Airport Bremen Wayfinding-Sistemo by Thomas Geissert

Airport Bremen Wayfinding-Sistemo by Thomas Geissert is a highly esteemed winner of the very prestigious 2020 Arĝenta A' Design Award in Dezajno de Grafiko, Ilustrado kaj Vida Komunikado Competition Category.

ArĝentoGrafiko· 2020

Airport Bremen Wayfinding-Sistemo

by Thomas Geissert

Client: Teamgeissert

Arĝenta A' Design Award Winner in Grafiko Category

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Verified Award Winner

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Rigardu Portfolion Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Airport Bremen Wayfinding-Sistemo

Alta kontrasta moderna dezajno kaj klara informo Hirarchie distingas la novan sistemon. La orientiga sistemo funkcias rapide kaj faros pozitivan kontribuon al la kvalito de servo pagata de la flughaveno. La plej grava signifas apud la uzo de nova tiparo, aparta sago-elemento por la enkonduko de malsamaj, alt-kontrastaj koloroj. Ĝi temis precipe pri funkciaj kaj psikologiaj aspektoj, kiel bona videbleco, legebleco kaj baro-libera informregistrado. Novaj aluminiaj kazoj kun nuntempa optimumigita LED-lumigado estas uzataj. Signalaj turoj estis aldonitaj.

The Recognition

About the Arĝenta A' Design Award

Airport Bremen Wayfinding-Sistemo estas gajninto de la Arĝenta A' Design Award, grandege prestiĝa rekono donata al plejklasaj, belegaj kaj impresaj dezajnoj. La Arĝentaj gajnintoj estas treege brilaj kaj treege kreemaj verkoj, kiuj ilustras la elstaran sperton, talenton kaj sagacon de siaj dezajnistoj. Oni atendas, ke Airport Bremen Wayfinding-Sistemo estu mirinda, montrinda verko, kiu estas rimarkinde profesia kaj profunde nova. Ĉi tiu dezajno gajninta la Arĝentan A' Design Award estas tre rimarkinda, admirata inventaĵo, kiu profitigas kaj antaŭenigas la limojn de arto, scienco, dezajno kaj teknologio. Airport Bremen Wayfinding-Sistemo estas vaste enviata kreaĵo, kiu vekas dezirojn, alportas pozitivajn sentojn kaj ekbrilas miron kaj mirigon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: New aluminium cases with contemporary, optimized LED illumination are used for the signage system.
Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex.
The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
Design Challenge: The arrow became an independent, striking element suitable for the pictograms newly designed.
Research: The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
The primary information is flight-related information, the secondary information concern the service facilities in the airport.
Inspiration: The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests.
The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information.
The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
Project Duration: starting in 2012
finished in 2018
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Anne Wichmann
Image Credits: teamgeissert