Tang Chao Embalaje de té de viaje by Yongjun Chen and Huang Zhang

Tang Chao Embalaje de té de viaje by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award de Plata in Diseño de Envases Competition Category.

PlataEnvases· 2020

Tang Chao Embalaje de té de viaje

by Yongjun Chen and Huang Zhang

Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.

A' Design Award de Plata Winner in Envases Category

21,818

Verified Award Winner

Verify Award Status for #101104

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tang Chao Embalaje de té de viaje

Tang Chao es un diseño de embalaje para té de viaje. La pequeña caja cuadrada contiene ladrillos de té en un formato compacto, ideal para viajar. La caja está construida con una estructura de espiga y mortaja, por lo que no requiere pegamento. Se emplea bambú para la caja y papel kraft para el embalaje exterior, lo que mantiene bajos los costes y favorece un resultado respetuoso con el medio ambiente. Una hebilla anular y un cordón permiten colgar, sostener o transportar la caja. Además, las esquinas redondeadas pueden presionar las zonas reflejas de la mano, una práctica tomada de la medicina tradicional china. La caja es reutilizable.

The Recognition

About the A' Design Award de Plata

Tang Chao Embalaje de té de viaje ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Tang Chao Embalaje de té de viaje sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Tang Chao Embalaje de té de viaje es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture.
Dimensions & Packaging: tea box: 55*55*55mm
tea bag: 70*70*90mm
Tags: Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
Production Technology: 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept.
Design Challenge: 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation.
Research: Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture.
Inspiration: 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept
Project Duration: The project finished in November 2019 in Shenzhen, China
Operation Flow: Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
Team Members: Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su