Spazio Lenovo Interior de tienda insignia de Alessandro Luciani

El diseño Spazio Lenovo Interior de tienda insignia de Alessandro Luciani es un ganador altamente estimado del prestigioso 2021 A' Design Award de Plata en la categoría de competición Diseño de Espacios Interiores y Exposiciones.

PlataInterior· 2021

Spazio Lenovo Interior de tienda insignia

de Alessandro Luciani

Cliente: Alessandro Luciani

Ganador del A' Design Award de Plata en la Categoría Interior

19,424

Ganador de Premio Verificado

Verificar Estado del Premio para #115699

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Colores

El Diseño

Acerca de Spazio Lenovo Interior de tienda insignia

Spazio Lenovo es el interior de una tienda insignia distribuida en dos plantas, con una superficie total de 900 metros cuadrados. La planta baja es un espacio expositivo flexible que también puede acoger eventos promocionales y presentaciones. Las mesas expositoras cuentan con finas superficies de vidrio y monitores empotrados que ofrecen información digital sobre los productos. Un gran muro LED se eleva a través del techo y resulta visible desde la calle. La escalera está revestida de vidrio dicroico y los peldaños incorporan iluminación LED. Trece columnas verdes verticales conforman una zona ajardinada, de modo que tecnología y naturaleza se combinan.

El Reconocimiento

Acerca del A' Design Award de Plata

Spazio Lenovo Interior de tienda insignia ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Spazio Lenovo Interior de tienda insignia sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Spazio Lenovo Interior de tienda insignia es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The Concept store of about 900 square meters spread over two floors.
One of the first innovations is the abolition of cash desks, all payment transactions take place on the move and in digital form The ground floor was designed as a flexible exhibition space to be used also for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.
Dimensiones y Embalaje: The store is spread over two floors for a total of 900 square meters
Etiquetas: Spazio Lenovo, Alessandro Luciani Designer, Retail Design,
Tecnología de Producción: Dichroic glass, LedWall, Wood,
Desafío de Diseño: The first floor consists of two large areas: One Commercial and the other Business for companies and consists of different experiences: Gaming, Virtual Reality, New products, Listening to Music, Motorola brand products and a Bistrot where you can eat or have a coffee, immersed in a large garden, consisting of 13 vertical columns of green, a real meeting place. In addition, there are dedicated functional spaces for co-working and smat-working. All the tables created for Lenovo, have a thin top where digital labels are inserted inside to communicate the product on display
Investigación: The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another, areas have been designed to offer immersive experiences, in themselves and in the products
Inspiración: Hi-Tech&green philosophy. The philosophy that guided the design follows a thought where technology and nature come together and coexist in great synergy and harmony, where one cannot do without the other, with particular attention to Man and the world in which he lives.
Spazio Lenovo is not a traditional store, but a cultural ecosystem where Technology and Nature enter into symbiosis, creating a fluid, elegant environment, in which the transition between green and metal becomes easy, immediate and functional, as in the sociability of a Greek agora.
Duración del Proyecto: The project started in May 2020 in Milano - Italy and finished in September 2020
Flujo de Operación: The ground floor was designed as a flexible exhibition space to be for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.The staircase leading to the first floor has been completely covered with dichroic glass "with its chromatic and reflective effects while the steps have LED lighting that follows the person as he climbs the stairs, like the keys of a piano
Miembros del Equipo: Alessandro Luciani
Grottini srl
Créditos de Imagen: Lenovo Italy