Bronce Envases · 2026
Pinar Nature Blend Envase para bebidas
by Burkan Ciftciguzeli and Ibrahim Gulbas
- A' Design Award de Bronce 2026 in Envases
- CLIENT: B12 Creative Branding
- Estimated Number of Design Views: 7,371
- Verification code 5887C2C1D9 · Verify this award
Colors
About Pinar Nature Blend Envase para bebidas
Pinar Nature Blend es un diseño de envase para una familia de bebidas de origen vegetal. El diseño aplica una arquitectura visual sencilla, moderna e integral a la categoría de bebidas herbales. Los tonos naturales se combinan con elementos ilustrativos e imágenes fotográficas del contenido. Una jerarquía clara ayuda a los compradores a reconocer rápidamente cada variante. Se emplean transiciones nítidas en lugar de degradados suaves, de modo que la impresión sobre las superficies de cartón se mantiene limpia y uniforme. El resultado reduce el ruido visual y distingue a esta familia de productos de los artículos de la competencia en el lineal.
About the A' Design Award de Bronce
Pinar Nature Blend Envase para bebidas ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Pinar Nature Blend Envase para bebidas sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Pinar Nature Blend Envase para bebidas satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.
Press Kit
- Unique Properties
- They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
- Dimensions & Packaging
- Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
- Tags
- tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
- Production Technology
- Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
- Design Challenge
- The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
- Research
- Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
- Inspiration
- Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
- Project Duration
- The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
- Operation Flow
- Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
