Domik Ptashki Pajarera by Igor Dydykin is a highly esteemed winner of the very prestigious 2020 A' Design Award de Hierro in Diseño de Cuidado de Mascotas Competition Category.

HierroCuidado de Mascotas· 2020

Domik Ptashki Pajarera

by Igor Dydykin

Client: DYDYKIN Studio

A' Design Award de Hierro Winner in Cuidado de Mascotas Category

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The Design

About Domik Ptashki Pajarera

Debido al estilo de vida monótono y la falta de interacción sostenible con la naturaleza, una persona vive en un estado de constante descomposición e insatisfacción interna, que no le permite disfrutar de la vida al máximo. Puede solucionarse ampliando las fronteras de la percepción y adquiriendo una nueva experiencia de interacción entre los seres humanos y la naturaleza. ¿Por qué pájaros? Su canto afecta positivamente la salud mental humana, también las aves protegen el medio ambiente de las plagas de insectos. El proyecto Domik Ptashki es una oportunidad para crear un vecindario útil y probar el papel de ornitólogo observando y cuidando a las aves.

The Recognition

About the A' Design Award de Hierro

Domik Ptashki Pajarera ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Domik Ptashki Pajarera sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Domik Ptashki Pajarera es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is an opportunity to take care of birds and their habitats. Domik Ptashki is close to a natural hollow, and its round shape reduces the impact of rain, snow and wind. The low center of gravity allows place the birdhouse on the tree without additional fastening equipment. The inlet hole was reinforced to protect birds from predators.
Dimensions & Packaging: Height 290 mm.
Width 220 mm.
Depth 220mm
Tags: Birdhouse, Garden, Domik Ptashki, Bird-House, Nesting-Box, Nature, Eco, Birds
Production Technology: In order to select appropriate types of wood and natural protective coatings, several prototypes were built for outdoor testing. Due to this, the design and production technology were significantly improved. The design of the birdhouse was built in the form of an octagonal prism to increase strength and ease of manufacture; the body and mechanisms was made of wood and coated with eco-friendly protective layers for their durability.
Design Challenge: The main difficulty was to find a balance in the project. On the one hand, the birdhouse should be as close as possible to natural habitats of birds, it should be safe for the environment, do not have bright colors and smells. On the other hand, it must have a stable structure to withstand climatic changes and extreme temperatures from minus 25 to plus 30 C. Moreover, the house should be attractive and easy to maintain for people.
Research: Using the principles of design thinking, the project team moved away from designing a traditional birdhouse. It was studied the ideal nesting places for birds in nature; searched for successful examples of artificial birdhouses; interviewed the ornithologist, PhD, Galina Lebedeva. As a result, a project concept was created and steps for its implementation were developed.
Inspiration: Why birds? Birds protect the environment from insect pests; their singing gives a person pleasure, peace and beneficial effects on his mental health. By interacting with birds, human can feel the unity with Nature.
Project Duration: The project started in February 2019 in Tolyatti and ended in December 2019 in Tolyatti.
Operation Flow: Due to the low center of gravity, the birdhouse can be securely fastened between branches without damaging the tree. If a tree of suitable height and thickness cannot be found, then a long pole can be installed to fix the birdhouse using a wicker basket or a metal grip on top. Domik Ptashki is collapsible; it is better to remove and clean it at the end of the season, so next year the bird settles there again.
Team Members: Creative Director Igor Dydykin
3D-engineer Nikita Trofimenko
Мodel-maker Sergey Neverov
Product Photographer Anzelika Dydykina
Nature Photographer Vladimir Dydykin