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Daxi Daxi El Festival De Cultura Local de BIAS Architects and Associates

El diseño Daxi Daxi El Festival De Cultura Local de BIAS Architects and Associates es un ganador altamente estimado del prestigioso 2021 A' Design Award de Plata en la categoría de competición Diseño de Eventos.


PlataEvento· 2021

Daxi Daxi El Festival De Cultura Local

de BIAS Architects and Associates

Cliente: Taoyuan City Government, Department of Cultural Affairs, & Daxi Ecomuseum

Ganador del A' Design Award de Plata en la Categoría Evento

46,694

Ganador de Premio Verificado

Verificar Estado del Premio para #123023

Colores

El Diseño

Acerca de Daxi Daxi El Festival De Cultura Local

Desde 2018, BIAS ha desarrollado e implementado un festival urbano para ayudar al municipio de Daxi a prepararse para la ceremonia religiosa clave del lugar. Por lo general, las ceremonias taiwanesas son conservadoras y se basan en tradiciones rurales que dictan un conjunto estricto de reglas. Para compartir el encanto de las creencias populares con el público urbano, BIAS medió las tradiciones mediante un conjunto estratégico de intervenciones de diseño y actividades que brindan un ambiente de cultura pop al evento. En particular, BIAS actuó como curador e invitó a varios artistas y diseñadores jóvenes a cooperar con aquellos que preservan las antiguas tradiciones.

El Reconocimiento

Acerca del A' Design Award de Plata

Daxi Daxi El Festival De Cultura Local ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Daxi Daxi El Festival De Cultura Local sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Daxi Daxi El Festival De Cultura Local es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas
Lord Guan's birthday celebration is an important traditional event held in the rural outskirts of Taipei. The local people call it "the second Chinese New Year for Daxi," and everyone in the township of Daxi uses to put significant effort into the preparations. Tasked to preserve and promote the event, since 2018, BIAS has developed and implemented an urban festival to help the township preparing for the celebration. The festival has been named "Daxi Daxi," i.e., a play of words that means "Good Luck Daxi." In particular, in 2020, the third installment of "Daxi Daxi," the "Lord Guan Online" concept was implemented, i.e., a creative offline and online approach that 'allows the god's blessings to spread far away' through the new media. This festival strengthened the local community's identity, but the last installment attracted more than 100,000 people to the township. Besides this, an exhibition focused on the "backstage" of the religious event and a show mixing modern and traditional arts were implemented. By this, BIAS hopes that the traditional culture can intertwine with the urban one and, thanks to this, get enough momentum to be preserved for the future.
Dimensiones y Embalaje
Total event area: 121,000 sqm
Etiquetas
festival, traditional rural culture, urban pop culture, religion, parade, design as mediation, curating
Tecnología de Producción
The main concept of Daxi Daxi is to combine traditions and pop culture so as to both rejuvenate the audience of Taiwanese religious festivals and deepen the understanding of these by the young generations. In order to achieve this, a curatorial approach was adopted, focused on selecting a series of young artists and designers that could cooperate with those holding the traditions. Most importantly, the artists, designers, and the holders of traditions were supported by BIAS that mediated their cooperation so as to ease their efforts and bring it to a good end. That is to say, BIAS initiated their encounter and acted as a facilitator and translator of their different point of view.
Desafío de Diseño
The key challenge of the project was at the curatorial level. In particular, it was the selection of third-party artists and designers that could dialogue with those today bringing forward the ancient traditions. Not only but also, it was to create proper occasions for the encounter of these seemingly opposite actors.
Investigación
The research was developed on various aspects, including the following. First of all, it was developed a deep understanding of ancient rituals and those people that carry on the traditions today. Then, it was developed curatorial research on a set of artists and designers that could develop a dialogue and thus intervene in the strategic renewal of traditions. Finally, mediatory research was implemented in order to help the community and the designers collaborate for the good end.
Inspiración
Usually, Taiwanese religious ceremonies are conservative and based on rural traditions that strictly dictate parade rules. To share the charm of the folk beliefs with the urban public, BIAS tried to mediate the ancient traditions by a strategic set of design interventions and educational activities that could provide a contemporary pop culture vibe to the festival.
Duración del Proyecto
The event starts in mid-July and finishes in mid-August each year since 2018 in Daxi, Taiwan. The last installment was held in 2020.
Flujo de Operación
The key aspects of the festival are to be found in the mixing of various aspects of the traditional parade rules and preparations with popo-culture and aesthetics. In particular, while the traditional aspects were not obliterated or negated in their functionality, touches of a new aesthetics were added and communicated to the large public as the product of a new pride of the local community.
Miembros del Equipo
Main Curator: BIAS Architects & Associates
Créditos de Imagen
Image #1: Photographer Yu Dong, 2019
Image #2: Photographer Yu Dong, 2020
Image #3: Photographer Jia-Ying Yang, 2019
Image #4: Photographer Yu Dong, 2018
Image #5: Photographer Jia-Ying Yang, 2018

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