Inovity 4500 Asiento de pasajero by Inova Koltuk Sistemleri Arac Tasarim A.S.

Inovity 4500 Asiento de pasajero by Inova Koltuk Sistemleri Arac Tasarim A.S. is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronce in Diseño de Accesorios de Vehículos Competition Category.

BronceAccesorio de Vehículo· 2026

Inovity 4500 Asiento de pasajero

by Inova Koltuk Sistemleri Arac Tasarim A.S.

Client: Inova Otomotiv - İnova Koltuk Sistemleri Araç Tasarım Otomotiv Sanayi Ve Ticaret Anonim Şirketi

A' Design Award de Bronce Winner in Accesorio de Vehículo Category

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The Design

About Inovity 4500 Asiento de pasajero

Inovity 4500 es un asiento de pasajero diseñado para autobuses y microbuses en viajes de larga distancia. Su estructura modular emplea cuerpos independientes para el respaldo, el asiento y el bastidor. Las líneas curvas de las superficies laterales reducen el volumen visual y facilitan el acceso al cinturón de seguridad. El cinturón de tres puntos se adapta a la altura de cada pasajero sin necesidad de ajustes manuales. En la parte posterior se incorpora un soporte para teléfono con carga inalámbrica, compatible con dispositivos de distintos tamaños. También se incluye en la parte trasera un portarrevistas de tamaño A4.

The Recognition

About the A' Design Award de Bronce

Inovity 4500 Asiento de pasajero ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Inovity 4500 Asiento de pasajero sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Inovity 4500 Asiento de pasajero satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inovity 4500 is designed to make journeys efficient and comfortable. Despite its strong design, the curved lines on side surfaces stop it from feeling bulky and enhancing its appearance while also making the seat belts easy to use. Wireless charging phone holders can charge your device without compromising your entertainment. While you enjoy the comfort and safety of our seats, our company continues advancing in sustainability and innovation, because we believe every journey is a personal stage
Dimensions & Packaging: It features a modular structure system with separate bodies for the backrest, seat, and chassis. The two-seat configuration has a total width of 990 mm, a depth of 765 mm, and a height of 1215 mm. It weighs 37 kg.
Tags: Passenger, Seat, Bus, Minibus, Public, Transportation, Transport, Land, Vehicle, Commercial
Production Technology: The design process began with hand sketches on paper and evolved into digital sketches. Then, 3D data was created in a CAD environment to bring the design to life. Some parts of the chair were produced using 3D printing and vacuum forming methods during the prototyping phase, resulting in the final design form.The chair is manufactured using mid-to-high-level production technologies. The foam is molded, while the metal parts are prepared using laser cutting and molds. These parts are assembled using both manual methods and robotic systems.
Design Challenge: The seat was primarily designed for the Turkish market, with strong export potential in mind. It not only meets today’s expectations for comfort and technology but, thanks to its innovative features, is also adaptable to future developments. Environmentally friendly raw materials were used to achieve a lightweight design and appearance. In line with the client company’s design language, this approach successfully combines form and function.
Research: At project start, thorough user and market research was done. Safety and comfort of seat belts were tested with participants in the 5th and 95th anthropometric percentiles. Various 3D-printed prototypes supported the design process. The height-adjustable seat belt, integrated with the backrest’s bend, resulted from this research. Ergonomic data guided the phone area placement, maintaining comfort even when the backrest position changed.
Inspiration: The symmetrical lines on the backrest cover reflect user comfort, while hourglass-like lines represent the continuity of time during travel from point A to point B. The fact that the seat is designed for long-distance travel has been a key factor in the use of these lines. The inspiration lies in the concept of time. Thus, rather than reinforcing the notion that "long journeys are exhausting and tedious," the design emphasizes a pleasant travel experience blending comfort and aesthetics.
Project Duration: The project was started in Bursa in October 2024. The first prototype will be exhibited at the Busworld Europe Brussels in October 2025. The finished product will be announced at the end of 2025.
Operation Flow: Inovity 4500 is a new generation travel companion that accompanies passengers on long journeys. Its 3-point seatbelt automatically adjusts to height, providing a safe experience for users of all sizes without requiring any adjustments. The phone holder located behind the seat, which features wireless charging and can be adjusted according to device size, ensures uninterrupted comfort throughout the journey. The magazine holder on the rear side can hold magazines in A4 size.
Patents: Industrial design registrations:

2025/007954, 2025/007955 (Türk Patent)
Team Members: Kemal Sarp Kaya

Oya Vatansever

Kayacan Akcaay
Image Credits: Inova Koltuk Sistemleri A.Ş.