grandege prestiĝa rekono donata al plejklasaj, belegaj kaj impresaj dezajnoj. La Arĝentaj gajnintoj estas treege brilaj kaj treege kreemaj verkoj, kiuj ilustras la elstaran sperton, talenton kaj sagacon de siaj dezajnistoj. Oni atendas, ke Tomorrow Lab Eventspaca Dezajno estu mirinda, montrinda verko, kiu estas rimarkinde profesia kaj profunde nova. Ĉi tiu dezajno gajninta la Arĝentan A' Design Award estas tre rimarkinda, admirata inventaĵo, kiu profitigas kaj antaŭenigas la limojn de arto, scienco, dezajno kaj teknologio. Tomorrow Lab Eventspaca Dezajno estas vaste enviata kreaĵo, kiu vekas dezirojn, alportas pozitivajn sentojn kaj ekbrilas miron kaj mirigon.
Malantaŭ la Dezajno
Gazetara Dosiero
Kreditoj, teamanoj kaj teknikaj detaloj provizitaj de la dezajnisto.
- Unikaj Ecoj
- A premium fashion event called Centrestage was held at the Hong Kong Convention and Exhibition Centre for 4 days. Housing over 220 contemporary fashion brands within a 7000m2 area. A contemporary Tomorrow Lab theme was created to uplift the ambience of the 3 communal spaces provided by the organiser. This includes the outer concourse followed by a central display and a catwalk arena located inside the exhibition hall. Besides this challenge, only 3 days were permitted for the onsite set-up.
- Dimensioj kaj Pakado
- Due to the tight onsite production of 3 days, the design had to be prefabricated off-site and assembled quickly on site. All the backdrops were finished in digital print, while the catwalk back wall used coloured polycarbonate sheets. All structural formats were made from metal hollow sections and recycled after the event. The LED screen, pre-controlled robotic arms, lighting, audio and visual equipment were hired. All carpets were biodegradable.
- Etikedoj
- Centrestage, Hong Kong, Fashion, Tomorrow Lab, Space, Exhibition, Fair, Contemporary, Catwalk, Sci-fi
- Produkta Teknologio
- Due to the tight 3-day onsite production, the design had to be prefabricated off-site and assembled quickly onsite. The backdrops were made with both plywood backing finished in digital print and the catwalk backwall used coloured polycarbonate sheets. All linear structural formats were made from metal hollow sections and recycled after the event. All the light emitting diode screen, pre-controlled robotic arms and audio & visual equipment were hired. Usage of biodegradable carpets were also applied.
- Dizajna Defio
- The challenging part was defining the design language to uplift the overall ambience. Since Centrestage is about being progressive and experimental using a series of anonymous futuristic industrial setting was apt. Much of the industrial feel of the decor is unidentifiable to let the visitors’ own imagination conclude each scene. Inside the hall’s a robotic production line is replicated to give the notion future fashion pieces could be conceptualised or collaborated by robots in future.
- Esplorado
- The research was based on the purpose of Centrestage as a vehicle to discover the most upcoming Asian fashion talent and congregate the latest contemporary fashion brands together. A futuristic approach was adopted under the concept of Tomorrow Lab. From this, the organiser wanted to develop 3 main spaces. A visitors journey was created using design elements to form a futuristic industry lab experience as its core reference.
- Inspiro
- The Tomorrow Lab concept was inspired by Centrestage’s objective to discovers Asia’s latest upcoming fashion talents whilst bringing the most contemporary brands under one roof. A futuristic industrial laboratory theme to evoke the visitors' first impression was built at the concourse. The lab theme continued inside the exhibition hall. Real moving robotic arms were used to highlight the various fashion brands at the central display that led visitors to the open stage area.
- Projekta Daŭro
- The total duration was 3 months from initial briefing to onsite completion. The event was launched on the 5th of September 2018 and ran for 4 days. Only 3 days were allowed for the move in and onsite setup and production testing. Centrestage was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
- Funkcia Fluo
- The flow for Tomorrow Lab concept began at the concourse with various wall installations each with a futuristic industrial lab theme, a large LED screen was also installed for enhancing the first impression of the visitors. Inside the hall, a central display containing 2 conveyor belt showcases with dressed mannequins along with a series of movable robotic arms set the scene. The catwalk arena used scaffoldings, yellow metal grated seats and cladded polycarbonate to further echo the concept.
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