Hanzi and Alphabet Diseño Tipográfico by Rui Ma is a highly esteemed winner of the very prestigious 2022 A' Design Award de Hierro in Diseño Gráfico, Ilustración y Comunicación Visual Competition Category.
HierroGráfico· 2022
Hanzi and Alphabet Diseño Tipográfico
by Rui Ma
Client: Rui Ma
A' Design Award de Hierro Winner in Gráfico Category
Verified Award Winner
Verify Award Status for #130056The Design
About Hanzi and Alphabet Diseño Tipográfico
Este es un conjunto de diseño tipográfico que representa la combinación de dos culturas diferentes, Hanzi y Alphabet. El diseño tipográfico combina trazos de caracteres Hanzi y letras en inglés. Cada letra fue diseñada con formas personalizadas de una o más partes de los trazos de Hanzi. El diseño fue creado utilizando lenguajes visuales contemporáneos junto con colores brillantes.
The Recognition
About the A' Design Award de Hierro
Hanzi and Alphabet Diseño Tipográfico ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Hanzi and Alphabet Diseño Tipográfico sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Hanzi and Alphabet Diseño Tipográfico es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a set of type design that combines Hanzi character strokes and English letters. Each letter was designed with customized shapes from one or more parts of Hanzi strokes. The design was created in a modern and clean visual system with bright colors.
- Dimensions & Packaging
- Each application visualizes how the type could work together as words and how the Hanzi strokes can be shapes as design elements and patterns. The pattern design was based on the Hanzi strokes that were used for the letters in the words.
- Tags
- Type Design, Typography, Visual Communication, Graphic Design, Language
- Production Technology
- The first steps were sketches on digital screen by using a grid system. And the design was created and designed with Adobe Illustrator and Photoshop.
- Design Challenge
- The challenge of this project is how to combine the Hanzi stroke shapes and English letters in a clear and also creative way.
- Research
- The research was based on information about Hanzi character strokes and English alphabet from books and online.
- Inspiration
- The inspiration was from combining Chinese and English language culture. At the same time, I am also inspired by clean and modern visual designs, which brought me to think about how to create an alphabet that represents Hanzi in a modern way.
- Project Duration
- 2021 Los Angeles
- Operation Flow
- The type would be primarily used for communication design.
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