Freeze Into Fragment of Time Envase de lápiz labial by Tiger Pan

Freeze Into Fragment of Time Envase de lápiz labial by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronce in Diseño de Envases Competition Category.

BronceEnvases· 2023

Freeze Into Fragment of Time Envase de lápiz labial

by Tiger Pan

Client: Carslan Group (hong Kong) Co., Limited

A' Design Award de Bronce Winner in Envases Category

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Colors

The Design

About Freeze Into Fragment of Time Envase de lápiz labial

Freeze Into Fragment of Time es un envase de lápiz labial inspirado en el reloj de arena. El cuerpo tiene forma de reloj de arena y está recubierto con PETG de alta transparencia, por lo que el producto se asemeja a un reloj de arena congelado dentro del hielo. La superficie está formada por facetas irregulares a modo de escamas que reflejan incluso un haz de luz tenue convirtiéndolo en un brillo intenso. Se desarrolló un método de moldeo por inyección en dos etapas para evitar la contracción del material y las irregularidades de la superficie, conservando al mismo tiempo la refracción de la luz. El envase mide 20 por 20 por 80 milímetros.

The Recognition

About the A' Design Award de Bronce

Freeze Into Fragment of Time Envase de lápiz labial ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Freeze Into Fragment of Time Envase de lápiz labial sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Freeze Into Fragment of Time Envase de lápiz labial satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Carslan aim for a groundbreaking lipstick. “Sand of Time” is the major inspiration of the design, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age. Use deconstructionism to express the idea that all women with different personalities and values should be respected. So the irregular multifaceted scales are shaped, which can reflect even a weakest beam of light into a highlight to the product.
Dimensions & Packaging: Width 20mm x Depth 20mm x Height 80mm
Tags: lipstick, time, cosmetics, highlight, beauty,Tiger Pan
Production Technology: We adopt them to achieve more effective communication with young consumers. With this new package, Carslan makes its way to rejuvenate the brand.And because we don't want to give up the dreamy feeling refracted by the solid material, we specifically researched a two-time injection molding method. It solves the problem of material shrinkage and surface unevenness due to thickness while retaining light refraction.
Design Challenge: Carslan, a fashionable cosmetics brand born in 2001, always keeps a keen sense of the international youth trend culture. Although they have become leading cosmetics experts with excellent quality and global production and R&D, consumers' memories of Carslan lipstick are almost vague. How to stand out in the homogenized cosmetics industry has become the subject of this product packaging upgrade research.
Research: Carslan is a top-notch cosmetic brand in China so they aim for a groundbreaking lipstick.
Inspiration: The inspiration comes from the function of cosmetics, which is to help people to remain young and forget about age. Ice to freeze the hourglass visualizes the aim of lipstick, to stop time pass and secure beauty.
Project Duration: The project lasts 2 months, designed in Shenzhen and produced in Beijing.
Operation Flow: Hourglass-like body covered by highly transparent PETG, which turns the product into an hourglass frozen by ice cube, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age.
Team Members: Chief Designer: Tiger Pan
Assistant Designer: Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Video Editing: Chao Ma
Project Manager: Hua You
Image Credits: Tiger Pan