Event La Identidad Visual by Shimizu Ryo

Event La Identidad Visual by Shimizu Ryo is a highly esteemed winner of the very prestigious 2020 A' Design Award de Hierro in Diseño Gráfico, Ilustración y Comunicación Visual Competition Category.

HierroGráfico· 2020

Event La Identidad Visual

by Shimizu Ryo

Client: Ryukoku Museum

A' Design Award de Hierro Winner in Gráfico Category

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Verified Award Winner
Verify Award Status for #88556

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Colors

The Design

About Event La Identidad Visual

Una exposición que retoma a un personaje popular llamado Sanzo Hoshi desde una perspectiva completamente diferente. Por lo tanto, los diseñadores probaron un nuevo enfoque del diseño visual. Tiene una composición tridimensional con una profundidad que hace que la pintura sea hueca con la silueta de una persona. Si bien es atractivo que Xuanzui y Sanzo Hoshi sean la misma gente, los diseñadores hicieron una estrategia para que la silueta recordara la imagen icónica.

The Recognition

About the A' Design Award de Hierro

Event La Identidad Visual ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Event La Identidad Visual sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Event La Identidad Visual es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: An exhibition that takes up a popular character called Sanzo Hoshi from a completely different perspective. Therefore, We tried a new approach to visual design. It has a three-dimensional composition with a depth that makes the painting hollow with the silhouette of a person.
Dimensions & Packaging: While appealing that Xuanzui and Sanzo Hoshi are the same people, We made a strategy to have the silhouette remember the iconic image.
Tags: japanese graphic design, editorial design, exhibition, visual Identity, illustration,
Production Technology: By widely placing the name Xuan, we aimed to appeal the exhibition title. In addition, the color design was adjusted to the taste of the exhibit, and the design was integrated including the venue.
Design Challenge: I iconified the silhouette of the ginseng and arranged the same illustration as the taste.
Research: Based on the story about Xuan, we made my first image grow. In addition, we have interviewed a huge amount of materials related to him and the image that the exhibition aims for. We also grasped the space of the venue in advance and made an alignment with the visuals.
Inspiration: Based on the story about Xuan (Sanzo Hoshi), we made my first image grow. In addition, we have interviewed a huge amount of materials related to him and the image that the exhibition aims for. We also grasped the space of the venue in advance and made an alignment with the visuals.
Project Duration: The project started in October 2014 and finished August 2015.
Operation Flow: I iconified the silhouette of the ginseng and arranged the same illustration as the taste. Aiming for visual appeal with titles and icons
Team Members: SHIMIZU Ryo
Image Credits: Photo: SHIMIZU Ryo