The Mysterious Pearl Atracción de parque temático en 3D by Mark Boey

The Mysterious Pearl Atracción de parque temático en 3D by Mark Boey is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronce in Diseño de Cine, Vídeo y Animación Competition Category.

BronceCine· 2020

The Mysterious Pearl Atracción de parque temático en 3D

by Mark Boey

Client: Shanghai Haichang Ocean Park

A' Design Award de Bronce Winner in Cine Category

20,581

Verified Award Winner

Verify Award Status for #100850

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Mysterious Pearl Atracción de parque temático en 3D

La Perla Misteriosa es una atracción de parque temático en 3D creada para un parque oceánico en Shanghái, China. La atracción combina un cortometraje de animación estereoscópica de ocho minutos con un vehículo en movimiento. La historia sigue a una sirena y a una familia de criaturas marinas en su misión por salvar el mundo. Cada vehículo de la atracción incorpora siete efectos especiales, como caídas verticales y desplazamientos horizontales, que se repiten en sincronía con la animación. Los personajes y la animación se crearon en Maya, los efectos en Houdini, y la composición en After Effects y Flame.

The Recognition

About the A' Design Award de Bronce

The Mysterious Pearl Atracción de parque temático en 3D ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que The Mysterious Pearl Atracción de parque temático en 3D sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. The Mysterious Pearl Atracción de parque temático en 3D satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions!
Dimensions & Packaging: Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
Tags: theme park, dark ride, animation, immersive, 4d ride
Production Technology: All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame.
Design Challenge: The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end.
Research: There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
Inspiration: The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
Project Duration: Jan 2019 - Present in Shanghai China
Operation Flow: Theme park ride experience. Taking moving image to the 4th dimension.
Team Members: Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q