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Chavannes Envase de té by Yifu Pan

Chavannes Envase de té by Yifu Pan is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronce in Diseño de Envases Competition Category.


BronceEnvases· 2025

Chavannes Envase de té

by Yifu Pan

Client: Chavannes

A' Design Award de Bronce Winner in Envases Category

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The Design

About Chavannes Envase de té

Chavannes es un envase de té creado como proyecto conjunto entre Chavannes Tea y el Museo de Dunhuang, en China. El envase pertenece a una serie de siete piezas inspiradas en la antigua Ruta de la Seda, y esta edición toma Dunhuang, en la provincia de Gansu, como tema visual principal. Las ilustraciones de las Apsaras Voladoras de los murales de Dunhuang se combinan con el té de roca de Wuyi para representar el encuentro entre la Ruta de la Seda y la cultura del té. La caja de regalo está fabricada en cartón gris y papel especial, con estampado en caliente, barniz UV e impresión en relieve. Dos cajones opuestos albergan tres cajitas cada uno, y cada caja contiene una bolsita de té.

The Recognition

About the A' Design Award de Bronce

Chavannes Envase de té ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Chavannes Envase de té sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Chavannes Envase de té satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
Dimensions & Packaging
250mm(W)*45mm(D)*180mm(h)
Tags
CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
Production Technology
The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
Design Challenge
n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
Research
The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea.
Inspiration
The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
Project Duration
2024/5
Operation Flow
The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
Team Members
Yifu Pan
Image Credits
Designer/Photo/video Yifu Pan

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