Avesta Branding System Sistema de Marca by Daniel da Hora

Avesta Branding System Sistema de Marca by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award de Hierro in Diseño Gráfico, Ilustración y Comunicación Visual Competition Category.

HierroGráfico· 2025

Avesta Branding System Sistema de Marca

by Daniel da Hora

Client: Lefil Company

A' Design Award de Hierro Winner in Gráfico Category

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Verified Award Winner

Verify Award Status for #170539

View at A' Design Award Press Release Award Badge

Colors

The Design

About Avesta Branding System Sistema de Marca

El diseño encapsula la visión, el liderazgo y la innovación de la empresa, a la vez que es una marca enfocada en el crecimiento y la sostenibilidad. Con un sonido fuerte y elegante, el diseño encarna el mercado inmobiliario corporativo brasileño en sí mismo, proyectando una imagen de autoridad y estrategia. Combina eficiencia e innovación, y presenta la imagen visual de una empresa líder.

The Recognition

About the A' Design Award de Hierro

Avesta Branding System Sistema de Marca ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Avesta Branding System Sistema de Marca sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Avesta Branding System Sistema de Marca es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
Dimensions & Packaging: Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm
Tags: Real-estate, corporate market, new business, graphic design
Production Technology: As it’s a branding system, we used the regular tools for graphic design and illustration.
Design Challenge: By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.

Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.

Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients.
Inspiration: Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
Project Duration: The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
Image Credits: Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.