Creative Trade Mark Envasado de miel de Zanas Karenauskas

El diseño Creative Trade Mark Envasado de miel de Zanas Karenauskas es un ganador altamente estimado del prestigioso 2020 A' Design Award de Oro en la categoría de competición Diseño de Envases.

OroEnvases· 2020

Creative Trade Mark Envasado de miel

de Zanas Karenauskas

Cliente: Lithuanian local bee farm Honey Moon

Ganador del A' Design Award de Oro en la Categoría Envases

35,191

Ganador de Premio Verificado

Verificar Estado del Premio para #91735

Visitar Sitio Ver en A' Design Award Nota de Prensa Insignia del Premio

Colores

El Diseño

Acerca de Creative Trade Mark Envasado de miel

The Botanic es un diseño de envase para miel cruda presentada en un tarro de vidrio de 380 ml. La etiqueta está elaborada en papel no estucado de color verde oscuro y se configura mediante un relieve hundido multinivel y un hexágono troquelado, una forma que evoca el panal de abejas. La serigrafía mate y los elementos de foil brillante transparente aportan contraste al fondo oscuro. Una etiqueta colgante plegada a doble cara contiene la descripción del producto. Cada tarro se cierra con una tapa de madera hecha a mano en madera de tilo, el árbol cuyo néctar recogen las abejas. El diseño refleja la pureza de la miel cruda.

El Reconocimiento

Acerca del A' Design Award de Oro

Creative Trade Mark Envasado de miel ha ganado el A' Design Award de Oro, un reconocimiento inmensamente prestigioso concedido a diseños de primera categoría, maravillosos y sobresalientes. Los ganadores de Oro son creaciones sumamente innovadoras, visionarias y glamorosamente deslumbrantes que reflejan el prodigio, la sabiduría y la destreza de sus diseñadores. Se espera que Creative Trade Mark Envasado de miel sea una invención muy elogiada, pionera y monumental que aporta un valor sin precedentes. Este diseño ganador del A' Design Award de Oro es un proyecto espectacular y respetado que beneficia enormemente y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Creative Trade Mark Envasado de miel crea intensos sentimientos de deseo, despierta la pasión, fomenta la creatividad y nos fascina.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The Botanic - A wildly impossible, natural raw honey made from imaginative minds with unrealistic expectations for quality and taste.
The packaging design concept is based on simplicity and respect for the raw materials. The label design incorporates a hexagon shape, a shape found in nature (like hexagonal snowflakes) and very reminiscent of the honeycomb. The hexagonal shape is prevalent in nature and it's considered the strongest shape known.
Dimensiones y Embalaje: 380 ml glass jar
The label is enhanced by multi-level debossing and die-cut in a specific shape. The matte silkscreen and clear gloss foil elements on the label were chosen to speak to an upgraded experience and they provide contrast on the darker green background. Packaging also includes double-sided folded hangtag with a description of the product, which is printed on same, but thicker dark green uncoated premium paper.
Etiquetas: luxury, inspiration, fascination, exclusive, unique, creativity, brand architecture
Tecnología de Producción: The label is enhanced by multi-level debossing and die-cut in a specific shape. The matte silkscreen and clear gloss foil elements on the label were chosen to speak to an upgraded experience and they provide contrast on the darker green background. Packaging also includes double-sided folded hangtag with a description of the product, which is printed on same, but thicker dark green uncoated premium paper.This sample perfectly illustrates that even products, that are released in small batches, can be packaged in good designed package, which is produced by using really high-quality materials.⁣⁣
Desafío de Diseño: Creative Trade Mark's ambition was to create product labeling and packaging for The Botanic raw honey that would reflect the purity and natural integrity of the product. Starting with a product that is all natural, our challenge was to create design concepts that speak to the consumer about the original experience of the healthy and sweet, natural product inside each jar.
Investigación: By incorporating natural materials, the design of the wooden lid reflects honesty of the raw honey. The wooden lid echoes the other design elements which represent purity, natural harmony, and authenticity,values are which are the values of the beekeepers as well as our design team.
Inspiración: The aim of this packaging was to create a design that would announce its own individuality while keeping to the high quality standards and general concept of the natural honey purity. We wanted to show that the packaging reflects true balance between human and nature. To create such a feeling, we needed the special key. And the main key is the wooden lid. Each one lid are made individually by human hand from natural linden tree, whose nectar is so generously shared by bees in this jar.
Duración del Proyecto: Started: June of 2019
Location: Lithuania
Market Country: United Kingdom
Market Region: Europe
Product Category: Confectionery
Consumer Packaging Format: Glass Jar, Tag
Consumer Substrate / Material: Glass Jar, Wood
Flujo de Operación: The Botanic honey's new design is original down to the unique handmade wooden lid that tops each container. Each lid is hand crafted from wood from the linden tree, which was struck by lightning.
By incorporating natural materials, the design of the wooden lid reflects honesty of the raw honey. The wooden lid echoes the other design elements which represent purity, natural harmony, and authenticity,values are which are the values of the beekeepers as well as our design team.
Miembros del Equipo: Product design :Creative Trade Mark
Author: Zanas Karenauskas
Labels producer : Elegant Press
Wooden lid produced by Evaldas Usoris
Photo credit: Produck Mindaugas Norkaitis
Créditos de Imagen: Photo: Produck, MIndaugas Norkaitis