Si Me Quiero Diseño Web Y Ux by Ana Ramirez-Marta Liarte is a highly esteemed winner of the very prestigious 2020 A' Design Award de Plata in Diseño Web Competition Category.
PlataWeb· 2020
Si Me Quiero Diseño Web Y Ux
Client: Little Red studio
A' Design Award de Plata Winner in Web Category
Verified Award Winner
Verify Award Status for #101702The Design
About Si Me Quiero Diseño Web Y Ux
La web Sí, Me Quiero es un espacio que ayuda a ser uno mismo. Para llevar a cabo el proyecto, hubo que realizar entrevistas y explorar el contexto social y cultural en relación con las mujeres; su proyección en la sociedad y consigo misma. Se concluyó que la web sería un acompañamiento y se realizaría con un enfoque de ayudar a amarse a uno mismo. En el diseño se refleja la sencillez con tonos neutros utilizando contrastes rojos para llamar la atención sobre determinadas acciones, colores de la marca del libro publicado por el cliente. La inspiración vino del arte constructivista.
The Recognition
About the A' Design Award de Plata
Si Me Quiero Diseño Web Y Ux ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Si Me Quiero Diseño Web Y Ux sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Si Me Quiero Diseño Web Y Ux es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The website Si, Me Quiero, it is a space created to love oneself. This is a safe space where to be oneself. A trial-free website where we practice Zero Requirement and love for oneself. The web is an accompaniment, and it simply leads to an approach. The colors are neutral contrasted with the red that calls for certain actions. The design is simple for you to travel through the sections cleanly and is accompanied by a deck of cards that when you click gives us a message to encourage us.
- Dimensions & Packaging
- The site was given a fully responsive design to work well over multiple screen sizes, tablets and devices.
- Tags
- Responsive, website, design, responsive, Digital Transformation, Content, social change, Strategy,User Interface Design
- Production Technology
- Understand, design, evaluate and execute. The solution evolved through concepts, rapid prototypes, user evaluations and execution.There is a lot of research done on this application before the design process. Adobe XD, Illustrator and Photoshop are used to create the actual design and designs. In addition, the team conducted an in-depth analysis and investigation of data to ensure that the design focuses on the user.
- Design Challenge
- The main obstacle was to overcome the mental and social barriers of the project, since it can be linked to feminism and is not what was wanted. Presenting it as something external to a social movement but as an aid that transforms people's lives was the most difficult.
- Research
- The process began in the first searches of references of external sites and brand reference. Then we researched more about the user and their goals, made character files, scenarios and information architecture. From this, wire schemes were created that were later transformed into visual materials in Adobe XD and Photoshop.
- Inspiration
- The client wanted it to be simple and clean, so since the use of color was a two-tone range the inspiration came from the constructivist design, its way of placing texts and the use of square shapes in space.
- Project Duration
- The project started at the end of Octiber 2019 in Bilbao and finsihed at the end of February 2020.
- Operation Flow
- Upon landing on the promotion website, visitors are greeted with an image of a woman hugging a heart. The website uses the artistic use of white and gray interspersed with red pieces and solvents to embody the idea of spiritual and peaceful introspection. Visitors can find useful project information on this functional but elegant website. The deck of cards with self-help messages are an interesting point of the web.
- Team Members
- UX / UI Designer: Ana Ramirez
Layout: Marta Liarte
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