Sergio Dalla Riva Envasado de café by Olha Takhtarova

Sergio Dalla Riva Envasado de café by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 A' Design Award de Hierro in Diseño de Envases Competition Category.

HierroEnvases· 2025

Sergio Dalla Riva Envasado de café

by Olha Takhtarova

Client: Sot B&d

A' Design Award de Hierro Winner in Envases Category

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Verified Award Winner

Verify Award Status for #172475

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sergio Dalla Riva Envasado de café

Sergio Dalla Riva es un diseño de packaging para una gama de productos de café que incluye bolsas de café molido, doypacks, sobres y estuches de cápsulas. Un fondo negro mate se combina con tipografía dorada y detalles en los colores del tricolor italiano para expresar tradición y calidad. Los acentos cromáticos identifican cada mezcla, mientras que en el reverso se imprimen una tabla del perfil de sabor, una escala de intensidad del tueste e instrucciones de preparación. Las bolsas están fabricadas con material flexible laminado y los estuches de cápsulas con cartón rígido. Se emplean impresión offset, barniz UV localizado y estampación en caliente con lámina dorada.

The Recognition

About the A' Design Award de Hierro

Sergio Dalla Riva Envasado de café ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Sergio Dalla Riva Envasado de café sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Sergio Dalla Riva Envasado de café es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Sergio Dalla Riva's coffee package design combines ageless Italian charm with contemporary sophistication. A matte black backdrop signifies quality and legacy; the Italian tricolor and gold typeface accentuate this. Blend-specific accents, and instructive material for coffee enthusiasts, the package is not only visually striking but also informative. Every component—from layout to font to picture—supports the premium nature and legacy of the brand.
Dimensions & Packaging: Coffee Bag: 120 mm x 60 mm x 230 mm
Pouch: 100 mm x 10 mm x 120 mm
Sachet: 80 mm x 5 mm x 100 mm
Box for Capsules: 120 mm x 45 mm x 125 mm
Tags: coffee, packaging, black, packaging design
Production Technology: To guarantee longevity and product safety, Sergio Dalla Riva's packaging is made of premium laminated flexible materials for pouches and stiff cardboard for capsule boxes. With a matte finish to reflect elegance, the design uses offset printing for clarity and vivid colour reproduction. While UV spot finishing increases visual contrast and tactile appeal, hot foil stamping in gold emphasises important features like the brand name and anniversary mark.
Design Challenge: The key difficulty was to honor Sergio Dalla Riva's legacy while catering to contemporary coffee consumers. The design had to reflect both heritage and creativity. We created a consistent identity that functions across several packaging kinds by balancing narrative with clarity. It emphasizes mix variations without compromising oneness. The design honors a 50-year legacy while looking forward by integrating visual elegance, pragmatic structure, and educational material.
Research: This design was created by us looking at consumer behaviour connected to luxury coffee items, color associations, and legibility across various print media. Studies verified that black and gold represent legacy and luxury. Another major emphasis was visual consistency across product formats. Based on consumer desire for product knowledge and traceability in contemporary specialty coffee markets, informational components including charts and origin information were included.
Inspiration: Inspired by Sergio Dalla Riva's 50-year tradition and strong ties to Italian coffee culture, the packaging Our goal was to design a contemporary visual homage to this legacy. Reflecting both grandeur and authenticity, drawing from classic Italian aesthetics, the use of multicolored components, elegant serif typeface, and black and gold accents. The design also features the title "Maestro del Caffè" and the founder's signature, which adds a narrative, personal touch.
Project Duration: Italy 2023
Operation Flow: Every packaging style—from ground coffee bags to capsules—was meant to strike a balance between form and use. While the material's structural strength guarantees freshness, the matte texture and color accents provide great shelf presence. A thorough taste profile chart, roast strength scale, and brewing instructions on the reverse help to make product selection interesting and easy.