Honey Crystal Etiqueta para envase de miel by Kristina Pacesaite is a highly esteemed winner of the very prestigious 2026 A' Design Award de Hierro in Diseño de Envases Competition Category.
HierroEnvases· 2026
Honey Crystal Etiqueta para envase de miel
A' Design Award de Hierro Winner in Envases Category
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The Design
About Honey Crystal Etiqueta para envase de miel
Honey Crystal es un conjunto de etiquetas de envasado creado para los productos de miel de una granja apícola familiar fundada en 1957. Las etiquetas evitan el uso habitual de imágenes de abejas y colmenas y, en su lugar, destacan la estructura cristalina de la miel, junto con paisajes, plantas y flores de la región. Tres etiquetas distintas identifican la miel cruda recolectada en primavera, verano y otoño. Las etiquetas son autoadhesivas y brillantes, impresas en cuatricromía CMYK y colores Pantone, en tamaños adaptados a tarros de 720, 410 y 250 mililitros. Para las bolsas de polen se emplean etiquetas transparentes.
The Recognition
About the A' Design Award de Hierro
Honey Crystal Etiqueta para envase de miel ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Honey Crystal Etiqueta para envase de miel sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Honey Crystal Etiqueta para envase de miel es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Medaus kristalas (Honey Crystal) is a well established bee farm since 1957, located in Žuvintas Biosphere Reserve. The oldest family members passed the biggest part of the business to the young ones who wanted to elaborate their own branding. Working on this project the goal was to make bright packages and avoid traditional way of presenting honey products, which typical includes bee or hive images.
- Dimensions & Packaging
- Glosy labels 230X80mm for 720ml jars, and 230X50mm labels for 410ml jars, 260X60mm labels for 250ml jars for honey mix, transparent sticky labels for pollen in doypacks.
- Tags
- honey, honey label, raw honey, honey packaging
- Production Technology
- Self-adhesive glosy labels, Сolor CMYK, PANTONE.
- Design Challenge
- Biggest challenge was to combine different symbols as: crystal images, bee farm environment, family traditions, specific plants and flowers. The main challenge was to pick the right balance between all the elements and not to ruin subtle and yet luxury style for the labels which also had to be timeless and different from the competition.
- Research
- One of the most important task was to emphasize the value of the natural honey, produced in the unique environment an the family experience and attention to their bees. Research revealed that the consumers want to support local producers while whishing to see tradicional products along with new tastes. Appearance is really important part of package , so extreme attention was given to details as well as overall aesthetics to trigger positive emotion to the end consumer.
- Inspiration
- The starting point was pointed by the client who wanted to emphasize crystal structure of the honey itself. The inspiration was found in old family photos, landscapes
- Project Duration
- Project start: April 2021, Project end: June 2021
Designer location: Spain
Client location: Lithuania - Operation Flow
- Three separate labels were created for the core product (raw honey) picked in several time frames: spring, summer and autumn. giving overall packaging more elegance.
- Team Members
- Kristina Pacesaite
- Image Credits
- Images #1,#2, #3, #4, #5 Creator (Designer) Kristina Pacesaite
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