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Beidacang Junfei Wine Envasado de licor by Xingyun Wubai

Beidacang Junfei Wine Envasado de licor by Xingyun Wubai is a highly esteemed winner of the very prestigious 2023 A' Design Award de Oro in Diseño de Envases Competition Category.


OroEnvases· 2023

Beidacang Junfei Wine Envasado de licor

by Xingyun Wubai

Client: North Okura

A' Design Award de Oro Winner in Envases Category

47,458

Verified Award Winner

Verify Award Status for #150537

Colors

The Design

About Beidacang Junfei Wine Envasado de licor

Beidacang Junfei Wine es un diseño de packaging para licor elaborado en vidrio y papel. La forma de la botella sigue la teoría del diseño de los cinco sentidos y remite al maquillaje de flor de durazno de la dinastía Tang. El tapón tiene forma de flor de durazno y se adorna con una antigua horquilla de fénix. La caja exterior toma su forma del cuello cruzado y la solapa derecha del traje Hanfu. En el cuello de la caja de una sola pieza se integra un asa, de modo que el envase resulta fácil de transportar. El diseño vincula el nombre de la marca con la vestimenta histórica china.

The Recognition

About the A' Design Award de Oro

Beidacang Junfei Wine Envasado de licor ha ganado el A' Design Award de Oro, un reconocimiento inmensamente prestigioso concedido a diseños de primera categoría, maravillosos y sobresalientes. Los ganadores de Oro son creaciones sumamente innovadoras, visionarias y glamorosamente deslumbrantes que reflejan el prodigio, la sabiduría y la destreza de sus diseñadores. Se espera que Beidacang Junfei Wine Envasado de licor sea una invención muy elogiada, pionera y monumental que aporta un valor sin precedentes. Este diseño ganador del A' Design Award de Oro es un proyecto espectacular y respetado que beneficia enormemente y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Beidacang Junfei Wine Envasado de licor crea intensos sentimientos de deseo, despierta la pasión, fomenta la creatividad y nos fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Taking the brand name "Concubine Jun" as the central idea of the design, the design theme of Huaxia's "dressing the country" is to refine the "peach blossom makeup" that was popular in the Tang Dynasty to highlight the graceful, graceful and luxurious atmosphere presented by the concubine.
Dimensions & Packaging
five senses design
Tags
Fashion、Liquor packaging、
Production Technology
Glass, Paper
Design Challenge
Advance the development of packaging design
Research
Based on five-sense design theory, anthropomorphic design.
Inspiration
Based on the design theory of the five senses, the bottle shape is designed with peach blossom makeup, and the bottle cap is shaped like a peach blossom and decorated with ancient hairpins decorated with phoenix hairpins, reflecting the spirit of "junfei". The box is based on the "cross-collar right lapel" of Hanfu as the creative point, creating a visual feast of "Phoenix Crown and Xia Phi". The ingeniously designed handle at the collar is convenient for consumers to carry.
Project Duration
15.9.2022 Shenzhen
Operation Flow
The box is based on the Hanfu "Jiaoling right lapel" as the creative point,The ingeniously designed handle at the collar of the one-piece box is easy for consumers to carry.
Patents
Shenzhen Jixing Creative Design
Image Credits
Shenzhen Jixing Creative Design

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