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Tfboys Diseño de logotipo by Baohua Xie - Beyond Design Co., Ltd

Tfboys Diseño de logotipo by Baohua Xie - Beyond Design Co., Ltd is a highly esteemed winner of the very prestigious 2017 A' Design Award de Plata in Diseño Gráfico, Ilustración y Comunicación Visual Competition Category.


PlataGráfico· 2017

Tfboys Diseño de logotipo

by Baohua Xie - Beyond Design Co., Ltd

Client: Time Fengjun Entertainment

A' Design Award de Plata Winner in Gráfico Category

Colors

The Design

About Tfboys Diseño de logotipo

Tfboys es un logotipo diseñado para un grupo ídolo chino formado por tres jóvenes intérpretes, también conocido como The Fighting Boys. Las letras T, F y B se combinan en un triángulo sólido trazado con un solo trazo continuo. El triángulo simboliza fuerza, crecimiento y protección, y refleja la imagen positiva y valiente del grupo. Una forma similar a una torre otorga a la marca un carácter distintivo. El diseño es sencillo, moderno y fácil de comprender para públicos internacionales. El logotipo también se produce en acero inoxidable.

The Recognition

About the A' Design Award de Plata

Tfboys Diseño de logotipo ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Tfboys Diseño de logotipo sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Tfboys Diseño de logotipo es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
TF boys is a popular Idol combination, makes up by three young boys , known as the THE FIGHTING BOYS. T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
Dimensions & Packaging
T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
Tags
stars , Logo , design , brand , TFB
Production Technology
stainless steel Metal Material
Design Challenge
This project commands the attention of China and it have to meet a lot of people's requirements. We communicated the ideas back and forth. we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.
Research
At the beginning we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters very well,the design keeps consistent with the brand conception.There are ten thousands of triangles in the world,we choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,oblique angle processing,logo angles constant.
Inspiration
This logo designes for a popular Chinese idol group consisting of three young boys,named THE FIGHTING BOYS.It needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters ,the design keeps consistent with the brand conception.We choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,logo angles constant.
Project Duration
The project started in April 2016 in Chengdu and finished in August 2016 in Beijing, and was exhibited in gymnasium in August 6 2016.
Operation Flow
The logo be designed by Xie Baohua,it took him around 4 months to hammer out.The logo be released on Aug 6,2016 in Beijing and get over 200 million online reviewers which gains good social response.
Patents
Copyright are retained by TF company and their relevant products sell well.
Team Members
Beyond Design

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