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Online City Co-life Center Arquitectura comercial by Feng Cheng

Online City Co-life Center Arquitectura comercial by Feng Cheng is a highly esteemed winner of the very prestigious 2020 A' Design Award de Plata in Diseño de Arquitectura, Edificación y Estructuras Competition Category.


PlataArquitectura· 2020

Online City Co-life Center Arquitectura comercial

by Feng Cheng

Client: Ucgd 有乘

A' Design Award de Plata Winner in Arquitectura Category

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Verified Award Winner

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The Design

About Online City Co-life Center Arquitectura comercial

El Online City Co-life Center es un edificio comercial que combina la venta de inmuebles con servicios comunitarios cotidianos. El diseño sustituye el tradicional espacio de exhibición por un lugar sencillo, funcional y acogedor. En la planta baja se integran una zona de restauración ligera, artesanía, una floristería y actividades infantiles, conservando únicamente una pequeña área de exposición de maquetas. La función de ventas se sitúa en la planta superior. Placas de aluminio, vidrio y celosías de imitación madera conforman la fachada. El interior y el paisajismo se han concebido como un todo, de modo que los residentes experimentan un mayor sentido de pertenencia.

The Recognition

About the A' Design Award de Plata

Online City Co-life Center Arquitectura comercial ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Online City Co-life Center Arquitectura comercial sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Online City Co-life Center Arquitectura comercial es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project has abandoned the excessive pursuit of elegant style of the traditional demonstration area, the expensive facade material, and the complicated and tortuous space, aiming to create a sustainable, functional, friendly and pleasant place. Upgrade from the traditional demonstration area, let the design return to the Essence of life, present a place with vitality and warm.
Dimensions & Packaging
Land area 1572.7square metres,
architectural area 4234.07square metres
Tags
Commercial Architecture, many types of operation, the experience center, colife center, sales house
Production Technology
Aluminum plate,Glass,Imitated wood grille
Design Challenge
How to mixture many commercial types of operation in One Space? Story Height Difference between Distribution Room and Functional Room Affects Building Facade Modeling.
Research
The Co-life center is a new exploration of product mode under the background of consumption and experience upgrading. Under the new sales mode, make the sales module compressed. Light catering, handicraft, flower shop, children's activities and other entertainment function are integrated into the design of the golden space on the first floor, and only a small sand table exhibition area is retained.
Inspiration
In recent years, most of the sales houses or traditional demonstration areas are taking the excessive pursuit of elegant style, trying to build expensive skins,twists and turns of playing space to see which resemble museums and cultural buildings more. However, their postures are far from friendly to people, and they lack the affinity for community residents after opening in the future.
Project Duration
The project started in Shanghai in December 2018, was completed in Shanghai in May 2019.
Operation Flow
The interior and landscape parts of the experience center are designed in an integrated way. All the designs focus on the concept of "returning to life" to improve the cohesion between residents and the community, reflect the architectural image of caring for community life, have certain recognition in the surrounding environment, and strengthen the sense of belonging of the Community residents .
Team Members
Guanyu Weng,Xiangzhe Jin,Yuanfeng Xu,Kai Chen,Qi Zhou
Image Credits
Image #1: Photographer Jianghe Zeng, west facade viewed from the river, 2019.

Image #2: Photographer Jianghe Zeng, aerial view to the center on the west side, 2019.

Image #3: Photographer Jianghe Zeng, view to the center from north, 2019.

Image #4: Photographer Jianghe Zeng, east facade viewed from the street, 2019.

Video Credits:Block deduction and analysis

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