El diseño Brescia Hommage Hypercar de Robson Marques de Pontes es un ganador altamente estimado del prestigioso 2020 A' Design Award de Plata en la categoría de competición Diseño de Vehículos, Movilidad y Transporte.
PlataVehículo· 2020
Brescia Hommage Hypercar
Cliente: Robson Marques de Pontes
Ganador del A' Design Award de Plata en la Categoría Vehículo
Ganador de Premio Verificado
Verificar Estado del Premio para #100613El Diseño
Acerca de Brescia Hommage Hypercar
En tiempos de alta tecnología, todos los dispositivos digitales, la planitud de las pantallas táctiles y los vehículos racionales de un solo volumen, el proyecto Brescia Hommage es un estudio de diseño de hipercoches biplaza de la vieja escuela concebido como una celebración de una era en la que la simplicidad elegante, la materialidad de alto toque, el poder puro, la belleza pura y la conexión directa entre el hombre y la máquina eran la regla del juego. Una época en la que hombres valientes e ingeniosos como el propio Ettore Bugatti crearon dispositivos móviles que asombraron al mundo.
El Reconocimiento
Acerca del A' Design Award de Plata
Brescia Hommage Hypercar ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Brescia Hommage Hypercar sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Brescia Hommage Hypercar es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.
Detrás del Diseño
Kit de Prensa
Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.
- Propiedades Únicas
- The Brescia Type 13 was the first real Bugatti constructed by legendary Italian Designer-Engineer Ettore Bugatti in a time when the expression man/machine had a whole different meaning. In an era of eco-friendly box designs, soulless touch screens, and high-tech connectivity so disconnected to the essence of our 5 basic senses, the Brescia Hommage intends to celebrate our maybe soon forgotten capacity as emotional and rational beings to create sheer power dressed in absolute beauty.
- Dimensiones y Embalaje
- The Brescia Hommage was designed with the intention of being one of a kind hypercar keeping the fallowing dimensions: Wheelbase 2,75 mm, Length 4,6 mm, Width 2,05 mm and Height 1,18 mm.
- Etiquetas
- Bugatti, Brescia, Hommage, Hypercar, Automotive, Car Design, Sketching, Rendering
- Tecnología de Producción
- The Brescia Hommage project started with establishing a briefing, advancing with the researching phase, selecting mood board themes, engaging with traditional pencil to paper sketching ideation, defining overall proportions, moving to 3D CAS modelling, checking back and forth design development using virtual reality equipment, and finally using CGI for creating photorealistic presentation imagery. As for technology and materials, the project envisages a lightweight carbon fibre monocoque and alloys, elegantly dressed in also carbon fibre composite outer panels.
- Desafío de Diseño
- An automobile is a very complex product usually developed by a team of different experts in a facility plenty of resources, thus achieving the same quality on an individual basis is never an easy task. In the other hand, in regard of styling issues, most of the challenge to be overcome in the Brescia Hommage project was focused in establishing a new yet recognizable design language that respected the cultural past of the mark while, at the same time, looked into today's product branding and, finally, converged to propose tomorrow's guidelines.
- Investigación
- The Brescia Hommage project is a combination of in locus practical experience in the car design industry in addition with a personal perspective of how a whole heritage of over a century of always state of the art technology should be praised and remembered. Link, glue and tie all this with cutting edge design technologies and methodologies and the Brescia Hommage project makes a sole statement, instead of a democratic experimentation.
- Inspiración
- The Brescia Hommage looks back to the cultural heritage and genius of Ettore Bugatti in the search for emotional beauty and speed and finds inspiration in the 1910 Type 13 (one of the first road cars to use a 16-valve engine), in addition with the P100 air racer (with its dual straight-eight, precursor of the modern W16 engine concept), but at the same time, it looks to present day pathway of high-tech-low-touch-iphonish-like vehicles with disappointment and a certain nostalgia for the "good old school" zeitgeist while trying to synthesize all these feelings, perhaps, in the last "pur-sang des automobiles".
- Duración del Proyecto
- The project began as an embryonic idea back in the first months of 2019 in Wolfsburg, Germany, but only started to take shape with the first researches and creative sketches in the middle of January 2020. It was concluded in around the beginning of March of the same year, roughly a two months project.
- Flujo de Operación
- The Brescia Hommage was thought as device to celebrate how far we have come. It is a vehicle beyond the capacities of a regular driver. It was imagined as the fastest road-worthy machine out there with a brutal acceleration in addition to gripping qualities and fantastic aerodynamics to cutting through air effortless. By pushing the gas pedal down, one would probably find its own limit, but not the limit of the car. It is a machine of emotions, an object to be admired, respected and, why not, feared.
- Créditos de Imagen
- Image #No 1: Robson Marques de Pontes, 2020, Image #No 2: Robson Marques de Pontes, 2020, Image #No 3: Robson Marques de Pontes, 2020, Image #No 4: Robson Marques de Pontes, 2020, Image #No 5: Robson Marques de Pontes, 2020
Video Credits: Robson Marques de Pontes
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