Fenyangwang Envase para Licor by Neptune Team

Fenyangwang Envase para Licor by Neptune Team is a highly esteemed winner of the very prestigious 2021 A' Design Award de Plata in Diseño de Envases Competition Category.

PlataEnvases· 2021

Fenyangwang Envase para Licor

by Neptune Team

Client: Neptune Team

A' Design Award de Plata Winner in Envases Category

22,447

Verified Award Winner

Verify Award Status for #117401

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fenyangwang Envase para Licor

Fenyangwang es un envase de licor creado para el trigésimo aniversario de una destilería china. El diseño se inspira en el calendario chino, una herramienta habitual para registrar el tiempo en la vida cotidiana y en el trabajo. Cada día se arranca una hoja para señalar la llegada de una nueva jornada. En este envase, las hojas del calendario de hace treinta años se conservan en su lugar, mostrando la fecha de elaboración con un estilo retro. La caja está fabricada en cartón y acabada con tecnología de impresión. Sus dimensiones son 145 por 90 por 235 milímetros. El objetivo es expresar treinta años de experiencia.

The Recognition

About the A' Design Award de Plata

Fenyangwang Envase para Licor ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Fenyangwang Envase para Licor sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Fenyangwang Envase para Licor es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
Dimensions & Packaging: 145mm*90mm*235mm
Tags: Liquor, packaging, liquor packaging, creative packaging
Production Technology: Cardboard box，Printing technology
Design Challenge: Visual symbolization
Research: The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
Inspiration: The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
Project Duration: Start in October 2020 and finish in December 2020
Operation Flow: Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
Team Members: Bxl Neptune Team