Plata Gráfico · 2025
Chongqing Noodles Ilustración mural
by Wu Yao
- A' Design Award de Plata 2025 in Gráfico
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 95,327
- Verification code DE97A23B20 · Verify this award
Colors
About Chongqing Noodles Ilustración mural
Chongqing Noodles es una ilustración mural temática creada para una marca china de alimentación. La obra se centra en las ciudades gastronómicas de Chengdu y Chongqing, en la región de Sichuan-Chongqing, en China. Las zonas circundantes aparecen en vistas dispersas y lejanas, mientras que el estilo general se mantiene chino. La arquitectura urbana, el paisaje natural y numerosos escenarios culturales se muestran junto a los platos especiales de la marca. Los colores fríos contrastan con la iluminación cálida de los locales. El mural se produce mediante impresión por transferencia térmica y se ofrece en varios tamaños para adaptarse a los distintos espacios de los establecimientos.
About the A' Design Award de Plata
Chongqing Noodles Ilustración mural ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Chongqing Noodles Ilustración mural sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Chongqing Noodles Ilustración mural es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.
Press Kit
- Unique Properties
- This is a themed mural design created for the Chinese food brand Encounter Small Noodles, centered around the magical food cities of Chengdu and Chongqing in the Sichuan Chongqing region of China. Other areas are presented in scattered or distant views, and the main theme of the painting is still Chinese style itself. In addition to the colorful city and natural scenery of the Sichuan Chongqing region, numerous cultural landscapes are also what we need to present.
- Dimensions & Packaging
- 1500mm X 1600mm
- Tags
- Illustration,ChongQing Taste
- Production Technology
- The screen is displayed in offline stores using heat transfer printing, and there are various sizes available due to different needs of offline stores.
- Design Challenge
- The enormous amount of information is the focal point of the entire painting. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section. Our goal is to have customers sit down and watch carefully to appreciate.
- Research
- The mural design of Don't Meet Small Noodles in Chongqing focuses on the urban characteristics of Chongqing region, integrating brand specialty cuisine and creating many new elements, such as Small Noodles Master, to enhance fun and brand awareness.
- Inspiration
- Paintings from the Netherlands such as' Paradise on Earth 'or' Tower of Heaven 'are the inspiration for our creation of Chengdu and Chongqing, two cities in Sichuan and Chongqing. The huge amount of information is the focus of our paintings in this area. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section.
- Project Duration
- The project started in Beijing in October 2024 and was completed in Beijing in December 2024.
- Operation Flow
- The murals are posted in various stores across the country through heat transfer printing. The lighting in the stores is mostly warm colors, so the overall color of the picture is cool, which is different from the overall color in the store and attracts consumers. The screen integrates the beautiful scenery and prominent features of major cities in the Sichuan Chongqing region. In addition, numerous cultural landscapes are also the content we need to present.
