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Viskit Kit de estudio y lectura by Jaehun Kim

Viskit Kit de estudio y lectura by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronce in Diseño Gráfico, Ilustración y Comunicación Visual Competition Category.


BronceGráfico· 2022

Viskit Kit de estudio y lectura

by Jaehun Kim

Client: Visang

A' Design Award de Bronce Winner in Gráfico Category

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Verified Award Winner

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Colors

The Design

About Viskit Kit de estudio y lectura

Viskit es un kit de estudio y lectura diseñado para estudiantes. El kit incluye atriles de lectura, bolígrafos, cuadernos, listas de lectura y otros artículos que ayudan a los estudiantes a organizar sus actividades de lectura de manera sistemática. Los artículos están ilustrados con personajes de galletas en versiones de chocolate, fresa, té verde y queso, lo que confiere al kit un aspecto familiar y cercano. Se ha eliminado el empaque plástico de todos los productos Viskit. Una carpeta de plástico reutilizable guarda los materiales y los apuntes escolares. La caja de envío funciona además como caja del producto, lo que reduce los residuos.

The Recognition

About the A' Design Award de Bronce

Viskit Kit de estudio y lectura ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Viskit Kit de estudio y lectura sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Viskit Kit de estudio y lectura satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging
Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags
ViSKit, students, reading, reading material, Visang, studying
Production Technology
In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge
The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research
“ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration
The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration
Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow
Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members
Kim Juhee / Kim Juhee / Lee Sumin

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