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Park Lane Complex Centro de ventas by Nic Lee
Park Lane Complex Centro de ventas by Nic Lee
Park Lane Complex Centro de ventas by Nic Lee
Park Lane Complex Centro de ventas by Nic Lee
Park Lane Complex Centro de ventas by Nic Lee

Bronce Interior · 2024

Park Lane Complex Centro de ventas

by Nic Lee

  • A' Design Award de Bronce 2024 in Interior
  • CLIENT: China Resources Land South China Guangzhou Co.
  • Estimated Number of Design Views: 14,110
  • Verification code 3D32C0ED92 · Verify this award
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About Park Lane Complex Centro de ventas

Park Lane Complex es un centro de ventas en Guangzhou, China, con una superficie de 2164 metros cuadrados. El interior combina patios tradicionales con edificaciones de estilo occidental y una galería peatonal para mejorar la circulación. Un patio central abarca ambas plantas y las conecta visualmente. El acceso de la segunda planta sigue una distribución en circuito cuadrado que funciona como zona de recepción y espacio expositivo. El travertino rojo aporta calidez y textura al interior de tonos neutros. Un comedor privado emplea una celosía de madera reticulada que equilibra la luz y la privacidad.

About the A' Design Award de Bronce

Park Lane Complex Centro de ventas ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Park Lane Complex Centro de ventas sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Park Lane Complex Centro de ventas satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Press Kit

Unique Properties
Guangzhou's dynamic cityscape, shaped by its geography and commerce, epitomizes the blending of north-south and east-west cultures. Waterfrom Design highlight this synthesis through spatial design, seamlessly integrating traditional courtyards with Western-style buildings and pedestrian arcade. Our choice of materials, such as red travertine from the Middle East, pays homage to Guangzhou's Lingnan culture "red standstone" while also exemplifying its cross-regional approach to material sourcing from the West.
Dimensions & Packaging
Project Area: 2164 square meters
Tags
sales center, city culture, red travertine, stairs, Guangzhou
Production Technology
Waterfrom Design integrate courtyards and pedestrian arcade to create efficient interior circulation. The second-floor entrance is designed in a layout resembling the Chinese character "回", doubling as a welcoming area and display space. A central courtyard spans both floors, illuminating their relationship.
Design Challenge
Lingnan's original cultural aesthetics were often ornate and intricate, featuring common elements like carvings and colored glass. To present their culture in a more abstract way, Waterfrom Design rely on spatial circulation and material choices to convey the city's historical context. This approach ensures that despite its modernization, the architecture remains compatible with local traditions.
Research
In addition to material selection, many spaces within the venue draw inspiration from traditional Guangzhou festivals and gatherings, such as the commonly observed lantern parades. Waterfrom Design incorporate symbolic elements into sleek and transparent glass lamp posts, transforming the space into a different atmosphere after dark.
Inspiration
In southern cities like Guangzhou, commercial ports have shaped a diverse architectural landscape blending Eastern and Western styles. Traditional courtyards and modern Western-style buildings coexist, defining the city's character. Leveraging "blank spaces" in both styles, Water From Design optimize spatial layout by integrating courtyards and covered walkways, enhancing indoor circulation and maximizing space efficiency for seamless indoor-outdoor transitions.
Project Duration
Located in Guangzhou, China, this project is started in May 2023 and completed in September 2023.
Operation Flow
Adjacent to the entrance, a long courtyard hosts a café on the first floor. The main wall extends upwards, blending with sculptural elements like split rock-like stairs and a bar area. Red sandstone dominates the visual landscape, adding warmth and texture to the neutral interior, creating a memorable ambiance. The private dining hall, strategically positioned away from the main circulation pathways, sits in a secluded corner opposite the courtyard. Drawing inspiration from floral walls, it employs a lattice-like wooden grille technique, balancing light and privacy effectively.
Image Credits
Photographer One Thousand Degrees Image

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